- DYRC
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DYRC-Radyo Cebu 
City of license Cebu City Broadcast area Cebu Branding DYRC - Radyo Cebu Slogan Nag-Una sa Sugbo!
Radyo Cebu!Frequency 648 kHz First air date 1929 Format drama, news, public affairs, music Power 5,000 watts ERP 20,000 watts Class B Callsign meaning DY
Radyo
CebuFormer callsigns KZRC (1929-1948)
DYXR (1999-2010)Affiliations Aksyon Radyo, KBP Owner Manila Broadcasting Company
(Bisalog Broadcasting)Sister stations DZRH 1395 Cebu, 91.5 Hot FM, 97.9 Love Radio, 102.7 Easy Rock Webcast Listen Live Website www.dyrc-cebu.com DYRC Radyo Cebu 648 kHz is an AM station owned by Pacific Broadcasting Systems in the Philippines. The station's studio and transmitter is located in 3rd floor, Doña Luisa Building, Fuente Osmeña along with its sister stations DYRH, DYHR, DYBU and DYTC.
Contents
History
The origins of Aksyon Radyo can be traced to the original DYRC, first known as KYRC in 1929 by the Radio Corporation of the Philippines, then was sold to Isaac Beck. In 1940, the Heacock Company bought KZRC.
After World War II, the Elizalde family bought all Heacock stations. This gave birth to the Manila Broadcasting Company.
KZRC became DYRC after Philippine independence, through MBC's subsidiary Cebu Broadcasting Company. DYRC was the pioneered AM station in Visayas and Mindanao. Genie Peralta Vaminta and Henry Halasan topped the bill in prime time broadcasting. Some famous personalities aired on DYRC were Nene Pimentel, Former Cong. Tony Cuenco, Asia's Queen of Songs Pilita Corrales, veteran broadcaster Angelo Castro Sr., Former DILG Secretary Inday Nita Cortez Daluz, Arch. Angel Lagdameo, lawyer Jane paredes, among others. Star cebuano singers featured in DYRC were: Josie Lauron, Josephine Ferrer, Stacs Huguete, and child singer Amapola Cabase popularly known as Amapola, to name a few. Bandleaders and pianists leading the DYRC-DYBU bands were Emilio Villareal and Manny Cabase.
In 1999, the station was bought under new management by Padayon Pilipino Media Consultancy Services Inc. and changed its call sign to DYXR. Thus, DYRC ceased its operations due to financial difficulties.
Under new management, the station became Aksyon Radyo, together with all local AM stations under MBC. The station was previously located at Brgy. Tangke, Talisay City.On September 21, 2010, MBC came back its legendary call sign, DYRC. As part of its 70th anniversary, BisaLog Broadcasting (owned by lawyer/host Rhina Seco, DZRH-Aksyon Radyo News Bureau Manila's Niño Padilla, and Aksyon Radyo Program Director Ed Montilla) went back on the air lanes with its studio located at the Unit 301 Doña Luisa Building, Fuente Osmeña, Cebu City. Aside from the return, DYRC will adopt its mother company DZRH's "Operation Tulong" which they will be named "Dangpanan" here, a program that will offer free medical, dental and legal services to the needy; as well as a music format on Sundays.[1][2]
Programming
- Balita Numero Uno
- Dangpanan
- Business Connections (Sunday)
Aksyon Radyo stations
- Further information: Aksyon Radyo stations
See also
- Aksyon Radyo U.S. - the former Aksyon Radyo Cebu
References
- ^ Manila Broadcasting Company brings back Cebu's oldest radio station. philstar.com. 09-10-2010. Retrieved 09-10-2010.
- ^ AM station dyRC returns to airwaves. INQUIRER.net. 09-20-2010. Retrieved 09-20-2010.
External links
Radio stations in Cebu City, Philippines By FM frequency By AM frequency By callsign Internet-based Categories:- Metro Cebu radio stations
- Radio stations established in 1929
- Philippine radio station stubs
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