Magic Shell

Magic Shell is an American dessert product produced by Smucker’s. It is a syrup that quickly hardens into a crispy shell when poured onto a cold surface, which is the origin of the product's name. The syrup is primarily designed for use on ice cream. It comes in several flavours, including chocolate, caramel, chocolate fudge, cupcake, cherry, and smores in addition to two unique flavours—One, with chocolate, caramel, and pecans which the company calls "Turtle Delight", and a flavour based upon the candy bar Twix, Hersheys, and Reeses.

In Australia, the product is made by Cottees, and is called Ice Magic. Ice Magic comes in chocolate, mint chocolate, honeycomb chocolate and strawberry flavours. It is not to be stored in a refrigerator as it may harden, and will not pour. If this should happen, however, the bottle can be microwaved (without the lid) or placed in hot water for a short time to return the contents to a desired pouring consistency.

The "shell" effect in Magic Shell is due to the presence of coconut oil and sunflower oil, both of which contain high amounts of saturated fat, and sugar which produces a chocolate mixture which is solid at higher temperatures than would otherwise be the case with normal ice cream topping. Contrary to what many people believe, paraffin wax is not an ingredient of Magic Shell. Many people^[who?] have stated that it is paraffin wax which causes this phenomenon, but it would be impossible to know if this certain type of wax is even in the product. It is never listed under the ingredients tab of the Magic Shell product^[1] for one reason. The reason is that paraffin is not able to be digested by the stomach. In fact paraffin wax has been listed under section 756W of the FDA's banned food additives list.^{[citation needed]} Therefore it is illegal and ill-advised for a company to add paraffin wax to any edible product.

References

1. ^ Foley, Michele (September 4, 2007). "How Does Magic Shell Ice Cream Topping Work?". Chow.com. http://www.chow.com/food-news/54102/how-does-magic-shell-ice-cream-topping-work/. Retrieved 23 May 2011. 

External links

• Magic Shell at Smuckers' official website.
• [1] Chow.com's explanation of how Magic Shell works.
• How much is inside a bottle of magic shell?
• "Magic Shell Trademark registration page" (PDF). United States Patent and Trademark Office. Trademark Electronic Search System (TESS). http://tmportal.uspto.gov/external/PA_TOWUserInterface/OpenServletWindow?serialNumber=73171854&scanDate=2008011733335&DocDesc=Registration+Certificate&docType=ORC&currentPage=1&rowNum=11&rowCount=11&formattedDate=10-Jul-1979. Retrieved 11 October 2010.