call_letters = WPXR
station_branding = ION Television
analog = 38 (UHF)
digital = 36 (UHF)
ION Television(since 1998, previously Pax 1998-2005 and i 2005-07)
January 3, 1986
callsign_meaning = PaX TV Roanoke
former_callsigns = WEFC (1986-1998)
owner = ION Media Networks, Inc.
licensee = Paxson Communications License Company, LLC
former_affiliations = religious (1986-1997)
effective_radiated_power = 1350 kW (analog)
700 kW (digital)
HAAT = 623 m (both)
facility_id = 70251
coordinates = coord|37|11|37.5|N|80|9|25.2|W|type:landmark_scale:2000
homepage = [http://www.ionline.tv/ www.ionline.tv]
WPXR is the
ION Televisionaffiliate for Roanoke, Virginia. The station is owned by ION Media Networks, and operates on UHF channel 38, with a digital signal on channel 36.
The station signed on in January
1986as WEFC, a religious station owned by Evangel Foursquare Church(hence the call letters). It was the first new station to sign on in Roanoke in 31 years.
ION Media Networks) bought the station in 1997and made it part of the all- infomercialinTV network. It joined Pax TV (later i and now ION) on the network's launch in 1998.
It is on channel 12 on COX cable Roanoke and channel 11 on Comcast cable Lynchburg.
* [http://www.ionline.tv/ ION Television website]
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