The Program Exchange

The Program Exchange

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Type	Subsidiary
Industry	Television syndication
Founded	1979
Headquarters	TBA, United States
Key people	TBA
Owner(s)	Publicis
Parent	ZenithOptimedia
Website	The Program Exchange

The Program Exchange is a syndicator of television programs. It was originally founded as Program Syndication Services Inc. in 1973 and later launched the DFS Program Exchange in 1979, which became the DFS-Dorland Program Exchange from 1986 to 1987. From 1987 to 2008, it was a division of Saatchi & Saatchi North America, an advertising agency (which acquired Dancer Fitzgerald Sample, the original owners), and would later be acquired by Publicis in 2000. In 2008, Publicis transferred The Program Exchange from the Saatchi & Saatchi subsidiary to its ZenithOptimedia subsidiary; the logo was then changed to reflect this change. Their distribution catalog contains numerous animated cartoons, situation comedies and feature films.

The Program Exchange is a "barter syndicator", distributing programming on behalf of the shows' producers, many of them having their own cash distribution services. Instead of paying a cash fee, television stations who run these programs agree to a barter exchange (hence the syndicator name), wherein the station agrees to air a certain number of commercials for various General Mills products per program (Toyota commercials during the DFS era). This arrangement allows for the programs to air on stations that may not have large budgets to acquire them.

The Program Exchange currently only handles distribution for all titles listed below.

Children's series

• Beakman's World (Sony Pictures Television)
• The Bullwinkle Show and Rocky and His Friends (both from Classic Media)
• Dennis the Menace (DIC/Cinar/Cookie Jar/General Mills)
• Dive Olly Dive! (Mike Young Productions/PBS Kids)
• Dudley Do Right and Friends (Classic Media)
• Inspector Gadget's Field Trip (DIC/Cinar/Cookie Jar)
• Jakers! The Adventures of Piggley Winks (Mike Young/PBS Kids)
• King Leonardo and His Short Subjects (Classic Media)
• Samson & Goliath (Hanna-Barbera Productions)
• Space Kidettes and Young Samson (Hanna-Barbera/Warner Bros. Television)
• Tennessee Tuxedo and His Tales (Classic Media)
• Uncle Waldo's Cartoon Show (Classic Media)
• The Underdog Show (Classic Media)
• Where on Earth is Carmen Sandiego (DIC/Cinar/Cookie Jar)

Situation comedies

• 227 (Sony Pictures Television)
• 3rd Rock from the Sun (Carsey-Werner)
• The Addams Family (MGM Television)
• Bewitched (Sony Pictures Television)
• Coach (NBCUniversal Television)
• Gimme A Break! (NBCUniversal Television)
• Just Shoot Me (Sony Pictures Television)
• The Munsters (NBCUniversal Television)
• NewsRadio (Sony Pictures Television)
• I Dream of Jeannie (Sony Pictures Television)

Reality/Lifestyles

• B. Smith: Simply Style
• Funniest Pets & People (Brad Lachman Productions, GENCO Entertainment)

Feature films

• Capricorn One (Window: June 1 to October 31, 2011)
• Gorky Park (Window: September 1 to October 31, 2011)
• Just Between Friends (Window: September 1 to 30, 2011)

Short form

• B. Smith Cooking Vignettes
• Cartoon Network Short Cartoons
• Dr. Bob Arnot: Eat Better America
• Healthy Break by Jake
• Medical Minute
• Nutrition Minute

Programs Formerly Syndicated by The Program Exchange

• The Abbott and Costello Show
• Alfred Hitchcock Presents
• Amen
• Benson
• Bosom Buddies
• Charles In Charge
• Dear John
• Dragonball Z
• Fantasy Island
• The Flintstones
• Garfield and Friends (transferred to 20th Century Fox)
• Inch High Private Eye
• The Jetsons
• Jonny Quest
• Knights of the Zodiac
• The Love Boat
• Leave It To Beaver
• The New Scooby-Doo Movies
• The Odd Couple
• The Partridge Family
• Pistols 'n Petticoats
• The Real Adventures of Jonny Quest
• The Roman Holidays
• Sailor Moon
• The Scooby-Doo/Dynomutt Hour
• Scooby-Doo Where Are You!
• Taxi
• Three's Company
• Too Close For Comfort
• The Wacky World of Tex Avery
• Webster
• What's Happening!!
• What's Happening Now!!
• What's New Mr. Magoo
• Who's the Boss?
• The Woody Woodpecker Show

External links

• Official site
• The Program Exchange at the Internet Movie Database
• DFS Program Exchange at the Internet Movie Database
• A video of all five Program Exchange logos