DZRJ-TV

DZRJ-TV (2nd Avenue on RJTV 29)

Metro Manila
City of license	Makati City
Branding	2nd Avenue on RJTV 29
Slogan	Interactive TV Station The channel for the Urbanite
Channels	Analog: 29 (UHF)
Affiliations	2nd Avenue (Solar Entertainment Corporation)
Owner	Rajah Broadcasting Network
Founded	May 1993
Call letters' meaning	DZ Ramon Jacinto
Transmitter power	(30 KW) 1354.7 kilowatts
Website	www.dzRJTV.com www.RJplanet.com

RJTV 29 (DZRJ-TV) is a UHF, free to air television channel, owned and operated by Rajah Broadcasting Network, Inc. owned by Ramon "RJ" Jacinto. RJTV 29 broadcast in the greater Metro Manila area, and is on a ‘must carry basis’ on cable service providers. This station studios are located at Ventures I Bldg., Makati Ave. cor. Gen. Luna St., Makati City. With transmitters at Brgy. San Roque Purok 19, San Lorenzo Ruiz St., Antipolo City. RJTV operates 24 hours a day.

Background

RJTV 29 began its test broadcast in April 1993, with station produced programming which was entertaining mix of music oriented shows, local news, talk show, and the very first local Home TV Shopping program.

In 1995, RJTV 29 went into niche programming and timeless television series, shopping and animation programs for children. At the time, the target market was kids during the day, and baby boomers at night. In 1997, due to the emergence of UHF competitors such as Studio 23 and BEAM Channel 31 (which is also affiliated by Solar Entertainment and formerly called as CTV-31), RJTV 29 went from traditional TV programming to specialized programs such as direct response companies and religious sectors. RJTV 29 recognized the advent of specialized television – niche markets that identify specific needs of certain sectors.

On January 1, 2008, as a result of a blocktime agreement of Solar Entertainment Corporation with various terrestrial networks, RJTV has started carrying shows from Solar's 2nd Avenue channel although during some days of the week, it may pre-empt 2nd Avenue programming for its own programmes. ^{[1] [2]}

Slogans

• Make It A Habit (1993)
• Your Music and Shopping Network (1993-1994)
• Timeless Television (1995)
• Interactive Experience Television (1997-2000)
• Interactive TV Station (2002-2007)
• 2nd Avenue on RJTV: Everybody's Watching (2008)
• 2nd Avenue on RJTV: We make TV worth watching. (2008-2009)
• You're on 2nd Avenue on RJTV! (2009)
• 2nd Avenue on RJTV: The channel for the Urbanite (2009 - present)

RJTV Programs

Main article: List of programs broadcast by RJTV

Note: Two shows from RJTV will continue to air (Thank God It's RJ Live! and RJ Sunday Jam). ^[3]

RJTV stations nationwide

Branding	Callsign	Ch. #	Power (kW)	Coverage
RJTV 29 Manila	DZRJ-TV	TV-29	30 kW	Metro Manila
RJTV 22 Baguio	DWLJ-TV	TV-22	5 kW	Baguio
RJTV 9 Tuguegarao	DWRJ-TV	TV-9	5.53 kW	Tuguegarao
RJTV 29 Puerto Princesa	DYFJ-TV	TV-29	5 kW	Puerto Princesa
RJTV 42 Naga	DZPJ-TV	TV-45	20 kW	Naga
RJTV 24 Iloilo	DYRJ-TV	TV-24	10 kW	Iloilo
RJTV 20 Bacolod	DYFJ-TV	TV-20	5 kW	Bacolod
RJTV 33 Cebu	DYNJ-TV	TV-33	5 kW	Cebu
RJTV 28 Tacloban	DYLJ-TV	TV-28	5 kW	Tacloban
RJTV 41 Zamboanga	DXNJ-TV	TV-41	1.5 kW	Zamboanga
RJTV 31 Cagayan De Oro	DXRJ-TV	TV-31	10 kW	Cagayan De Oro
RJTV 23 Davao	DXDJ-TV	TV-23	20 kW	Davao

RJTV on Cable Television

Cable/Satellite Provider	Ch. #	Coverage
Cablelink	80	Metro Manila
Dream Satellite TV	21	Nationwide
Global Destiny Cable	31	Metro Manila
SkyCable	19	Metro Manila
Telmarc Cable	44	Rizal, Laguna and Tarlac

-With several cable affiliates nationwide.

See also

• Rajah Broadcasting Network
• DZRJ-AM 810 kHz
• DZRJ-FM
• RJ Underground Radio 105.9
• 2nd Avenue

References

1. ^ Solar joins ABC 5 And RJTV 29
2. ^ 2nd Avenue on free TV on RJTV 29
3. ^ 2nd Avenue on RJTV 29 Programming Block

External links

• Official Site