Communication University of China

Communication University of China
Communication University of China
Communication university of China logo.jpg

CUC Logo
Motto 立德、敬业、博学、竞先 (Chinese)
Motto in English Integrity, Professionalism, Erudition and Competence
Established 1954
Type Public
Academic staff 1096
Admin. staff 1897
Students 15,307
Undergraduates 9264
Postgraduates 3512
Location Beijing, China
Campus Urban
116.88 acres (473,000 m²)
Former names Beijing Broadcasting Institute (1959 - 2004)
Website (Chinese)

The Communication University of China (CUC) (Simplified Chinese: 中国传媒大学 pinyin: zhōngguó chuánméi dàxué) is a public university in Beijing, China. Formerly known as the Beijing Broadcasting Institute (BBI) (Simplified Chinese: 北京广播学院, pinyin: běijīng guǎngbō xuéyuàn) it is jointly administered by the State Administration of Radio, Film, and Television and the Ministry of Education of the People's Republic of China. It is the highest institute of media education in China.

As one of the Project 211 key universities directly under the Ministry of Education, CUC has trained, since its establishment in 1954, numerous high-level professionals for the Chinese media industry, and made a significant contribution to the nation’s media business and economy. It has been honored as the “cradle of the nation’s broadcasting and television talents”. The university now provides undergraduate, master and doctoral degree courses for full-time students, and diploma training courses for media professionals.



The Soviet Style Teaching Building of the Newly Established School of Foreign Languages

CUC's history dates back to March 3, 1954 when the first training class for broadcasting professionals was held by the then Central Radio Administration. This then led to the founding of Beijing Broadcasting College in 1958. On September 7, 1959, CUC's precursor Beijing Broadcasting Institute (BBI) was established. During the ensuing four decades, BBI remained a relatively small college and only known among the circles of Chinese media professionals. Since the late 1990s, because of the central government's policy of higher education scale-up, the institute started to expand rapidly, with more courses introduced. In March, 2002, the eastern campus of China University of Mining and Technology (Beijing) was merged into BBI.

On August 19, 2004, the State Council of the People's Republic of China approved the renaming of the institute to the Communication University of China, making it an official "university". It has now developed into a comprehensive institute of higher learning with broadcasting, film production, journalism, drama, animation, advertising, newscasting, crative cultural industry, Communications engineering, foreign languages (especially minority language), and management as its major academic disciplines. [1]


CUC's 116.88 hectare main campus is located in Dingfuzhuang, eastern part of Chaoyang District, Beijing. It is just outside of the Eastern 5th Ring Road, and is just along the Beijing-Tong County expressway. With increasing number of students and fast development, the university has expanded its campus to nearby areas to provide more space for student and staff accommodation and research institutions. The main campus is composed of teaching and administrative buildings, theatres for cultural activities, large compounds of student dormitories and staff apartments, media production studios and scientific research centers. The campus is linked by the Communication University of China Station of Beijing subway Batong Line .

Photo gallery

Schools and Research Centers

Currently CUC comprises the following major schools and research centres:


  1. School of Television and Journalism
  2. School of Foreign Languages
  3. School of Advertising
  4. School of Cinema and Television Arts
  5. School of Animation
  6. School of Information Engineering
  7. School of Anchoring and Presenting
  8. School of Computing Science
  9. School of Media Management
  10. School of Science
  11. School of Arts
  12. School of Political Science and Education
  13. School of Distance Education
  14. Department of Physical Education
  15. Chinese Language Education for Foreign Students
  16. Institute of Communication Studies
  17. Institute of Art Studies
  18. Phoenix College(co-operating with Hong Kong Phoenix Television)

Major Research Centers

  1. National Center for Television and Radio Studies
  2. Center for Digital Broadcasting
  3. Center for Asian Media Studies
  4. Center for Media and Gender Studies
  5. Center for International Communication
  6. Center for European Media Studies
  7. Center for Marketing Research
  8. Center for Public Opinions and Public Relations
  9. Institute of Audience Studies
  10. Institute of International Journalism
  11. National Language Resources Monitoring and Research Center
  12. Center for Media Law

Chinese Language Teaching for Foreigners

The Chinese language school for foreigners is inexpensive but gets relatively poor reviews from students due to relatively disorganization and inexperienced faculty, according to a Global Times report. [2] [3]

In cooperation with National Office for Teaching Chinese as a Foreign Language or Hanban, CUC also operates several Confucius Institutes with its overseas partner universities, providing Chinese language and cultural education for learners outside of China.


In September, 2004, in cooperation with Nanjing Meiya Educational Investment Co. Ltd., CUC co-founded a private college in the southern city of Nanjing, Jiangsu Province. The Communication University of China' Nanjing (CUCN) is directly supervised by the board of directors, with CUC's former president as the honorary head of the board.

CUC also has some affiliated institutions that provide commercial training and educational service for the public. The CUC press is the only publishing house in China that exclusively publishes media and journalism related books and audio-visual products.

Notable alumni

CUC is world-renowned for training Chinese language Newscasters and Television & Radio announcers, administrators and technicians. Noted CCTV broadcasters, such as Luo Jing (7 o'clock national news programme Xinwen Lianbo), Hai Xia, Bai Yansong, Cui Yongyuan, Li Yong, presenters from Phoenix Television (Hong Kong), such as Chen Luyu and Dong Jiayao, actor Alex Man as well as Zhang Haijie from MediaCorp TV (Singapore), graduated from the university. As a result, its recognition in the Chinese media circle is very prominent.


External links

Coordinates: 39°54′33″N 116°33′01″E / 39.909106°N 116.550162°E / 39.909106; 116.550162

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