Wizards of Waverly Place

For other uses, see Wizards of Waverly Place (disambiguation).

Wizards of Waverly Place
Genre	Fantasy Teen sitcom
Created by	Todd J. Greenwald
Starring	Selena Gomez David Henrie Jake T. Austin Jennifer Stone María Canals Barrera David DeLuise
Theme music composer	John Adair and Steve Hampton
Opening theme	"Everything Is Not What It Seems", performed by Selena Gomez
Country of origin	United States
Language(s)	English
No. of seasons	4
No. of episodes	105 (List of episodes)
Production
Executive producer(s)	Todd J. Greenwald Peter Murrieta (seasons 1–3) Vince Cheung Ben Montanio
Camera setup	Videotape; Multi-camera
Running time	approx. 22–23 minutes
Production company(s)	It's a Laugh Productions
Broadcast
Original channel	Disney Channel
Picture format	Seasons 1-2; SDTV NTSC;480i PAL;576i Season 3-present; HDTV 720p (USA and Asia) 1080i (International)
Audio format	Stereo
Original run	October 12, 2007 (2007-10-12) – present
External links
Official Website

Wizards of Waverly Place is a Disney Channel Original Series that premiered on October 12, 2007. It won "Outstanding Children's Program" at the 61st Primetime Emmy Awards in 2009. A film adaptation of the series, Wizards of Waverly Place: The Movie, premiered as a Disney Channel Original Movie on August 28, 2009; In 2010, the film adaptation won "Outstanding Children's Program" at the 62nd Primetime Emmy Awards. On October 7, 2011, it became the second Disney Channel Original Series to reach 100 episodes (after That's So Raven), and the first to go over that total.^{[citation needed]}

The series was created by Todd J. Greenwald, and stars Selena Gomez, David Henrie and Jake T. Austin as three wizard siblings with magical abilities competing to win sole custody of the family powers. Further main cast includes Jennifer Stone, María Canals Barrera and David DeLuise. In June 2010, Disney Channel renewed the series for a fourth season.^[1][2] Gomez confirmed in an interview that the fourth season will be the show's final season.^[3]

On November 18, 2011, Disney Channel announced that the series will finish airing on January 6, 2012 with the one-hour series finale called "Who Will Be The Family Wizard?".^[4]

Premise

Set on Waverly Place in Manhattan, New York City's Greenwich Village neighborhood, Wizards of Waverly Place centers on the Italian-Mexican Russo family, which includes Alex (Selena Gomez), her older brother Justin (David Henrie), and their younger brother Max (Jake T. Austin). The three Russo siblings are wizards in training and live with their Italian-American father Jerry (David DeLuise), a former wizard, and their Mexican-American mother, Theresa (María Canals Barrera) who is a mortal. Alex's best friend Harper (Jennifer Stone) also found out about the Russos' wizard powers in the Season 2 episode "Harper Knows". The siblings have to keep their secret safe while living in the mortal world. When they all complete their wizard training, the three siblings will have a wizard competition to decide who will become the family wizard of their generation and keep their powers forever while the others will lose their powers for good and become mortal. Because of this, Jerry tries to get the kids to not rely on magic, since they might not have it someday.

Production

This series was created and as executive produced by Todd J. Greenwald, who began developing the show after working as a writer and consulting producer during the first season of Hannah Montana. The show is produced by It's a Laugh Productions and Disney Channel Original Productions. The theme song, "Everything Is Not What It Seems", written by John Adair and Steve Hampton, is of techno-pop style and is performed by Selena Gomez & the Scene.^{[citation needed]} The series is filmed at Hollywood Center Studios in Hollywood, California.

Opening sequence

Seasons 1–3

For the first three seasons the show used the same title sequence. The song is called "Everything Is Not What It Seems" by Selena Gomez. In this it shows Alex, Justin, Max and Harper in the morning before school. Alex is using magic to change the clock. Justin used magic to trap Alex in a mirror. Max uses magic to change an orange into a cupcake. Harper is not a wizard so she uses no magic at all. Max then shows the cupcake to his mother, then changes it back to an orange, satisfying her. Jerry Russo is doing housework in the lair, when his laptop is stolen via magic.Alex, Justin, Max, and Harper leave the sandwich shop when the "Wizards of Waverly Place" logo appears and the creators' name.

Season 4

In the fourth season of the show the title sequence has changed. The song is the same although slightly altered. In the title sequence they show a crystal ball where Alex and Justin appear, a book where Harper and Max appear, and a cauldron where Theresa and Jerry appear. In each instance a few clips from the show are displayed with the actors name, This differs from the original opening sequence where none of the things seen in the opening sequence occur anywhere in the series. Although it is a clip, the actors don't speak as the music covers the voices. At the end all 6 characters (Alex, Justin, Max, Harper, Theresa and Jerry) who are included in the opening sequence appear in Times Square. Alex waves her wand and the logo "Wizards Of Waverly Place" appears above their heads, they all look away at different times the camera pans down and Alex waves her wand again making the creators name appear at their knees.

Reception

The show debuted on Disney Channel on October 12, 2007 after the premiere of Twitches Too, gathering 5.9 million viewers.^[5] In February 2009, the episode "Helping Hand" broke the record for the largest audience in the 7:00 PM (Eastern Time) time period on Disney Channel, with a total of 4.5 million viewers.^[6] In January 2010, "Wizards vs. Werewolves" one-hour special episode became the series' most-watched episode with 6.2 million viewers,^[7] surpassing the 6 million viewers of "Paint By Committee" episode^[8] In 2009, the series was the top scripted telecast for teens between the age of 9-14 (1.63 million/6.7 rating) and second in kids 6-11 (1.81 million/7.4 rating), which was only slightly behind The Suite Life on Deck (1.82 million/7.4 rating.)^[9]

Currently, "Wizards vs. Angels" is season 4's most-watched episode, with 5.13 million viewers.^[10]

Episodes

Main article: List of Wizards of Waverly Place episodes

Season		Episodes	Originally aired
			Season premiere	Season finale
	1	21	October 12, 2007	August 31, 2008
	2	30	September 12, 2008	August 21, 2009
	Film		August 28, 2009
	3	28	October 9, 2009	October 15, 2010
	4	27	November 12, 2010	January 6, 2012[11]

Wizards of Waverly Place: The Movie

Main article: Wizards of Waverly Place: The Movie

The Disney Channel Original Movie, based on the series, premiered on August 28, 2009 on Disney Channel. Wizards of Waverly Place: The Movie was filmed in Puerto Rico, Los Angeles, and New York City from February 16 to March 27, 2009.^[12] The movie received 11.4 million viewers on its premiere,^[13] making it the second-most-viewed DCOM premiere in the US after High School Musical 2. It was also one of the top scripted telecasts in 2009.^[14] It won a Primetime Emmy Award in 2010 for "Outstanding Children's Program".

Cast

Main article: List of Wizards of Waverly Place characters

Season four main cast (L-R): María Canals Barrera as Theresa Russo, David DeLuise as Jerry Russo, Jake T. Austin as Max Russo, Selena Gomez as Alex Russo, David Henrie as Justin Russo, and Jennifer Stone as Harper Finkle.

Main

• Selena Gomez as Alex Russo
• David Henrie as Justin Russo
• Jake T. Austin as Max Russo
• Jennifer Stone as Harper Finkle
• María Canals Barrera as Theresa Russo
• David DeLuise as Jerry Russo

Recurring

Ian Abercrombie as Professor Crumbs Dan Benson as Zachary "Zeke" Beakerman Bill Chott as Mr. Hershel Laritate Moisés Arias as Conscience (season 3) Jeff Garlin as Uncle Kelbo (seasons 1–3) Lucy Hale as Miranda Hampson (season 1) Andy Kindler as Chancellor Rudy Tootietootie (seasons 3–4) Hayley Kiyoko as Stevie Nichols (season 3) Paulie Litt as Frankie/Joey (seasons 1, 3) Bailee Madison as Maxine Russo (season 4) Bridgit Mendler as Juliet van Heusen (seasons 2–4)

Frank Pacheco as Felix (season 4) Leven Rambin as Rosie (season 4) John Rubinstein as Gorog (season 4) Daniel Samonas as Dean Moriarty (seasons 2, 4) Skyler Samuels as Gertrude "Gigi" Hollingsworth (seasons 1–2) Fred Stoller as Dexter (season 4) Gregg Sulkin as Mason Greyback (seasons 3–4) Josh Sussman as Hugh Normous (seasons 1–2, 4) Amanda Tepe as Monotone Lady (seasons 1–2) Cameron Sanders as Nelvis (season 4) McKaley Miller as Taila Robinson (season 4)

Merchandise

Soundtrack

Main article: Wizards of Waverly Place (soundtrack)

The soundtrack album for the hit Disney Channel Original Series of the same name. The album was released as a physical CD, enhanced CD and digital on August 4, 2009, under Walt Disney Records.^{[15][16][17][18]} The album includes songs from and inspired by the TV series and Wizards of Waverly Place: The Movie.^[18][19]

In response to the soundtrack, Stephen Thomas Erlewine of Allmusic recognized Wizards for its "teen revamps of boomer classics that parents can enjoy too". He also stated that the album is "agreeable" and that Selena Gomez "inevitably stands out from the pack". However, Erlewine said: "the dang-awful version of America's "You Can Do Magic" by Drew Seeley is sunk by its hyper-claustrophobic rhythms, the biggest rearrangement of a tune here and easily the worst cut."^[17]

Video game

Main article: Wizards of Waverly Place (video game)

A video game based on the series was released in August 2009.^[20][21]

DVD releases

Compilations

Name	Episodes	Region 1	Region 2	DVD extras
Wizards of Waverly Place: Wizard School	Wizard School Part 1, Wizard School Part 2, Curb Your Dragon, Disenchanted Evening	July 29, 2008[22]	TBA	Work It Like a Wizard - Selena, Jake and David's favorite things to do.
Wizards of Waverly Place: Supernaturally Stylin'	Credit Check, Smarty Pants, Beware Wolf, Graphic Novel[23]	February 10, 2009[24]	TBA	Fashionista Presto Chango! - Go behind the scenes with the stars for some wardrobe magic!
Wizards on Deck with Hannah Montana	Cast-Away (To Another Show) (Wizards), "Double Crossed" (Suite Life), "Super(stitious) Girl" (Hannah Montana)	September 22, 2009[25]	TBA	Justin's Award Winning Essay - It's A Suite Life Having Fun With Hannah & The Wizards

Season releases

Name	Episodes	Region 2	Region 4	DVD extras
Season 1: Volume 1: Work It Like a Wizard	Crazy 10-Minutes Sale, First Kiss, I Almost Drowned in a Chocolate Fountain, New Employee, Disenchanted Evening, You Can't Always Get What You Carpet, Alex's Choice	October 5, 2009[26]	March 3, 2010[27]	Work It Like a Wizard - Selena, Jake and David's favorite things to do.
Season 1: Volume 2: Magic Training	Curb Your Dragon, Movies, Pop Me and We Both Go Down, Potion Commotion, Justin's Little Sister, Wizard School Part 1, Wizard School Part 2	October 5, 2009[28]	June 2, 2010[29]	Casting A Spell
Season 1: Volume 3: Stylin' Powers	The Supernatural, Alex in the Middle, Report Card, Credit Check, Alex's Spring Fling, Quinceanera, Art Museum Piece	October 5, 2009[30]	August 2010[31]	Fashionista Presto Chango! - Go behind the scenes with the stars for some wardrobe magic!

The show's complete first season was released on September 10, 2009 in Germany,^[32] on October 1, 2009 in Spain,^[33] on March 3, 2010 in France and on March 12, 2010 in Poland.^[34]

Awards and nominations

Year	Award	Category	Work	Outcome
2008	Alma Award[35]	"Outstanding Male Performance in a Comedy Television Series"	Jake T. Austin	Nominated
		"Outstanding Female Performance in a Comedy Television Series"	Selena Gomez
	Imagen Award[36]	"Best Actress - Television"
2009	Image Award[37]	"Outstanding Performance in a Youth/Children's Program - Series or Special"
	Nickelodeon Kids' Choice Awards[38]	"Favorite TV Actress"
	Young Artist Award[39]	"Best Performance in a TV Series - Leading Young Actress"
	Primetime Emmy[40]	"Outstanding Children's Program"	Cast
	Alma Award[41]	"Special Achievement Comedy - Television - Actress"	Selena Gomez
			María Canals Barrera
	Imagen Award[42]	"Best Actress - Television"	Selena Gomez
2010	Image Award[43]	"Outstanding Performance in a Youth/Children's Program - Series or Special"
	Nickelodeon Kids' Choice Awards[44]	"Favorite TV Show"	Cast
		"Favorite TV Actress"	Selena Gomez
	Teen Choice Awards[45][46]	"Choice TV Actress: Comedy"		Won
		"Choice TV Show: Comedy"	Cast	Nominated
	Primetime Emmy[47]	"Outstanding Children's Program"	Cast
		"Outstanding Children's Program" (for Wizards of Waverly Place: The Movie)		Won
	Nickelodeon Australian Kids' Choice Awards[48]	"Fave TV Show"		Nominated
		"Fave TV Star"	Selena Gomez
	British Academy Children's Awards[49]	"BAFTA Kid’s Vote: TV"	Cast
2011	Image Award[50]	"Outstanding Children's Program"
		"Outstanding Performance in a Youth/Children's Program - Series or Special"	Selena Gomez
	Nickelodeon Kids' Choice Awards[51]	"Favorite TV Show"	Cast
		"Favorite TV Actress"	Selena Gomez	Won
		"Favorite TV Sidekick"	David Henrie	Nominated
	Teen Choice Awards[52]	"Choice TV Actress: Comedy"	Selena Gomez	Nominated
		"Choice TV Show: Comedy"	Cast	Nominated
	Imagen Award[53]	"Best Young Actress/Television"	Selena Gomez	Won
		"Best Supporting Actress/Television"	Maria Canals-Barrera	Nominated
	Primetime Emmy[47]	"Outstanding Children's Program"	Cast	Nominated
		"Outstanding Cinematography For A Multi-camera Series"
2011	Alma Awards[54]	"Best TV Actress"	Selena Gomez	Nominated
		"Best Supporting Actress/Television"	Maria Canals-Barrera	Won
2011	Nickelodeon Australian Kids' Choice Awards[55]	" Fave TV Star"	Selena Gomez	Won
		"Fave TV Show"	Wizards of Waverly Place	Nominated

International release

Country/Region	Network(s)	Series premiere	Series Title in Country
Turkey	Digiturk[56]	October 24, 2007	Waverly Büyücüleri
	Disney Channel Turkey[57]	October 12, 2007	Wizards of Waverly Place
United States	Disney Channel[58]
Pakistan	Disney Channel	October 12, 2007
Australia	Disney Channel[59]	October 19, 2007
	Seven Network	October 4, 2008
New Zealand	Disney Channel New Zealand[59]	October 19, 2007
	TV3
United Kingdom	Disney Channel UK & Channel 5[60]	November 4, 2007
Ireland	Disney Channel Ireland and TRTÉ[61]	November 3, 2007
Canada (English)	Family[62]	October 26, 2007
India	Disney Channel India[63]	May 5, 2008
Sri Lanka
Bangladesh
Malaysia	Disney Channel Malaysia[64] (Airs in Malay (penyihir tempat Waverly) and English Language)	March 9, 2008
Arab World	Disney Channel Middle East[65] (Airing with Arabic subtitles)	February 29, 2008
The Netherlands	Disney Channel (Netherlands & Belgium)[66]	October 3, 2009
Belgium		November 1, 2009
Hong Kong	Disney Channel Asia[65] (Airing the show with Indonesian, Malay and Chinese Subtitles) (Dubbed in Hong Kong, Thailand, and Vietnam)	March 9, 2008
Indonesia
Philippines
Singapore
Thailand
Vietnam			Những phù thủy xứ Waverly
South Korea	Disney Channel Korea		우리가족마법사
South Africa	Disney Channel South Africa (airs in English) SABC 3
Canada (French)	VRAK.TV[67]	August 24, 2009	Les Sorciers de Waverly Place
France	Disney Channel France[68]	January 22, 2008
	NRJ12[69]	August 31, 2009
Israel	Disney Channel Israel[70]	June 2008	המכשפים מווייברלי פלייס
Bulgaria	BNT 1	March 28, 2009	Магьосниците от Уейвърли Плейс
	Disney Channel Bulgaria	September 19, 2009
Greece	Disney Channel Greece	November 7, 2009	Οι Μάγοι του Γουέβερλυ
	ERT[71]	January 5, 2010
Italy	Disney Channel Italy[66]	January 26, 2008	I Maghi Di Waverly
	Italia 1[72]	January 12, 2010
Poland	Disney Channel Poland	February 29, 2008	Czarodzieje z Waverly Place
	TVP 1	September 12, 2010
Finland	Disney Channel Scandinavia Nelonen[73]	February 29, 2008	Waverly Placen velhot
Denmark[74]			Magi på Waverly Place (Magic at Waverly Place)
Sweden[75]
Norway[76]			Magikerne på Waverly Place
Germany	Disney Channel Germany[77]	March 8, 2008	Die Zauberer vom Waverly Place
	Super RTL[78]	September 1, 2008
Switzerland	SF Zwei[79]	April 11, 2009
Austria	ORF 1[80]	June 20, 2009
Spain	Disney Channel Spain[81]	January 18, 2008	Los Magos de Waverly Place
	Antena 3[82]
Portugal	Disney Channel Portugal[83]		Os Feiticeiros de Waverly Place
	SIC[84]
Brazil	Disney Channel Brazil and Rede Globo (Globe Network)[85]	March 23, 2008 (Advance) April 11, 2008 (Premiere)
	Disney Channel Latin America[86]
Dominican Republic		March 23, 2008 (Advance) April 14, 2008 (Premiere)	Los Hechiceros de Waverly Place
Argentina
Costa Rica
Bolivia
Colombia
Ecuador
Haiti
Mexico
Panama
Peru
Paraguay
Uruguay
Venezuela
Taiwan	Disney Channel Taiwan[87]	March 28, 2008	少年魔法師
Japan	Disney Channel Japan[88]	April 18, 2008	ウェイバリー通りのウィザードたち
Albania	Digitalb[89]	July, 2009	Magjistaret e sheshit Uejverli
Chile	Disney Channel Latin America	March 23, 2008 (Advance) April 14, 2008 (Premiere)	Los Hechiceros de Waverly Place'
	Canal 13 (Chile)	March 6, 2010
Romania	Disney Channel Romania[90]	September 19, 2009	Magicienii Din Waverly Place
Czech Republic	Disney Channel (Central and Eastern Europe)[91][92][93]	February 2009	Kouzelníci z Waverly
Slovakia
Hungary			Varázslók a Waverly helyből
Russia	СТС	November 2, 2009	Волшебники из Вэйверли Плэйс
	Disney Channel (Russia)	August 11, 2010
Kazakhstan	31 channel	TBA	ның Вэйверли Плэйс сiнен сиқыршылар
Serbia	Radio Television of Serbia[94]	June 27, 2010	Чаробњаци са Вејверли плејса
	Disney Channel Serbia[95]
Slovenia	Kanal A	August 1, 2010	Čarovniki s trga Waverly
Slovakia	TV JOJ	2012	TBA

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External links

• Official website
• Wizards of Waverly Place at the Internet Movie Database
• Wizards of Waverly Place at TV.com
• Wizards of Waverly Place at TV Guide
• Wizards of Waverly Place Wiki at Wikia