McMillan (agency)

McMillan

Type	Private
Industry	Integrated Marketing Communications
Founded	1996
Headquarters	Ottawa, Ontario, Canada
Key people	Gordon McMillan, President & Chief Creative Officer
Website	mcmillanagency.com

McMillan is a full-service marketing agency headquartered in Ottawa, Canada, with a client service center in San Francisco. McMillan specializes in planning and executing integrated product and service branding campaigns across a variety of media, including online, broadcast, and print.

Company profile

McMillan is Ottawa's largest marketing agency according to the Ottawa Business Journal. Founded in 1996 by Gordon McMillan, this creative agency has grown to service accounts throughout North America. Within six months of opening, McMillan landed accounts with Microsoft and Cognos. The following year, the agency added several clients in the high-tech industry, including Oracle University, PeopleSoft, and Nortel Networks. D&B (Dun & Bradstreet), the global leader in business information solutions, selected McMillan as a preferred marketing vendor in 2003 and McMillan has since become D&B's lead agency. McMillan was named agency of record for Forest Products Association of Canada in 2004 and for Bridgewater Systems in 2005. McMillan also was named agency of record for Sophos PLC, a U.K.-based company specializing in email, web, and computer threat protection. The agency also started relationships with Getty Images and American Greetings. In June 2006, McMillan marked its 10th anniversary. In 2007, McMillan deepened its relationship with Canada Post, becoming the crown corporation's primary source for interactive and web services, as well as becoming a principle marketing partner for the Canadian Medical Association (CMA). In late 2007, McMillan closed its Vancouver office, which had been operating for 5 years, servicing mainly smaller, Vancouver-based accounts. A renewed focus on growing its Ottawa business has led to account wins with CA (formerly Computer Associates) and Intuit, as well as year-over-year growth of 25% in 2008.

Industry awards

As reported on the Registered Graphic Designers of Ontario website, McMillan's 2006 Annual Report for the Forest Products Association of Canada (FPAC) was honoured in both the 2007 Applied Arts and Communication Arts annuals.

The project was art directed and designed by Lisa Rickenbacher R.G.D., under the creative direction of Jake Volt. The annual focuses on changing markets and ongoing sustainability for Canada's forests as well as the forest products industry.

External links

• McMillan website
• McMillan art division website
• 2006 annual Marketing/Institute of Communications and Advertising Canada rankings
• Registered Graphic Designers of Ontario website
• 2007 Applied Arts
• Communication Arts