Mr. Pizza

Mr. Pizza branch in Jongno-gu, Seoul

part of a series on
Pizza
Main articles Pizza · history of pizza · pizza delivery · Pizzeria
Pizza varieties California-style pizza · Chicago-style pizza · Detroit-style pizza · Greek pizza · Hawaiian pizza · Mexican pizza · New Haven-style pizza · New York-style pizza · pastrmajlija · pizza al taglio · Sicilian pizza · tomato pie · St. Louis-style pizza
Similar dishes Deep-fried pizza · grilled pizza · pizza bagel · calzone · coca · cong you bing · farinata · flammkuchen · focaccia · garlic fingers · lahmacun · manakish · paratha · pissaladière · quesadilla · sardenara · sausage bread · stromboli
Pizza tools Pizza cutter · pizza stone · peel · masonry oven · mezzaluna
Events Long Island Pizza Festival & Bake-Off · World Pizza Championship
v · d · e

Mr. Pizza Co., Ltd. (hangul:미스터피자, Miseuteo Pija) is a South Korean pizza chain established in 1990. It is based in Banpo-Dong, Seocho-Gu, Seoul. After establishing a franchise in Ewha Women's University, Mr. Pizza opened a store in Beijing, China in 2000. The Mr. Pizza logo, a slanted, stylized 'Pizza & Hand', is symbolic of two people (the company and customer) shaking hands.

Business information

The CEO of Mr. Pizza is Jung Woo-Hyun.^[1] The president is Lee Ju-bok (이주복). As of 2010, the company had franchised 350 stores in Korea, one in the United States, one in Vietnam, and 15 in China.

Advertising

Mr. Pizza's September 2011 mockumentary-style commercial "The True Origins of Pizza" received more than 1,000,000 views on YouTube. It received high praise and in-depth analysis in a journal article by two New Zealand-based Asian Studies professors. They stated that "the level of skill and irony that went into its making are noteworthy among commercial ads anywhere".^[1]

Mr. Pizza regularly uses popular male and female actors in their commercials, including Yoo Seung-ho and Park Bo-hyun.

See also

Small seafood pizza from Mr. Pizza - Seoul

• Pizza Hut Korea
• Papa John's Pizza
• Domino Pizza Korea
• Pizza Etang

References

1. ^ ^{a b} Epstein, Stephen; Sakamoto, Rumi (2011), "The True Origins of Pizza: Irony, the Internet, and East Asian nationalisms", The Asia-Pacific Journal: Japan Focus, http://japanfocus.org/-Rumi-SAKAMOTO/3629, retrieved 2011-10-30 

External links

• Mr. Pizza Homepage (Mr.Pizza / 미스터피자 :: 1577-0077) (in Korean)
• O-Food Hankook Mr. Pizza Press Release Homepage (in Korean)

References

Pizza, Mr.. "History". Archived from the original on 2007-07-03. http://web.archive.org/web/20070703081143/http://www.mrpizza.co.kr/GLOBAL/eng/company/company_02.php. Retrieved 2007-07-04.