Daybreak (ITV)

Daybreak (ITV)
Daybreak
Daybreak.svg
Format Breakfast television
Presented by

Dan Lobb
Kate Garraway
Adrian Chiles (2010–11)[1]
Christine Bleakley (2010–11)[1]

(See full list)
Country of origin United Kingdom
Language(s) English
Production
Executive producer(s) Karl Newton (advisory)
Editor(s) David Kermode (from 1 December 2011)
Paul Connolly (Deputy)[2]
Location(s) The London Studios
Running time 150 minutes
(includes adverts)
Production company(s) ITV Breakfast Limited
ITV Studios
Broadcast
Original channel ITV Network
(also on ITV1 HD)
Picture format HDTV 1080i
Original run 6 September 2010 (2010-09-06) – present
Chronology
Preceded by GMTV (1993–2010)
Related shows Lorraine
External links
Website

Daybreak is the weekday breakfast television programme on the British commercial ITV network that broadcasts on weekday mornings from 06:00 to 08:30 and is currently presented by Adrian Chiles and Christine Bleakley from Monday to Thursday with Dan Lobb and Kate Garraway on Fridays. Following the appointment of David Kermode as editor from 2012, Chiles and Bleakley are to depart as main presenters heralding a major relaunch of the show in 2012.[3]

It features news and entertainment stories interspersed with celebrity interviews, competitions, consumer and health items and news reports from the regions. The national and international news bulletin is presented on the hour and every half hour. National weather reports are presented in the studio or from an outside location on the half hour.

Daybreak replaced GMTV which aired its last weekday edition on 3 September 2010.[4] Daybreak launched three days later.[5] However, the replacement programme has failed to attract the expected audience figures, suffered a drop in advertising revenues and has been the subject of much criticism in the press.[6] [2][7] Viewing figures since the launch have remained below those of the former GMTV and lag behind BBC Breakfast.[8] The programme is currently undergoing a series of radical changes under new incoming producers in order to rescue the format.

Contents

History

The decision to replace GMTV with Daybreak followed the full takeover of GMTV by ITV plc.[9] Daybreak and Lorraine make up the weekday output of ITV Breakfast. At weekends, children's programming fills this slot. An advertising campaign, promoting the new show, started on 23 August, with short break-bumpers in between the start and end of an advertisement break, broadcast during the evening schedule of ITV1. Adverts featuring presenters Adrian Chiles and Christine Bleakley were broadcast throughout the day from 31 August 2010.[10] Chiles and Bleakley presented The One Show on BBC One together for nearly three years[11] before leaving in 2010 to join ITV.[12][13]

In March 2011, ITV announced that it was incorporating Daybreak into its ITV News operation as part of a management restructure.[14] In July 2011 it was announced that production of the show, along with that of sister programme, Lorraine would be taken over by ITV Studios.[15] As the show approached its first anniversary on air, it was announced that its editor, Ian Rumsey is departing the programme for new projects.[16] From September 2011, Chiles took a reduced role on the programme, presenting from Monday to Thursday.[17]

Relaunch

This Morning executive Karl Newton is being charged with the transition to ITV Studios and is revamping the show to give it "one last throw of the dice" to boost its ratings.[18] On 2 September 2011, ITV announced that former BBC Breakfast chief, David Kermode, currently editor of 5 News is to take over as editor of the programme from 1 December 2011, heralding a major revamp to the presenting team and the format.[19][20] On Tuesday 6 September 2011, the show celebrated its first anniversary on air. In November 2011, the national press was widely reporting that Chiles and Bleakley are to be dropped from the show as part of a major relaunch in 2012 when Kermode takes over as editor. ITV is expected to formally announce their sacking in due course. Various alternative presenters are to be trialed including former GMTV newsreader Helen Fospero.[21] On 20 November 2011, Adrian Chiles confirmed the duo were to depart from the programme in the New Year, stating that "we were assured we could go with our dignity intact."[1] Among contenders to replace Chiles and Bleakley on the Daybreak sofa are Sky News' Sunrise breakfasts show anchor and ITV This Morning presenter, Eamon Holmes and ITV News and London Tonight presenter Natasha Kaplinsky.[22]

Format

Daybreak is a news, lifestyle and entertainment magazine programme interspersed with celebrity interviews, competitions, consumer and health items and reports from locations around the UK. The programme is normally on air Monday to Friday from 06:00 to 08:30 with a shorter edition aired at Bank Holiday periods.

News

Nick Dixon reporting for Daybreak on American views of the wedding of Prince William and Kate Middleton in Times Square, on 28 April 2011

The main hourly morning news bulletin is presented by Tasmin Lucia Khan from the Daybreak newsdesk at 06:00, 07:00 and 08:00 with headlines on the half-hour.[23] Reports are presented by members of the programme's news team. Other news stories are covered and discussed in the programmme as they develop. ITV Regional News bulletins are broadcast at 06:15, 07:15 and 08:15[23] with local news in brief, traffic and travel updates, and a local weather forecast. On 5 September 2011, the news set was moved away from the studio's riverside window to a new revamped presentation area.

See also:

Weather

The national Daybreak weather report is presented from the studio by Lucy Verasamy or Kirsty McCabe at around 06:25, 06:55, 07:25, 07:55 and 08:25. In December 2010, the programme featured extensive coverage of the severe winter weather affecting much of the UK. A news ticker was introduced to provide updates on transport information during the blizzards that affected much of the country's transport infrastructure at the time. National weather reports are presented mainly in the studio or from the outside terrace. Sometimes the forecasts are shot from an outside location, such as Leeds Castle or Epsom Downs Racecourse.[24]

Sport

A regular sports bulletin is presented by sports editor Dan Lobb at 06:18 and 07:35. Other major sports stories are interspersed with the news bulletins and form a talking point in the "In the Mix" feature. Gavin Ramjaun presents the sport when Lobb is hosting the programme or unavailable.

In the mix

Since November 2010, after the 06:00 and 07:00 news bulletins, there is a discussion of the day's news headlines, entertainment and health news and a review of the newspapers referred to as "In the mix". The presenters are usually joined by editors and experts from the Daybreak team such as Sue Jameson, Dr Hillary Jones, Kate Garraway and Steve Hargrave. Jameson sometimes brings a home-made cake into the studio.[25]

"Great, it's 5 to 8"

This new entertainment feature was launched in July 2011 to replace the former "Something Cool Before the Kids Go to School". It contains a variety of showbiz news and live musical performances in the studio.

TV Matters

"TV Matters" is Daybreak's daily TV review and preview presented by entertainment editor Kate Garraway or entertainment correspondent Steve Hargrave[26] in conversation with one of the presenters. It is usually aired around 8:15am weekday mornings.

Celebrity interview

The programme usually features live sofa interviews with at least two celebrity guests and TV stars. Early guests included Former Prime Minister Tony Blair,[27][28] Prince Charles,[28] David Beckham,[29] Angelina Jolie,[30] Dame Helen Mirren,[31] Harry Potter stars Tom Felton[32] and Rupert Grint.[33] and Harrison Ford.[34][35]

During its first birthday week in September 2011, the show interviewed Jane Asher, Martin Clunes and Katie Price.

The Guide

"The Guide" is an insert in which professional experts provide viewers with advice and tips on how to improve their lives and lifestyles. Guides to have featured include "The Guide to looking good this winter" (September 2010),[36] "The Guide to Christmas" (December 2010),[37] "The Guide to Transforming your Life" (January 2011)[38] and "The Guide to Family Pets" (February 2011).[39] Veteran TV-am, GMTV and Daybreak health guru Dr Hillary Jones provides a regular Guide to Health including some outside broadcasts from locations such as schools.

Competitions

Phone-in competitions have featured heavily in Daybreak's schedule since the launch, despite the scandal that dogged such contests in the final years of GMTV. These draws are promoted by well-known TV personalities and offer large cash prizes, cars and holidays with frequently repeated inserts throughout the programme. Entry is usually by multiple choice questions though some competition draws have no quiz element attached. In common with other ITV prize draws, free online entry is also offered. The draws are usually also promoted on the Lorraine show.

Handover to Lorraine

There is a preview of the Lorraine show at around 07:35 and a handover after the weather summary to round off the show at 08:30. The preview originally appeared at 8:10 but was moved to an earlier slot in March 2011. On 30 November 2010, co-host Adrian Chiles wore a kilt to make an on-screen visit to the Lorraine studio to congratulate Lorraine Kelly on her birthday and mark St Andrew's Day. Chiles returned to the Daybreak studio to present the remainder of the show wearing the kilt.[40] On 20 July 2011, Lorraine was presented from the Daybreak studio due to technical problems with a commercial break inserted in place of the handover to allow for the changeover.

On air team

Outside broadcasts

On 29 April 2011, Chiles and Bleakley presented from Canada Gate outside Buckingham Palace for the wedding of Prince William and Kate Middleton.[41][42] with Gregg Easteal at St Andrews[43] On the edition of 9 August 2011, the programme featured extensive coverage of the 2011 England riots.

Movie/television tie-ins

In November 2010, Daybreak heavily promoted the release of the first part of the final Harry Potter film, The Deathly Hallows, interviewing a number of the cast.[44] The Harry Potter week also featured a number of young magicians who performed in the "Cool before School" slot.[45]

Daybreak has also devoted coverage to TV entertainment shows The X Factor,[46] I'm a Celebrity...Get Me Out of Here![47][48][49] and Strictly Come Dancing[50][51] and held interviews with contestants.[52]

Former features (2011)

In January 2011, Daybreak launched a week-long lifestyle, makeover and fitness feature for new year called "Transformation Street".[53] It was presented by Gráinne Seoige[53] and featured three lifestyle and fitness experts to transform the lives of people[54] living in a suburban street in Leeds.[53] Martin Lewis offered financial tips, Matt Roberts provided personal training tips and Hayley Taylor gave career advice. The experts from "Transformation Street" also presented the daily feature "The Guide to Transforming Your Life".[38]

Comic Relief 2011

Comedian and actress Miranda Hart appeared on the programme on 3 February 2011 to launch Red Nose Day.[55] On 14 March 2011, TV presenters Ant and Dec requested that Chiles and Bleakley contribute items for auction towards the Comic Relief appeal.

Something Cool before the Kids go to School

For the first few months on air, at around 07.50, an off-beat item for younger viewers entitled "Something Cool before the Kids go to School" was featured,[56] often including an entertainment act, stunt or piece of hi-tech equipment in the studio or an interview with a celebrity.[57][58] This slot has since been relaunched as "Great it's 5 to 8".

"Donate a Day"

On 23 May 2011, Daybreak launched its "Donate a Day" campaign encouraging viewers to donate a day of voluntary work to help good causes.[59] The feature has been endorsed by a number of celebrities including Simon Cowell.[60]

Studio and graphics

Daybreak studio

The programme is presented in high-definition from a spacious studio with a large area of "real-time" window, glazed with light-sensitive panels supplied by SmartGlass International,[61] overlooking the River Thames.[62] It is produced from Studio 7 at The London Studios (TLS) and equipped with state-of-the-art Sony HD cameras and editing equipment.[63] It is the former home of London News Network's regional news programmes London Today and London Tonight.[64] The set was designed by Jonathan Paul Green.[65] The main presentation area is dominated by dark wood flooring with a raised, stage area with steps in front.

Original set

On launch day, the hosts sat closely together on one of two curved purple sofas arranged in a semi-circle behind an internally lit circular coffee table.[2] The studio was originally starkly minimalist in style with a mainly mauve[56] and yellow colour scheme relying on the window for backlighting. In the weeks following the launch, due to the lack of daylight, this produced a dark look before sunrise which gave rise to widespread criticism.[66] The presenters later admitted that they initially called the set "the purple cave of sadness."[67] A large analogue dial clock, supplied by Good Directions Ltd, has remained a prominent feature of the set since the launch.[68] This is mounted on a dark wood effect wall to the right of the studio window.[69] A green room overlooking the River Thames was created for guests with some star guest interviews conducted in this area. It still has the old purple sofas left over from the launch. The weather presenter originally occupied the studio's stage with mosaic-style plasmas screens behind. This area has also been used to present news stories and conduct interviews. The weather report has since shifted to a green screen and often comes from external locations.

Early changes to set

Soon after the launch, a series of ongoing modifications were made to brighten and soften the look of the set to make it more inviting.[2] Illuminated screens countered the dark early morning London skyline.[70][71] The producers also tried to improve the dark backdrop by lighting up the dome of the nearby St Paul's Cathedral.[72] Decorative planters and vases of flowers were introduced soon after the launch.[2] These were refreshed with new arrangements on a regular basis but the houseplants were dropped early in 2011. These changes were made following audience research revealing that viewers found the studio's look "too dark".[73] In the dark winter mornings, the programme was presented from the "clock wall" area of the studio. The original sofas were modified in October 2010 with the installation of higher back-rests.

New look for 2011

Daybreak's first edition of 2011 saw the introduction of a larger blind, operated electronically behind the original window panels. The London riverside vista became prominent again as the days lengthened. In February, a TV screen was placed behind the sofa, showing the Daybreak logo and other graphics to illustrate features. In March, the purple sofas were donated for auction to Comic Relief[74] and replaced with a new red one-piece sofa.[75] From April 2011, the programme's riverside terrace area was launched for presenting outdoors in fine weather. This area featured heavily on the show over the summer of 2011.

Anniversary changes

On 5 September 2011, the set was given some tweaks to mark the show's anniverary week on air as part of the upcoming major relaunch of the show under new producers. The show's first hour between 6-7am is now presented from a new dark hours set adjacent to the sports presentation area. Instead of the window, it has a plasma display showing an abstract pattern of moving landscape pictures from all over the UK with bright lighting panels on either side. The presenters and guests sit on individual red chairs to present this segment. The look of this new studio echoes that of the main set with a round lightbox coffee table and red circular rug on wood effect flooring. At the same time, the central "sunburst" coffee table on the main set was given a circular red carpet to add warmth to the look. The news presentation area was given a radical, brightly coloured makeover with the newsreader standing at a lectern in front of a large plasma unit in a look similar to that pioneered on Channel 5 News. These moves anticipate the problem of a dark studio window before sunrise encountered at the launch weeks of the show.

Graphics

The main Daybreak logo is a white font on purple rectangle. The on-screen clock is in digital format with purple numbers on off-white rectangle surmounted by the blue-purple toned Daybreak digital on-screen graphics with a yellow stripe.[76] A similar logo is used for the Lorraine programme however, it is pink instead of purple.[77] The title sequence is a series of clips based on things which happen in the morning. It opens with sunshine shining through leaves, a jogger, a postman, a market stall and shops opening up, a mother opening the front door with children off to school, commuters walking to work and a newspaper in a letterbox.[76] The break bumpers include views of the London skyline, toast, eggs, a Croydon tram. A revamp of the graphics and opening sequence are being planned as part of the show's relaunch under a refreshed production team.

News ticker

Daybreak occasionally employs a yellow news ticker for major news events and to broadcast viewers' messages. The programme used a ticker to display transport information during the snowstorms of 2010 and to show viewers' greetings for Valentines Day and Mothering Sunday in 2011. It was also used when breaking the news of the death of terrorist Osama Bin Laden in Pakistan on 2 May 2011. The ticker resurfaced on 10 August 2011 as part of the programme's coverage of the 2011 England riots.

Electronic and social media

The Daybreak website is on ITV.com, containing regular previews, entertainment and consumer items, polls and interactive and catch-up content. The programme also maintains interactive content on the social networking sites Facebook and Twitter.[78] The website has hosted a number of webchats with celebrities who have appeared on the show. Some of the presenters and reporters also contribute blogs to the website.[79]

First edition

Outgoing anchors Adrian Chiles and Christine Bleakley with the ITV Breakfast team at the launch

The first edition of Daybreak was broadcast on 6 September 2010. It included an interview with Tony Blair[80] and a lead story by John Stapleton on the collapse of the Farepak Christmas savings club in 2006.[81] Views of regional locations around the UK were broadcast as well as a tour of the studio. The press offered a mixed reception to the first show. Andrew Pettie of the Daily Telegraph commented "aside from its news hosts... and a smart mauve new studio, this could be any old edition of any breakfast show." He described the new set as 'a little sterile and unwelcoming for a breakfast show."[56] The Guardian's Stuart Heritage wrote: "Although it does seem like a continuation of GMTV rather than a bold reinvention, some of the new aspects of Daybreak have worked. Adrian and Christine have done reasonably well and the other new faces all seem like good additions."[27] The Daily Mail noted "the pair looked incredibly cosy", even though "they stumbled over a word or two".[27] In the wake of a hostile press, Chiles later admitted that the launch show had been "one of the biggest crocks... anyone had seen in years."[67]

First anniversary edition

Daybreak celebrated its first year on air on the edition of 6 September 2011 as part of a week-long series of events to mark the milestone. To mark its first birthday, actress Jane Asher brought one of her cakes into the studio. The weather was presented from Marwell Wildlife park with a viewer competition to name a baby flamingo born that morning. Viewers were invited to enter a phone competition to win a trip to Australia. One of the break bumpers has a graphic reading "G'Daybreak".

Daybreak Down Under

To celebrate Daybreak's first anniversary on air, a competition was launched named "Daybreak Down Under", inviting 100 viewers to join Kate Garraway on a trip to Australia, which took place in November 2011. The show based this competition on what Oprah Winfrey did for her show, The Oprah Winfrey Show, where she took 300 members of her audience on a trip to the country.

Ratings

First year

After an initial improvement on GMTV's final week, Daybreak suffered a drastic decline in audience during its first two months on air which coincided with a storm of press criticism of the show's performance. On 6 September, the debut edition of Daybreak averaged 1 million viewers for the 2.5 hours, an improvement on GMTV's final show. It was still beaten by rival BBC Breakfast which averaged a total audience of around 1.4 million viewers for the same slot.[82] In the second week, average viewing figures fell to 800,000,[83] and by 24 September, were down to 700,000.[84] Ratings continued to fall in October,[85][86] and ebbed to 545,000 on 27 October.[87] Ratings recovered to 817,000 (including ITV1 HD viewers) on 1 November,[88] averaging around 800,000 for that week.[89] For the week ending 19 November, the average ratings were almost 840,000 per day,[90] The recovery continued into December with the programme gaining an average one million viewers on 2 December and averaging 923,000 for that week.[91] The recovery stalled in the Christmas holiday period and drew a new low of 390,000 viewers on 30 December when regular hosts Chiles and Bleakley were on leave.[92] Daybreak made a slow start to the New Year with the Bank Holiday edition for 3 January averaging only 300,000 viewers. It bounced back to 700,000 the following day.[93] For the first six weeks of 2011, ratings averaged around 800,000.[8] Ratings remained at around 800,000 for much of the period but fell back to 690,000 in the April school holidays.[94] Its daily viewing figures remained on average around the 800,000 mark for much of the first half of 2011, around half the average viewing figures for BBC Breakfast.[16] Ratings dipped to a new low during August 2011 with hopes for a recovery with the end of the summer holiday period and the show's ongoing relaunch. By November 2011, the ratings crisis led to the sacking of Chiles and Bleakley and the imminent appointment of new hosts to take over the show in early 2012.[6]

Reaction in the media

Soon after the launch, ITV defended Daybreak's ailing performance, stating: 'ITV made a long-term investment in new breakfast programming and, after over five years of decline for GMTV, Daybreak is already closing the gap in year-on-year decline after just one month'.[85] Veteran television host Esther Rantzen compared the ratings crisis hitting Daybreak to her experience as part of the team launching TV-am in the early 1980s. Rantzen commented, 'simply sacking Adrian and Christine won't do the trick.'[95] TV-am's former Good Morning Britain co-presenter Anne Diamond defended Daybreak commenting that Chiles and Bleakley were 'not to blame' for the problems.[96] Former GMTV host Fiona Phillips claimed that the show had 'lost touch with its audience'.[97] Veteran breakfast television host Lorraine Kelly urged viewers to 'stick with the programme', noting that 'both TV-am and GMTV had nightmare starts...it all comes down to content.'[98]

After two months as co-host, Bleakley said the low ratings since the debut were a "teething problem".[99] She felt the ratings improvement of early November 2010 was a "turning point" with the programme "finding its feet",[100] a view echoed by Chiles.[101] Bleakley noted 'the corner that was slightly turned in the last two weeks has given us all a little bit of a lift, thankfully'.[102][103] Chiles commented, 'It kind of feels it's getting better already...you feel it's us against the world at four o'clock in the morning.'[104]

Awards

Daybreak was nominated for a National Television Award in the "Magazine Programme of the Year" category for 2011,[105] but failed to make the final shortlist.[106]

References

  1. ^ a b c http://www.rte.ie/ten/2011/1120/chilesa.html
  2. ^ a b c d e Polly Dunbar Daybroke: why viewers are deserting ITV's much-hyped breakfast show programme Mail Online, 10 October 2010
  3. ^ 'Adrian Chiles and Christine Bleakley axed from Daybreak' Digital Spy 19 November 2011
  4. ^ Goodbye GMTV ITV News, 3 September 2010
  5. ^ New ITV Breakfast show to be called Daybreak BBC News, 9 July 2010
  6. ^ a b 'How Daybreak's marriage hit the rocks' Daily Mail 22 November 2011
  7. ^ Can Daybreak be saved? guardian.co.uk, 28 October 2010
  8. ^ a b Tara Conlan and Mark Sweeney ITV admits Daybreak has underperformed guardian.co.uk, 15 March 2011
  9. ^ ITV takes full control of breakfast TV broadcaster GMTV guardian.co.uk, 26 November 2009
  10. ^ 'What should I wear?' Boxer-clad Adrian Chiles has a wardrobe crisis ahead of first day of work on Daybreak Mail Online, 31 August 2010
  11. ^ Baby drama as Myleene goes into labour after presenting TV show Mail Online, 17 August 2007
  12. ^ The One Show host Adrian Chiles quits BBC BBC News, 18 April 2010
  13. ^ Christine Bleakley to leave BBC for ITV BBC News, 21 June 2010
  14. ^ ITV brings 'Daybreak' closer to news team Digital Spy, 16 March 2011
  15. ^ 'Daybreak staff fear job losses' Daily Mirror 6 July 2011.
  16. ^ a b 'Daybreak edtior quits'Daily Mail 13 July 2011.
  17. ^ 'Adrian Chiles Daybreak presenter reduced' Digital Spy 18 July 2011.
  18. ^ 'This Morning executive brought in to oversee Daybreak' Digital Spy 12 August 2011.
  19. ^ 'Former BBC Breakfast boss to lead struggling Daybreak' Digital Spy' 2 September 2011
  20. ^ "ITV Press Centre Twitter Feed". Twitter. http://twitter.com/#!/itvpresscentre. Retrieved 2 September 2011. 
  21. ^ 'Chiles and Bleakley axed from Daybreak' Daily Mail 19 November 2011
  22. ^ 'Daybreak Holmes and Kaplinsky tipped as hosts' The Guardian 21 November 2011
  23. ^ a b Daybreak – On The Hour TV Newsroom
  24. ^ Weather blog Daybreak, ITV.com
  25. ^ Sue's banana cake Daybreak, ITV.com, 16 November 2010
  26. ^ Steve Hargrave's Blog Daybreak, ITV.com, 11 January 2011
  27. ^ a b c New Daybreak show debuts on ITV BBC News, 6 December 2010
  28. ^ a b Prince Charles and Tony Blair to appear on Daybreak BBC News, 5 September 2010
  29. ^ Bleakley optimistic about Daybreak Belfast Telegraph, 20 November 2010
  30. ^ Angelina Jolie on Christmas and kids Daybreak, ITV.com, 7 December 2010
  31. ^ Helen Mirren - Mirren 'Resisted' Exercise Game Ads Contact Music, 2 December 2010
  32. ^ Harry Potter star Tom Felton on the sofa Daybreak, ITV.com, 12 November 2010
  33. ^ Rupert Grint chats all things Potter Daybreak, ITV.com, 11 November 2010
  34. ^ Stars of Morning Glory Daybreak, ITV.com, 12 January 2011
  35. ^ Harrison Ford chats Daybreak Daybreak, ITV.com, 13 January 2011
  36. ^ How to look good this winter Daybreak, ITV.com, 26 September 2010
  37. ^ The Guide to the perfect Christmas Daybreak, ITV.com, 3 December 2010
  38. ^ a b Transform your life Daybreak, ITV.com, January 2011
  39. ^ Guide to Family Pets Daybreak, ITV.com, 20 February 2011
  40. ^ Robert McAulay It's Kelly-bration time for Lorraine The Sun, 1 December 2010
  41. ^ The Royal Wedding ITV Press Centre, 21 April 2011
  42. ^ Daybreak pair move to the Palace MSN UK, 5 April 2011
  43. ^ ITV News – Royal Wedding Coverage – Gregg Easteal in St Andrews TV Newsroom, 29 April 2011
  44. ^ Harry Potter Special Daybreak, ITV.com, 5 November 2010
  45. ^ Sophie Cross Midland magician's web mission tracks down funnyman Michael McIntyre Sunday Mercury, 14 November 2010
  46. ^ Daybreak Entertainment: X Factor Daybreak, ITV.com
  47. ^ I'm a Celebrity's Sheryl Gascgoine: Gillian McKeith had me convinced Metro.co.uk, 26 November 2010
  48. ^ I'm A Celeb reject Britt Ekland blasts 'difficult' contestant Gillian McKeith: 'She should win best supporting Oscar' Mail Online, 29 November 2010
  49. ^ Linford Christie thinks Gillian McKeith got what she wanted STV, 2 December 2010
  50. ^ Pamela Stephenson talks Strictly Daybreak, ITV.com, 26 November 2010
  51. ^ Strictly Come Dancing: Ann Widdecombe insists she wants to be in show final Mirror.co.uk, 3 December 2010
  52. ^ Ann Widdecombe and Anton Du Beke Daybreak, ITV.com, 3 December 2010
  53. ^ a b c Transformation Street - Day 1 Daybreak, ITV.com, 3 January 2011
  54. ^ Nominate your Transformation Street Daybreak, ITV.com, 30 November 2010
  55. ^ Miranda Hart makes us laugh Daybreak, ITV.com,
  56. ^ a b c Andrew Pettie Christine Bleakley and Adrian Chiles launch Daybreak, ITV, review The Telegraph, 6 September 2010
  57. ^ Cool before School Daybreak, ITV.com
  58. ^ Justin Bieber answers your questions Daybreak, ITV.com, 6 December 2010
  59. ^ Donate A Day - The Launch Daybreak, ITV.com, 23 May 2011
  60. ^ Simon Cowell backs Daybreak's volunteering initiative Metro.co.uk, 19 May 2011
  61. ^ SmartGlass International "tunes into" ITV Daybreak... GlassOnWeb, 1 December 2010
  62. ^ GMTV rebranded as 'Daybreak' Digital Spy, 9 July 2010
  63. ^ The London Studios scales-up HD Production with Sony Professional Sony, 10 September 2010
  64. ^ ‘Daybreak’ ITV’s new morning show TV Newsroom, 9 July 2010
  65. ^ Daybreak SetDesign.tv, 6 August 2010
  66. ^ Christine's Bleak times at Daybreak The Sun, 20 November 2010
  67. ^ a b Rebbeca Aitkenhead Adrian Chiles and Christine Bleakley: "it's us against the world at 4am" The Guardian, 27 November 2010
  68. ^ Good Directions Ltd. manufacture large clocks for Daybreak ITV hotfrog, 8 September 2010
  69. ^ Christine Bleakley and Adrian Chiles cosy up on the sofa as Daybreak debuts on ITV Mail Online, 6 September 2010
  70. ^ Death of Daybreak This is Dorset, 11 September 2010
  71. ^ Was the dawn breaking? TV Newsroom, 24 September 2010
  72. ^ Daybreak not perturbed by lack of daylight guardian.co.uk, 24 September 2010
  73. ^ Christian Tobin Viewers slam Daybreak host Adrian Chiles and set Daily Star, 5 November 2010
  74. ^ Coming to a TV near you: Ant and Dec gatecrash as many TV shows as they can in one day Mail Online, 15 March 2011
  75. ^ Adrian's birthday treat Daybreak, ITV.com, 21 March 2011
  76. ^ a b Daybreak opening titles and introduction YouTube
  77. ^ Daybreaking News! GMTV, 11 August 2010
  78. ^ Contact Us Daybreak, ITV.com
  79. ^ Presenters Daybreak, ITV.com
  80. ^ Tony Blair on Daybreak Daybreak, ITV.com, 6 September 2010
  81. ^ Farepak - four years on Daybreak, ITV.com, 6 September 2010
  82. ^ Daybreak show lands audience of 1 million viewers BBC News, 7 September 2010
  83. ^ Daybreak loses 200,000 viewers in a week as Christine Bleakley and Adrian Chiles fail to attract a bigger audience Mail Online, 15 September 2010
  84. ^ Future looks Bleak: Christine and Adrian Chiles' Daybreak loses 300,000 viewers as One Show gains that number Mail Online, 26 September 2010
  85. ^ a b Daybreak viewing figures fall again as fewer people now watch new show than GMTV Mail Online, 18 October 2010
  86. ^ Monday Ratings: Whitechapel ends with less than 5 million viewers ATV Network, 26 October 2010
  87. ^ Daybreak audience dips below 600,000 guardian.co.uk, 28 October 2010
  88. ^ John Plunkett TV Ratings: Nearly 6m for ITV's The Little House guardian.co.uk, 2 November 2010
  89. ^ Ratings for Breakfast hold steady despite strike ATV Network, 6 November 2010
  90. ^ Daniel Sperling Bleakley upset by Daybreak criticism Digital Spy, 20 November 2010
  91. ^ Daybreak draws a million viewers The Independent 3 December 2010
  92. ^ Brekkie flop is toast in ratings The Sun, 31 December 2010
  93. ^ Daybreak bounces back from new low guardian.co.uk, 4 January 2011
  94. ^ Adrian Chiles favourite for the axe as struggling Daybreak is torn to shreds by audience research Mail Online, 20 April 2011
  95. ^ Esther Rantzen Esther Rantzen's lessons for Daybreak The Guardian, 1 November 2010
  96. ^ Dominic Knight Anne Diamond defends Daybreak ATV Network, 3 November 2010
  97. ^ Former GMTV star Fiona Phillips slams breakfast show Daybreak for being 'out of touch' Mail Online, 10 November 2010
  98. ^ Lorraine Kelly urges Daybreak viewers to stick with the programme ATV Network, 17 November 2010
  99. ^ Christine Bleakley defends Daybreak ratings plunge BBC News, 3 November 2010
  100. ^ Bleakley: Daybreak is finding its feet Digital Spy, 7 November 2010
  101. ^ Chiles: Daybreak is a nightmare The Sun, 10 November 2010
  102. ^ Christine spills the beans on Daybreak, Frank and coming home BBC News, 20 November 2010
  103. ^ With Bennett - Christine Bleakley BBC Radio Ulster, 21 November 2010
  104. ^ Greg Ptolomey Adrian Chiles: "I was wrong about Daybreak" Digital Spy, 27 November 2010
  105. ^ Daybreak is nominated for National TV award BBC News, 21 September 2010
  106. ^ Have your say in 2011 NTA Awards The Sun, 3 January 2011

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