Nextel Communications

Nextel Communications

Type	public
Industry	wireless telecommunications
Fate	acquired by Sprint
Successor	Sprint Nextel Corporation
Headquarters	Reston, Virginia
Key people	Tim Donahue, chairman and chief executive officer
Products	wireless services: iDEN, WiDEN, push to talk
Employees	19,000
Parent	Sprint
Website	Nextel.com

Nextel Communications, commonly styled NEXTEL and formerly traded on the NASDAQ as NXTL, now a part of the Sprint Nextel Corporation, was a United States telecommunications firm operating a nationwide push to talk mobile communications system. Unlike other mobile networks, the Nextel network operated in the Specialized Mobile Radio band using iDEN technology from Motorola. Nextel was one of the first providers in the United States to offer a national digital cellular coverage footprint.

Nextel had over twenty million subscribers in the United States, and by 2006 the company said it served 198 of the top 200 markets. Nextel offered prepaid services through the Boost Mobile brand.

Nextel was headquartered in Reston, a community in unincorporated Fairfax County, Virginia, a suburb of Washington, D.C..^[1][2]

History

The predecessor to Nextel, known as FleetCall, was founded in 1987 by Morgan O'Brien, a telecommunication lawyer, and Brian McAuley. The company changed its name to Nextel Communications in 1993. In 1995, wireless industry pioneer Craig McCaw became a significant investor in the company. Mark Warner, now a United States Senator from Virginia, and Jack Markell, the current Governor of Delaware, were also early investors.

The company was originally named FleetCall because it used frequencies designated by the Federal Communications Commission for use in fleet dispatch. The core of the business model was to buy these fleet dispatch frequencies at a substantial discount to the cost for the same bandwidth in designated frequencies set aside and being auctioned for wireless telephone service. These "non-cellular" frequencies were made usable for a consumer and business wireless voice telephone service with the iDEN technology developed by Motorola, which some observers initially said would not be practical. Initially, FleetCall did not want to include the push to talk feature in their phones, but the FCC required it as the initial frequencies were licensed for dispatch use. Subsequently, Nextel used the feature as a key marketing advantage.

Innovations and technologies

Nextel affected the cellular phone market in several ways. It was the first company to successfully provide unlimited calling plans to a large customer base. Nextel was the first company to implement a nationwide push-to-talk system similar to a walkie-talkie, marketed as DirectConnect. Unlike other cellular networks, the Nextel network operated in the Specialized Mobile Radio band, and Nextel was one of the first providers in the United States to offer a national digital cellular coverage footprint. The company was the first in the United States to integrate global positioning system features into their phones and to complete their 2Cock network upgrade.

Nextel was also an industry leader in customer lifecycle management. They invested significantly in analytics capability, which allowed them to surpass their competitors in handling customer concerns effectively. The company also developed capabilities allowing it to assess and review customer relationship values objectively and to project and respond to customer loyalty. As a result of these efforts, and what was reported to be a strong focus on customer satisfaction across the organization, Nextel was known for industry leading customer retention rates, average revenue per user, and customer lifetime value.

iDEN

See also: iDEN

Nextel had long worked closely with a single vendor, Motorola, on both equipment and standards.^{[citation needed]} The close relationship had yielded the Integrated Digital Enhanced Network (iDEN) protocol, which uses a time division multiple access technology. Some of the special features the company utilized included its push-to-talk feature, which simulated the half-duplex operation of a two-way radio. Nextel was one of the few carriers to have adopted iDEN around the world, although the technology has gained traction through NII Holdings in Latin America. As well, iDEN is utilized in the Southeast United States by SouthernLINC Wireless and in Canada by Telus under the Mike Mobile brand.

Push to talk

Nextel gained a significant marketing and technological advantage through its push-to-talk technology^{[clarification needed]}. In 2003, Verizon Wireless and Sprint PCS each launched push-to-talk features, with Cingular following in 2005; none have gained significant traction. Nextel and Verizon had entered a legal battle in June 2003 over Verizon's advertising for their push-to-talk feature. The companies reached a settlement in early 2004. Initial advertising for Verizon's service was heavy, but it became almost nonexistent fairly quickly that may have been due to poor reviews of the service.

The push-to-talk feature, with which Nextel has gained popularity, was made interoperable with the QChat technology on the Sprint network in 2008. Sprint had originally launched its own push-to-talk service, known as ReadyLink, which is based on SIP. Due to the difference in technology, users of the ReadyLink service were never able to make or receive push-to-talk calls with users of the iDEN technology. By 2009, Sprint began phasing out QChat to again focus on marketing iDEN devices.

Nextel also offers a feature on some of their phones, marketed as DirectTalk. The technology uses the 900 MHz ISM band and provides ten FHSS channels for off network push to talk communications between individual phones that are not necessarily in range of wireless towers.

WiDEN

In 2003, prior to its merger with Sprint, Nextel had announced plans for its next generation 3G network. It was reportedly to use an extension to iDEN called WiDEN, developed by Motorola. Nextel upgraded their network to support the WiDEN packet data protocol, increasing data speeds up to 90 kbit/s. The Motorola i850, i860, i870, and i880 were the only phones to support WiDEN without modification. In October 2005, in order to free up network capacity for cellular calls due to rebanding, Sprint removed the ability to connect to the WiDEN service from all Nextel towers.

Sprint acquisition

The logo of Sprint after Nextel was acquired by them.

Following the acquisition of Nextel by Sprint, future plans for Nextel included migrating iDEN customers to CDMA at some point in the years after the acquisition was completed. The merger closed in late 2005. ^[3] Initially, there was much speculation that current Nextel subscribers would be required to replace their existing handsets due to incompatibility between the standards used on the separate Nextel and Sprint networks. Sprint initially marketed hybrid devices that operated on both Nextel and Sprint networks, but has since discontinued selling the phones. Sprint also marketed, for a time, Sprint devices utilizing QChat for compatibility with the Nextel push-to-talk network, which was also being phased out by 2009.

All phones on the Nextel network are manufactured by Motorola and Research In Motion. However this has changed, and more and more Sanyo and Samsung phones appear on the Sprint Nextel network.

Radio interference

Nextel towers in the United States have caused radio interference with commercial and public safety trunked and conventional 800 MHz two-way radio systems. To resolve the problems, Nextel and the Federal Communications Commission developed a plan, approved by the FCC in August 2004,^[4] to relocate Nextel systems elsewhere in the 800 MHz band in order to reduce the potential for interference.

Before rebanding, Public Safety, Business/Industrial, SMR and ESMR's both operate in the 851-861 MHz range. ESMR has exclusive use of the 861-866 MHz range, and Public Safety has exclusive use of the 866-869 MHz range.

During rebanding the following will occur:

- All licensees with channels between 866-869 MHz (NPSPAC) must relocate to equivalent channels between 851-854.

- All licensees other than ESMRs with channels between 851-854 MHz must relocate to equivalent channels between 854-862.

- Nextel and other ESMR operators must relinquish all channels below 862 MHz. The FCC has required Nextel to vacate all its channels in the band from 854-854.5 nationwide as soon as possible to provide additional spectrum for Public Safety needs.

- Public Safety has exclusive access to all vacated Nextel channels for 3 years, after which they are open to all eligible users.

After rebanding, Public Safety and Critical Infrastructure will have exclusive use of 851-854 MHz. ESMR systems (primarily Nextel) will have exclusive use of 862-869 MHz range, and public safety, business/industrial users, and low-power SMR's will share the 854-862 MHz spectrum. 860-861 MHz is designated as an "Expansion Band", and 861-862 MHz is designated as a "Guard Band". No licensees other than ESMR are required to relocate to channels above 860 MHz.

The use of contiguous spectrum allows for simple filters to be installed to protect public safety radio systems from interference, which is currently impossible under the existing mixed allocations in the 800 MHz band.

Nextel (Sprint) is paying for much of the cost of this reconfiguration, but in compensation for lost 800 MHz spectrum, the company is receiving spectrum in the 2 GHz band at 1910-1915/1990-1995 MHz. This spectrum is near the existing Sprint PCS allocations and can be used to expand the number of channels available for that service, without needing to bid for additional capacity in a spectrum auction.^[5][6][7][8]

Major sponsorships

In 2003, Nextel and stock car racing organizer NASCAR announced a sponsorship agreement by which NASCAR's top racing series would be called the Nextel Cup starting in 2004; the series was formerly the Winston Cup. The series was renamed NASCAR Sprint Cup in 2008, in co-ordinance with Sprint Nextel's announced plans to phase out the Nextel name by 2010. Nextel was also a major sponsor of the now defunct ChampCar team PacWest Racing, which was owned by Craig McCaw's brother Bruce.

References

1. ^ "Contact Us." Nextel. August 1, 2001. Retrieved on January 10, 2010.
2. ^ "Reston CDP, Virginia." U.S. Census Bureau. Retrieved on January 10, 2010.
3. ^ Matt Sedensky (15 August 2005). "Sprint, Nextel complete their $35 billion merger". USA Today. http://www.usatoday.com/money/industries/telecom/2005-08-15-sprintnextel_x.htm. 
4. ^ FCC.gov
5. ^ State of Virginia PowerPoint presentation, 911.virginia.gov
6. ^ Luna, Lynette, "Nextel interference debate rages on," Mobile Radio Technology, 1 August 2003.
7. ^ Davidson, Paul, "Plan to clear the air for police radios hits a snag," U.S.A. Today, 16 June 2003.
8. ^ Contra Costa County Public Safety Mobile Radio Master Plan, Federal Engineering, Inc., June 18, 2002.

External links

• Nextel website (Archive)
• Official Sprint website
• Yahoo! - Nextel Communications, Inc. Company Profile