Prince Polo

Prince Polo is a Polish chocolate bar. It is sold in the Czech Republic, Slovakia, Hungary, Lithuania and Ukraine under the name Siesta, and is popular in Iceland (as Prins Póló), where for many years it was one of the few chocolate bars available. It has long been Poland's top-selling candy brand, but in recent years the similar Princessa brand (manufactured by Nestlé) has achieved similar popularity. [http://www.detaldzisiaj.com.pl/default.asp?show=page&id=7810]

Prince Polo was introduced in 1955, during the early years of the Polish People's Republic, by Olza SA in Cieszyn. It is a chocolate-covered wafer, with four layers of wafer joined by three layers of chocolate-flavored filling; it was easily identifiable by its metallic gold-colored wrapper.

The company, which was founded in 1920, was purchased by Kraft Jacobs Suchard in 1993. [http://query.nytimes.com/gst/fullpage.html?res=9F0CE1DB173DF932A35757C0A965958260] In 1995 the Prince Polo packaging was revised with a new logo; the bar was no longer wrapped in paper and was instead sealed in plastic. Subsequently, several new varieties of Prince Polo were introduced, beginning with Hazelnut ("Orzechowy") in 1996, and later milk chocolate, coconut, and Premium (claimed to be a more luxurious version). A larger XXL (52 g) size was also added.

External links

* [http://polskaludowa.com/codzienne/czekolady_1.htm Images of Polish communist-era candy, including Prince Polo]
* [http://www.50latminelo.pl 50 years of Price Polo campaign (in Polish)]