WBXX-TV

Infobox_Broadcast
call_letters = WBXX-TV
city =
station_
station_slogan =
station_branding = CW20
analog = 20 (UHF)
digital = 50 (UHF)
other_chs =
affiliations = The CW
network =
founded =
airdate = October 1997
location = Crossville / Knoxville, Tennessee
callsign_meaning = The WB (former affiliation)
XX (Roman numeral 20)
former_callsigns =
former_channel_numbers =
owner = ACME Communications
licensee = ACME Television Licenses of Tennessee, LLC
sister_stations =
former_affiliations = The WB (1997-2006)
effective_radiated_power = 3,630 kW (analog)
375 kW (digital)
HAAT = 738 m (analog)
719 m (digital)
class =
facility_id = 72971
coordinates = coord|36|6|33.6|N|84|20|16.6|W|type:landmark_scale:2000
homepage = [http://www.wbxx.tv www.wbxx.tv]

WBXX-TV, channel 20, is the CW-affiliated television station for Knoxville, Tennessee, licensed to Crossville. Its transmitter is located north of Oliver Springs. Owned by ACME Communications, the station has studios on Cogdill Road in west Knoxville.

History

The station began operation in October 1997 as a WB affiliate. Originally billed as "WB20", it renamed itself "East Tennessee's WB" in September 2003 as part of a nationwide rebranding push by The WB. During the 2001 and 2002 television seasons, it ran selected shows from the UPN lineup on weekends, as there was no UPN station in the market at that time. The station is owned and operated by ACME Communications.

WBXX was consistently one of the highest-rated WB stations in the country, and was recognized as such by the WB network.

On March 9, 2006, it was [http://www.broadcastingcable.com/article/CA6314794.html?display=Breaking+News announced] that WBXX would affiliate with The CW Television Network, as part of a group deal with the network and ACME Communications.

The station is the only full-powered Knoxville-market station to be licensed in a city in the Central Time Zone in Cumberland County (where Crossville is located). This also includes Fentress County. Those two areas in the Knoxville market observe a time zone one hour earlier than Knoxville (which is the in Eastern Time Zone. However, while CW programming has times given in Eastern and Central, local WBXX programming only has times given in Eastern.

News

WBXX currently airs two news programs. "10 News at 10" is co-production with WBIR, the Knoxville NBC affiliate. While many stations air a 10pm newscast, "10 News at 10" differs from these in that it is only twelve minutes long, featuring primarily the top stories of the day, and a local weather forecast. The station's late-night programming has accordingly been shifted twelve minutes later.

Weekday mornings, the station airs "The Daily Buzz", a three-hour news/entertainment show syndicated by the station's parent company. During the show, there are local weather forecasts targeted toward the Knoxville area.

Kids' Club

From 1998 to 2004, the station aired a series of interstitials called "WB20 Kids Club" (later "Dubba Clubba"), hosted by Joe Cool, who presented information and contests to viewers in several vignettes each weekday, covering topics such as science, biology, conservation, music, and pet care. Joe Cool was played by comedian Jackson Bailey.

External links

* [http://www.wbxx.tv/ WBXX-TV/DT] - CW20 website
* [http://www.wbir.com/ WBIR-TV/DT "10 News"]
*TVQ|WBXX-TV