WKMG-TV

WKMG-TV

Orlando, Florida
Branding	Local 6 (general) Local 6 News (newscasts)
Slogan	News You Need
Channels	Digital: 26 (UHF) Virtual: 6 (PSIP)
Subchannels	6.1 CBS 6.2 LATV
Translators	W42DJ-D Ocala
Affiliations	CBS Television Network
Owner	Post-Newsweek Stations, Inc. (Post-Newsweek Stations, Orlando, Inc.)
First air date	July 1, 1954
Call letters' meaning	Katharine Meyer Graham (in honor of the late widow of Phillip L. Graham, former president of the Washington Post Company)
Former callsigns	WDBO-TV (1954-1982) WCPX-TV (1982-1998)
Former channel number(s)	Analog: 6 (VHF, 1954-2009) Digital: 58 (UHF)
Former affiliations	All secondary: NBC (1954-1957) ABC (1954-1958) DuMont (1954-1955)
Transmitter power	944 kW
Height	516 m
Facility ID	71293
Transmitter coordinates	28°36′36.4″N 81°3′34.6″W / 28.610111°N 81.059611°W / 28.610111; -81.059611
Website	www.clickorlando.com/

WKMG-TV channel 6 is the CBS network affiliate for Central Florida (the Orlando-Daytona Beach-Melbourne, Florida market). WKMG is licensed to Orlando and is owned and operated by Post-Newsweek Stations, Inc., a subsidiary of the Washington Post Company. The station refers to itself as "Local6". WKMG's transmitter is located in Bithlo, Florida. WKMG's studios are located on John Young Parkway.

WKMG clears most CBS programs, but pushes back the start of The Late Late Show with Craig Ferguson by half-an-hour. Syndicated programming on the station includes Rachael Ray, Inside Edition, Dr. Phil and Extra.

History

The station first took to the air on July 1, 1954; as WDBO-TV, which stood for "Daytona Beach Orlando", But locals would call it "Way Down By Orlando." It is the sixth-oldest station in Florida, and the oldest in Central Florida. It was originally owned by the Orlando Broadcasting Company along with WDBO radio (AM 580 and FM 92.3, now WWKA).

As the only station in the market at its inception, it originally carried programming from all four networks of the time — CBS, NBC, ABC and DuMont. DuMont would shut down most network operations in 1955, but honor network commitments until 1956; at that point, DuMont disappeared from the schedule. It lost NBC when Daytona Beach's WESH expanded its signal to cover all of Central Florida in 1957, and ABC when WLOF-TV (now WFTV) signed on in 1958.

Orlando Broadcasting merged with Cherry Broadcasting in 1957. In 1963, WDBO-AM-FM-TV were sold to The Outlet Company.

In 1982, WDBO AM-FM was sold to Katz Broadcasting, as Outlet decided to begin exiting radio. Outlet was nearly bought out by Columbia Pictures around the same time. In advance of this, channel 6 prematurely changed its call letters to WCPX-TV, which stood for "W Columbia PiX" (shorthand for "Pictures"). While the deal fell through, channel 6 kept the WCPX calls for 16 years.

Outlet pared down its holdings after a buyout in 1986, selling off many stations. At that point, WCPX was sold to First Media, Inc.

In the early 1990s WCPX decided to move the CBS program Picket Fences from Friday evening to 11:35 pm on Saturday so that it could air Star Trek: The Next Generation on Friday evenings. WCPX also pre-empted some CBS sports programs as well. In 1994, WCPX hired a new general manager, Brooke Spectorsky, from WUAB in Cleveland. (Spectorsky is now general manager of WKYC-TV in Cleveland.) Under Spectorsky, WCPX put Picket Fences back at its normal time.

In 1995, WCPX was one of the first CBS affiliates to air Guiding Light at 10 a.m. instead of 3 p.m., which was the normal time to air it. Under this arrangement, the program would air on a one day delay. However, CBS soon discovered that several of its O&O's were doing the same thing. CBS then decided to provide two (eventually three) same day feeds of Guiding Light to its stations (one at 9 a.m., 10 a.m., and 3 p.m.). WKMG aired Guiding Light at 9 a.m. up until September 18, 2009. It currently airs Let's Make a Deal at 10 a.m.

WKMG-TV logo from 1998

In 1997, First Media merged with Meredith Corporation, which already owned Fox affiliate WOFL. At the time, duopolies were not allowed, and Meredith decided to keep WOFL (which has since been sold to Fox). In mid-1997, Meredith swapped WCPX to Post-Newsweek Stations in exchange for Hartford, Connecticut's WFSB (which at the time was Post-Newsweek's flagship).^[1] On January 30, 1998, the station changed its callsign to WKMG in honor of longtime Washington Post publisher, Katharine M. Graham. As of recently, WKMG is the last "Big Six" affiliate in Orlando that is not part of any television duopoly (Fox/Newscorp's WOFL/WRBW, Cox's WFTV/WRDQ and Hearst-Argyle's WESH/WKCF).

WKMG's audio signal formerly available on 87.7 FM-radio ceased on June 12, 2009 with the national analog turn-off date.

Digital television

Channel	Programming
6.1	Main WKMG-TV programming / CBS
6.2	LATV

In addition to LATV, WKMG's 6.2 subchannel is also currently being used to carry CBS Daytime and syndicated programming from 9 a.m. to 5 p.m., to accommodate Casey Anthony trial coverage on WKMG's primary channel;^[2] it had earlier planned to air trial coverage in full on 6.2 to minimize disruption to WKMG's main schedule.^[3]

As part of the analog television shutdown and digital conversion was completed, WKMG-TV shut down its analog transmitter on June 12, 2009. The station's digital broadcasts remained on channel 26. Through the use of PSIP, digital television receivers continue to display WKMG-TV's virtual channel as 6.1.

News operation

From the late 1980s until 2001, the station was almost always in last place in the ratings. At the same time, WESH and WFTV battled for first place in the Orlando market, and basically continued to do so into the early 2000s; however, in the past few years, WFTV has become the dominant station (though channel 6 claimed first place at 11 p.m. in the May 2006 ratings period). Management changes had a number of GMs on the treadmill with Mike Schweitzer, Kathleen Keefe, Jeff Sales and Henry Maldonado all taking a turn at the top. News and Sales Departments had similar turnover with at least 5 News Directors taking the chair between 2000 and 2008. Sales Managers included Connie Albino for a short tenure before being replaced by Tom Calato.

Internet Broadcasting Systems provided the Internet site named "myCFnow.com" by Sales; it then switched to "local6.com", and is currently known as "clickorlando.com". Currently, despite the strength of CBS prime-time programming, WKMG has been trading second and third place with WESH in the evening newscast ratings except at 11 p.m., where until recently it waged a spirited battle with WFTV for first. From late 2007 until March 2009, WKMG's 11 p.m. newscast was in second place behind WFTV. Continuing its ratings slide, the May 2009 sweeps found WKMG's newscasts finishing in third place in all time slots, behind WFTV and WESH. In fact, despite being number one in prime time WKMG's late night newscast has failed to hold on to its lead-in audience for the most part. The siphoning off in news audience share appears to have held in the November 2009 sweeps period, when WKMG remained in a distant third place weekday evenings while its morning and late night newscasts improved slightly although still in a distant second place.

The main news anchors at WKMG currently are Gaard Swanson and Lauren Rowe; they anchor the 6 and 11pm newscast. Rowe moved to help co-anchor the morning news with Erick Weber before returning to nights, joining former news anchor Mike Garafalo for the 11 p.m. news. Matt Austin and Bridgett anchor The Morning News Former Reporter Laura Diaz left to work for radio station WXXL. Before May 1, 2009, former news anchor Jacqueline London anchored the 4, 5, 6, and 11 p.m. newscasts with Garofalo and solo anchored the 5:30 p.m. newscast.

In 2008, WKMG-TV began broadcasting its news in SD 16:9 widescreen format. WKMG is currently the only major station in the Orlando market which has yet to upgrade its newscasts to full high definition. In addition, it is the only station in The Washington Post Company's six-station group which not only does not broadcasts its local newscasts in true high definition, but also does not claim to be broadcasting high-definition newscasts.

On Monday, May 1, 2009, the station's 4, 5 and 5:30 p.m. newscasts were axed, and a new hour-long newscast at 6:00 debuted. It was the market's first and only full hour of news at 6 p.m. and pushed the CBS Evening News to 7 p.m. However, on January 3, 2011, the Evening News returned to the 6:30 half-hour, and a new 7:00 newscast took its place. On April 27, 2011, WKMG announced that it will relaunch a half-hour 5 p.m. newscast in September 2011, with syndicated entertainment newsmagazine The Insider following it at 5:30 p.m.; both will replace Dr. Phil, which had aired in the 5 p.m. slot to compete against the 5 p.m. newscasts on WFTV, WESH and WOFL, and will move to Fox-owned WOFL in September.^[4]

Controversy

In April 2010 News Director Steve Hyvonen called for a "Newsroom Summit," and required his employees to vote for three employees who would be considered "Battery Drainers." Nomination of management was exempted from the vote.^[5]

News/Station presentation

Newscast titles

• WDBO-TV News (1954-1961)
• Television 6 Reports (1961-1966)
• The 6th Hour/11th Hour News (1966-1974)
• TV-6 News (1974-1977)
• Newswatch 6 (1977–1987)
• WCPX Channel 6 News (1987–1992)
• 6 News (1992–1995)
• Channel 6 News (1995–1998)
• WKMG 6 News (1998–1999)
• NewsCenter 6 (1999–2001)
• WKMG News (2001–2002)
• Local 6 News (2002–present)

Station slogans

• Solid Six (late 1970s)
• The Heart of Florida (early 1980s)
• Channel 6 Believes in You (early-mid 1980s)
• Channel 6 is On Your Side (1987–1989; image campaign based on Frank Gari's "Turn To News")
• Where Will We Take You Tonight? (1996)
• Working Harder for You (1998–2001; used in image campaign by Frank Gari)
• The Problem Solvers (2001–2005)
• Your Breaking News Station (2005–2007)
• Never Miss A Moment (2008–2009; general slogan)
• Always Here For You (2008–2009; news slogan)
• News You Need (2009–present; news slogan)
• Covering Central Florida (2010-present; general slogan)

News music packages

• WAGA 1977 News Theme (1977-1978)
• WDBO News Theme (1977–1982)
• WDBO 1982 News Theme (1982)
• WCPX 1982 News Theme (1982–1984)
• Production Music: Determination by Network Music (1984–1987)
• Turn To News by Gari Communications (1987–1989)
• The Great News Package by Gari Communications (1989–1992)
• Palmer News Package by Shelly Palmer (1992–1995)
• Millennium 3 by Shelly Palmer (1995–1998)
• The One and Only by Gari Communications (1998–2004)
• Production Music: Headliners by FirstCom (2001–2004)
• Production Music: All The News and Production Music: World Vision by FirstCom (both from 2004–2007)
• The CBS Enforcer Music Collection by Gari Communications (2007–present)

This film, television or video-related list is incomplete; you can help by expanding it with reliably sourced additions.

News team

Current on-air staff

Current anchors

• Matt Austin - weekday mornings "The Morning News" (5-7 a.m.) and Noon.
• Lauren Rowe - weeknights at 5, 6, 7 and 11 p.m.
• Gaard Swanson - weeknights at 5, 6 and 11 p.m.
• Erik von Ancken - weekends at 6, 6:30 and 11 p.m., also weekday fill-in
• Bridgett Williams - weekday mornings "The Morning News" (5-7 a.m.)
• Kala Rama - weekend mornings

Weather team

• Tom Sorrells (AMS Certified Broadcast Meteorologist and NWA Seals of Approval) - chief meteorologist; weeknights at 6, 7, and 11 p.m.
• Troy Bridges (AMS Seal of Approval) - meteorologist; weekday mornings "The Morning News" (5-7 a.m.) and noon
• Julie Broughton (NWA Seal of Approval) - meteorologist; weekend mornings
• Elizabeth Hart - meteorologist; weekends at 6 and 11 p.m.

Sports team

• David "Ping" Pingalore - sports director; weeknights at 6 and 11 p.m.
• Jamie Seh - sports anchor; weekends at 6:30 and 11 p.m., also sports reporter

Reporters

• Louis Bolden - weeknight reporter
• Shaun Chaiyabhat - weeknight 11 p.m. reporter
• Mike DeForest - weeknight 6 p.m. reporter
• Cortney Hall - weekday morning reporter
• Mark Lehman - weekday morning V.J
• Nicole Pesecky - weeknight 6 p.m. reporter
• Scott Rates - weeknight 11 p.m. V.J
• Jessica Sanchez - weekday morning traffic reporter
• Quinn Schuler - weekday reporter
• David Sprung - Sky 6
• Chris Trenkmann - weeknight 6 p.m. reporter
• Nick VinZant - reporter

Local 6 Problem Solvers

• Steven Cooper - consumer reporter
• Mike Holfeld - investigative reporter
• Tony Pipitone - investigative reporter

Notable former on-air staff

• Lisa Colagrossi (now at WABC-TV in New York City)
• Trace Gallagher (has been at Fox News Channel since its inception in 1996)
• Jerry Hodak (retired from WXYZ-TV in Detroit)
• Shepard Smith (has been at Fox News Channel since its inception in 1996)
• Tom Terry (now chief meteorologist at WFTV)
• Marla Weech- anchor ( now morning anchor at Central Florida News 13)

References

1. ^ Meredith Corporation to acquire Hartford Conn., television station, Business Wire (via HighBeam Research), June 2, 1997.
2. ^ "Casey Anthony: WKMG decides to go wall to wall with trial". The Orlando Sentinel. June 3, 2011. http://blogs.orlandosentinel.com/entertainment_tv_tvblog/2011/06/casey-anthony-wkmg-decides-to-go-wall-to-wall-with-trial.html. Retrieved June 6, 2011. 
3. ^ http://blogs.orlandosentinel.com/entertainment_tv_tvblog/2011/05/casey-anthony-wftv-expands-trial-coverage-drops-oprah-winfrey.html
4. ^ WKMG to start 5 p.m. newscast in early September, Orlando Sentinel, April 27, 2011.
5. ^ http://blogs.orlandosentinel.com/entertainment_tv_tvblog/2010/04/wkmg-training-session-raises-concern-among-staffers.html

External links

• WKMG-TV website
• WKMG History
• Query the FCC's TV station database for WKMG
  • Query the FCC's TV station database for W42DJ-D
• BIAfn's Media Web Database -- Information on WKMG-TV