Dolly (magazine)

Dolly (magazine)
Dolly

A cover of Dolly, featuring Ashley Tisdale, January 2009.
Editor Tiffany Dunk
Frequency Monthly
Circulation 140,382
First issue 1970 (1970-month)
Company ACP Magazines
Country Australia
Website dolly.ninemsn.com.au


Dolly is a monthly teen magazine started in 1970 by Fairfax Ltd. in Australia, and purchased by ACP in 1988. The current editor is Gemma Crisp, former features editor at Cleo, who was made editor of Dolly magazine in September 2007. The previous editor was Bronwyn McCahon who has been editor since 2004 and is now the editor of Australian Cosmopolitan.

Dolly was the basis and inspiration for Sassy Magazine (1987-1996) in the United States. The magazine is aimed at older teenage girls (14-17 age group) and covers celebrity news and gossip, fashion and beauty and various feature articles attractive to female teenagers and dealing with issues that are faced by this age group and gender. The magazine also has a website containing games, information on upcoming issues, quizzes and downloads. The magazine has now produced over 400 issues and in as of 2007 has a readership of 505,000.

Contents

Controversy

In 2005 Dolly came into media attention for taking advantage of young people wanting to get into the magazine industry. Dolly was accused of soliciting, publishing and ridiculing unpaid articles from hopeful young women looking for a job in magazine journalism. [1]

In Dolly's May 2007 issue featuring Christina Aguilera on the cover, controversy reigned supreme when a picture of a runway model's genitalia was published on page 24 in a section called Dollywood Gossip. The accompanying caption which included an arrow pointing to the model's genital region said "Look Closer, Eww! Not that close" and "Umm, we think you forgot something".[2][3] Editor McCahon claimed that "It's a long story involving mag terms like "dyelines" and "corrupted PDFs", but we did cover the area originally, and the little spot we used somehow fell off the page just before printing and we didn't notice". [4] Approximately 50,000 issues were pulled off the shelves from major supermarket chains. Copies were later returned to the newsstands with a sticker covering the model's genitals. As a direct result of this error, newsagents across Australia reported a spike in sales. Although photographs of models and celebrities are often printed in various degrees of exposure, this particular photograph was the most controversial[citation needed].

In an unrelated occasion, McCahon had been quoted saying "Vagina is not a rude or derogatory word and suggesting it should be censored only sends a message that our sexuality is something to be ashamed of".[citation needed]

Dolly Teen Choice Awards

Main article: Dolly Teen Choice Awards

Dolly Model Competition

The Dolly Model Competition is a branch from the Dolly Magazine. It is a competition held for teen readers to enter to have the chance to win a modelling career. The competition started in 1992 and ended in 2002.

Past Winners

Year Winner Finalists
2002  ? Eunice Ward
2001 Jessica Elsegood  ?
2000 Jessica Hart Shadae Magdson, Emma, Kate
1999 Cassidy Light Lisa Johnston, Paloma
1998 Pia Loyola Pia Loyola, Gemma Sanderson, Joline Lootsma, Sally Winnett, Anna Rawson, Kathy Zachweija
1997 Miranda Kerr Kirsty Lee, Abbie Cornish, Bekky Buchannan
1996 Renee Schwab Gemma Hamilton, Heather Pennell, Amber Lee
1995 Melissa Taylor Natalie Decorte, Natasha Norton, Nikki Okunev, Lydia Simunovic
1994 Shannan Camilleri Amy Erbacher, Bianca Denham
1993 Emma Gorrod Emma-Kate Harrison, Amanda Tacey, Joanna Stanaway-Becker
1992 Olivia Trick Kate Lillicrap, Daniela Bej, Amanda, Valerie, Tasha

References

  1. ^ Mediawatch: The dark side of Dolly (03/10/2005)
  2. ^ Dolly drops its knickers, Sydney Morning Herald, 19 April 2007
  3. ^ "Dolly: A magazine of mixed messages". The Press. 4 August 2007. http://www.stuff.co.nz/life-style/41937/Dolly-A-magazine-of-mixed-messages. Retrieved 29 September 2011. 
  4. ^ A big ooops! from us, Dolly Magazine, 12 April 2007

External links

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