Mint is an online
financial servicesbrand and part of the Royal Bank of Scotland Groups Retail - Direct Channels Division. The Mint credit card was introduced as a replacement for the RBS Advanta card.
Mint are known mainly as an online provider of
credit cards, but also offer a variety of personal financeproducts
The MINT MC2 Card
In 2003 MINT introduced the Mint credit card, which by 2004 had taken a 3% share of the UK credit card market. [cite news |title=Marketing chief quits RBS post. |url=http://www.accessmylibrary.com/coms2/summary_0286-8531091_ITM |work=Marketing |date=2004-08-25 |accessdate=2008-06-25 ] The card was offered as two versions, a standard credit card and the MC2 card which has the bottom right-hand corner removed.
The card cannot be read by a minority of older machines, [cite news |title=RBS blunder forces firms to reject Mint. |url=http://www.accessmylibrary.com/coms2/summary_0286-21986477_ITM |work=Precision Marketing |date=2004-06-25 |accessdate=2008-06-25 ] but does work in all ATMs. This was the first change to the shape of credit cards in the UK for 37 years. [cite news
title= RBS card division wins innovative ad award
work= Europe Intelligence Wire
December 31, 2004
Additionally, under the banner of MINT +, Mint offers travel services and a wine club.
MINT Gift Card
In September 2006 MINT launched a pre-paid debit card. Costing an initial fee the card can be prepaid for any amount between £10 to £250. Used in a similar way as the gift vouchers offered by a number of retailers, it is not, however, tied to any one store. [cite news |title=Drastic plastic or a trump card for kids? |url=http://www.guardian.co.uk/money/2006/sep/09/creditcards.debt |work=
The Guardian|date=2006-09-09 |accessdate=2008-06-25 ]
* [http://www.mint-online.co.uk/ Mint website]
* [http://www.rbs.com The Royal Bank of Scotland Group official site]
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