- DontStayIn
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DontStayIn.com (DSI) 
Profile page of Tim AylottURL http://www.dontstayin.com Commercial? Yes Type of site Social network service Registration Required to Participate Available language(s) English Owner Development Hell Ltd Created by Tim Aylott, John Brophy and Dave Brophy Launched April 2003 DontStayIn, commonly abbreviated to DSI, is a social networking site based around clubbing. Primarily covering the UK it lists nearly 185,000 events and has over 430,000 verified members. Members are encouraged to upload picture galleries to the site for events they've attended, add events and venues and otherwise contribute. 'Spotters' are DSI members who review and photograph events and promote DSI. Alexa ranks DSI as one of the top 7,000 websites in the world.[1]
The site was also ranked continuously from April 2006 to December 2008 in the top 3 websites in the UK by Hitwise for their "Entertainment - Nightlife" category. (Hitwise awards - Q2/2006 Q3/2006 Q4/2006 Q1/2007 Q2/2007 Q3/2007 Q4/2007 Q1/2008 Q2/2008 Q3/2008 Q4/2008)
The format of the site allows any user to add event listings, post comments and upload photos from anywhere in the world. DSI members are known for their loyalty to and promotion of the site. Many users have also commented favourably about the site and its impact on their lives when it is mentioned by reviewers (see comments here for an example).
DSI users (often shortened on the site to "DSIers"), have used DontStayIn to set up events[2][3] and user-groups[4][5] to promote the meeting up of DSIers in real life.
In November 2006 DSI was reportedly used to organise[6] what has been described as the biggest flash mob ever[7] in Paddington Station, London, UK.
In 2005, DSI was featured in a documentary[8] made by Juniper TV[9] as part of Channel 4's "Trouble Online" series[10] that profiled new media enterprises that have been set up by young entrepreneurs.
On 14 April 2009, DontStayIn Ltd was acquired for an undisclosed sum by Development Hell Ltd, the publishers of The Word and Mixmag[11].
Contents
Awards/History
2003
Set up by founders under initial name of "YouGotSpotted.com"
2004
Renamed "DontStayIn.com" Archive.org snapshot of site
2005
Won the House Music Awards prize for "Best Web Resource"[12].
2006
Entered the "Hitwise" top 3 for the category "Entertainment - Nightlife" in the UK Q2/2006 Hitwise Won the Hard Dance Awards "Best Website" award
Won the Musik 4 You Awards "Best Website" award2007
Became number 1 in the "Hitwise" rankings for the category "Entertainment - Nightlife" in the UK Q2/2007 Hitwise - remained number 1 until Q4/2008 Won the Hard Dance Awards "Best Website" award
Won the Hardcore Heaven Awards "Best Website" award2008
Won the Hard Dance Awards "Best Website" award
2009
Taken over by Development Hell Ltd.
DSI Stats
From the site[13] (as of 28 April 2009):
- Photos - Nearly 12 million photos have been uploaded to DSI so far. On average around 150,000 photos are uploaded every month and there are around 13 million photo viewings every month.
- Events - The number of events on DSI is over 210,000. Around 2500 new events are added every month.
- Verified members - There are now over 490,000 registered members on DSI. Around 2,500 new members are signing up every month. Around 35,000 log in at least once per month.
- Forum Posts - There are over 20 million discussion forum posts on DSI. Over 120,000 forum posts are written every month.
References
- ^ dontstayin.com - Traffic Details from Alexa
- ^ Camp DSI 2006 - DSI's 3rd Birthday! - DontStayIn
- ^ DSI Does.. Alton Towers Round 2 - DontStayIn
- ^ DSI Does... group - DontStayIn
- ^ DontStayIn events group - DontStayIn
- ^ UTalkMarketing - Digital marketing rallies mob
- ^ The biggest flash mob ever | the Daily Mail
- ^ "Download our channel 4 programme!" - DontStayIn
- ^ Juniper Tv
- ^ Money and Business from Channel4.com
- ^ Mixmag publisher Development Hell buys DontStayIn.com
- ^ House Music Awards 2005 - UKMusic.com - Upfront and Ruthlessly Independent
- ^ stats - DontStayIn
External links
Categories:- Social networking services
- Community websites
- Virtual communities
- Nightclubs
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