- Ceres Fruit Juices
-
Ceres Fruit Juice
Company name, logo and slogan a white backgroundType Private[1] Industry Fruit Juice Founded 1986 Headquarters Paarl, South Africa Area served South Africa, Europe, North America, Asia Key people Pieter Hanekom (CEO)
T. Naidoo (Legal Executive)[2]
M. J. Truter (CFO)
W. Botha (Technical Executive)
L. J. Green (Operations Executive)Products Ceres Fruit Juices, Liqui-Fruit, Superfruit, Caribbean, Daly’s, Wild Island and Squeeza[1] Parent Pioneer Foods Group Website www.ceres.co.za Ceres Fruit Juices is a company based in South Africa, with Pieter Hanekom as CEO. It produces fruit juice, and various other products based on fruit. It advertises that their products are made from 100% fruit juice, and are sold without preservatives, but rather aseptic processing. The products are widely sold in Africa, and imported to many areas, including North America, Europe, and Asia. America is one of their largest markets.
The company is named after the town of Ceres in the Western Cape, South Africa where it was first founded in 1986. The Ceres valley is an important fruit growing region in southern Africa. Particularly for apples, pears and stone fruits.
Contents
Products
Ceres, attributed with the same name at the parent company, is also the flagship. It sells a number of different juices. These include:
CeresOther Products- Ceres 100% Juice
- Ceres Junior Juice
- Ceres Sparkling
- Ceres Delight
- Ceres Spring Water
- Ceres Squash
External links
References
- ^ a b "Ceres company history". Ceres Fruit Juice. http://www.ceres.co.za/company/. Retrieved 29 January 2011.
- ^ "Ceres Fruit Juices (Pty) Ltd.". Bloomberg Businessweek. http://investing.businessweek.com/research/stocks/private/snapshot.asp?privcapId=32430342. Retrieved 29 January 2011.
Other References
Categories:- Juice
- Companies of South Africa
- Companies based in Cape Town
- Companies established in 1986
Wikimedia Foundation. 2010.