- Cadbury Mr. Big
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Mr. Big is the largest sized candy bar produced by Cadbury, hence the name. The standard bar is made of a long, layered vanilla wafer, coated in caramel, peanuts and rice crisps, which is then covered in the simulated chocolate coating. A Mr. Big bar is the length of two "standard"-sized bars end-to-end – around 20 centimetres long.
In Canada, they are very common, and are available at all regular retailers, in an increasing number of varieties. Some of the new varieties available include Mr. Chew Big (with added caramel), Mr. Big Fudge (with a fudgy centre), and Mr. Big with Maple. They are also available in lesser quantities in a few other countries like Australia (though they are only available at the Cadbury factory outlet in Hobart, Tasmania), Great Britain, Germany, Hungary, and in some areas of the United States. Mr. Big has also been commonly offered at convenience stores in South Korea such as Family Mart and 7-11 since the late 1990s.
Mr. Big is the only Cadbury chocolate bar to have an ice cream variant made by Nestlé. It was discontinued in May 2002 in the UK, due to poor sales. An ice cream bar version produced by Nestlé is still available in Canada, although other Cadbury ice cream products are made by Breyers.
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1In the United States, these products are marketed by The Hershey Company (but made by Kraft's Cadbury subsidiary) under a prior licensing agreement.
2This brand is owned by Rudolf Wild GmbH and manufactured under license by Kraft Foods only in the United States, Canada, and Greenland.
Ticker: NYSE: KFT · Kraft Foods Corporate · Kraft Media CenterCategories:- Canadian snack foods
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- Cadbury brands
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