Gimme More

Infobox Single
Name = Gimme More


Cover size =
Border = Yes
Artist = Britney Spears
from Album = Blackout
Released = September 25, 2007 (U.S.) October 22, 2007 (UK)
Format = Airplay, CD single, digital download, maxi single, 5" single, 12" single
Recorded = 2006
Genre = Dance-pop, electropop, urban pop
Length = 4:11
Label = Jive
Writer = Nate Hills, Jim Beanz, Keri Hilson, Marcella Araica
Producer = Danja
Certification = Platinum (U.S., Australia, Denmark)
Last single = "And Then We Kiss"
(2005)
This single = "Gimme More"
(2007)
Next single = "Piece of Me"
(2007)
Misc =Extra track listing
Album = Blackout
prev_track =
prev_no =
Type = single
this_track = "Gimme More"
track_no = 1
next_track = "Piece of Me"
next_no = 2"Gimme More" is a song by American pop singer Britney Spears. The song was recorded for her fifth album, "Blackout". The song was written during Spears' second pregnancy. Its lyrics feature racy content, backed with breathy vocals and an up-tempo beat.

Announced as the lead single from the album, "Gimme More" was first released in Australia on October 6, 2007. It performed well, reaching the top ten on many international charts. "Gimme More" topped "Billboard"'s Canadian chart, and reached number three on the US "Billboard" Hot 100, making it Spears' highest-peaking single in the United States since her 1999 number-one debut, "...Baby One More Time". It also peaked at number three in Australia and the United Kingdom. In Australia and the US, the single was certified platinum.

The single garnered mostly positive reviews, primarily because of its club-natured melody and spoken intro. The single's accompanying stripper-inspired music video also received media attention, with Spears' pole dancing being panned by critics. On the other hand, the video was considered an improvement on her highly criticized 2007 MTV Video Music Awards opening performance.

Production

"Gimme More" was co-written by James Washington and Marcella Araica along with Nate "Danja" Hills and Keri Hilson, who had previous collaborations with Justin Timberlake and Timbaland, for Spears' fifth album, "Blackout". Spears began recording "Gimme More" in Las Vegas during her pregnancy; three weeks after she gave birth, recording continued in Spears' house in Los Angeles.Cite news |title=Keri Hilson: 'Gimme More' is My Song! |url=http://www.okmagazine.com/news/view/1723/Keri-Hilson:-'Gimme-More'-is-My-Song! |work=OK! |date=November 11, 2007 |accessdate=2007-12-06] The song was produced in 2006 by Danja, a Timbaland protégé,Cite news |last=Sanneh |first=Kelefa |title=‘Miss Bad Media Karma’ Sings, Too |url=http://www.nytimes.com/2007/10/29/arts/music/29spea.html?_r=1&oref=slogin |date=November 11, 2007 |work=The New York Times |accessdate=2007-12-07] [Cite web |last=Vozick-Levinson |first=Simon |title=Back for 'More' |url=http://www.ew.com/ew/article/0,,20053628,00.html |work=Entertainment Weekly |date=August 28, 2007 |accessdate=2007-09-08] who said that "Gimme More" is about "feeling good, celebrating womanhood". [Cite news |last=MTV News staff |first= |title=Britney Spears Single Is Released; Plus Eve, 50 Cent, Owen Wilson, Snoop Dogg, Kanye West & More, In For The Record |url=http://www.mtv.com/news/articles/1568618/20070830/story.jhtml |work=MTV News |date=August 29, 2007 |accessdate=2007-12-26] It was mixed by Araica and interpolates background vocals by Jim Beanz and Keri Hilson.

tructure and lyrics

"Gimme More" is a moderately paced dance groove set in the key of F# minor.Cite web |title=Gimme More |url=http://www.dalymusic.com/soleroitem.asp?id=SH00366801 |work= |publisher=Sheet Music Digital |accessdate=2007-12-26] It moves at 113 bpm and—like most up-beat pop songs—is set in 4/4 time.

The song has an "uptempo" and "danceable club-friendly beat".Cite news |last=Parsley |first=Aaron |title=Britney Spears's 'Gimme More' Getting Rave Reviews |url=http://www.people.com/people/article/0,,20054407,00.html |work=People Magazine |publisher=Time Inc |date=August 31, 2007 |accessdate=2007-12-08] Cite news |last=Cohen |first=Jonathan |title=Jive: New Britney Album Due Nov. 13 |url=http://www.billboard.com/bbcom/news/article_display.jsp?vnu_content_id=1003634092 |work=Billboard |publisher=Nielsen Business Media, Inc |date=August 31, 2007 |accessdate=2007-09-06] Cite news |last=Thorogood |first=Tom |title=Will I Am Says ‘Gimme More’ |url=http://www.mtv.co.uk/channel/mtvuk/news/31082007/will_i_am_says_gimme_more |work=MTV One |date=August 31, 2007 |accessdate=2007-12-10] The melody incorporates low electronic beats and lines. "Gimme More" also has electro and funk influences.Cite web |last= |first= |title=Britney Spears: "Gimme More" |url=http://www.digitalspy.co.uk/music/a77865/britney-spears-gimme-more.html |work=MSN UK |date=October 22, 2007 |accessdate=2007-12-28] Its retro- and disco-oriented beat features "heavy-breathing" and "moaning vocals", which drew comparisons to Donna Summer's 1975 track "Love to Love You Baby".Cite web |last=Lamb |first=Bill |title=Track Review: Britney Spears - Gimme More |url=http://top40.about.com/od/singles/gr/gimmemore.htm |work=About.com |accessdate=2007-12-28]

"Gimme More" is constructed in the common verse-chorus pattern. It employs a spoken intro and outro; Spears speaks at the beginning and Danja speaks at the end. Spears introduces the song with the now famous line "It's Britney, bitch". Danja closes the songs with "Bet you didn't see this one coming. The incredible Laigo, the legendary Ms. Britney Spears -- ha, ha -- and the unstoppable Danja. You're gonna have to remove me, 'cause I ain't going nowhere." The entire hook-laden song uses "gimme" redundantly up to eighty-eight times.Cite news |last=Adler |first=Heather |title=Top 10 infectious songs of 2007 |url=http://www.canada.com/saskatoonstarphoenix/news/national/story.html?id=dd07fd91-ab51-447a-8d7a-330e43afbe33 |date=December 26, 2007 |work=The StarPhoenix |publisher=CanWest Interactive |accessdate=2007-12-27]

Promotion and singles releases

Spears first performed "Gimme More" publicly while opening the 2007 MTV Video Music Awards in the Pearl Theater at the Palms Hotel and Casino in Las Vegas, Nevada, on September 9, 2007.Cite news |last=Harris |first=Chris |title=Britney Spears To Open 2007 MTV Video Music Awards: It's Official! |url=http://www.mtv.com/news/articles/1568994/20070906/spears_britney.jhtml |date=September 6, 2007 |work=MTV News |accessdate=2007-12-07] Considered her musical comeback,Cite news |last=Leeds |first=Jeff |title=Spears’s Awards Fiasco Stirs Speculation About Her Future |url=http://www.nytimes.com/2007/09/13/arts/music/13brit.html?_r=1&fta=y&oref=slogin |work=The New York Times |date=September 13, 2007 |accessdate=2007-12-07] however, her opening was panned by many U.S. critics. Her lip-synching and inability to remember her choreography were the main reasons for the performance's poor reception. [Cite web |author=editors from TimesOnline.co.uk |title="Oops! Britney Spears forgets the words in catastrophic return to stage" |url=http://entertainment.timesonline.co.uk/tol/arts_and_entertainment/music/article2422810.ece |work=Times Online |date=September 10, 2007 |accessdate=2007-12-07] Jeff Leeds of "The New York Times" explained that "... no one was prepared for Sunday night's fiasco, in which a listless Ms. Spears teetered through her dance steps and mouthed only occasional words in a wan attempt to lip- [sync] her new single, 'Gimme More'."

Soon after, Spears' fifth album received attention from the media. "Gimme More" leaked on the internet along with "Break the Ice", "Hot as Ice" and other songs from the album. This prompted Jive, her record label, to bring forward the original release date of the album from November 13, 2007 to October 30. [Cite news |last=Friedman |first=Roger |title=Britney Spears' 'Blackout' Hits Internet |url=http://www.foxnews.com/story/0,2933,301200,00.html |work=FOX News |date=October 11, 2007 |accessdate=2007-12-07]

Announced as the album's lead single, "Gimme More" was released in several formats. It was first solicited to radio stations before its official singles release. On August 30, 2007, it premiered on New York City-based radio station Z100's web site, followed by other major markets such as KIIS-FM in Los Angeles, 97.1 ZHT in Salt Lake City and Hot 99.5 in Washington, D.C.. On September 25, 2007, the track was digitally released after approximately three weeks of airplay.Cite news |title=Britney Spears tops digital download chart |url=http://www.reuters.com/article/technologyNews/idUSN0242238920071003 |work=Reuters |date=October 3, 2007 |accessdate=2007-12-19] "Gimme More" was first physically released as a maxi single in Australia on October 6, 2007. The single included the main and instrumental version of the track. [Cite web |title=Gimme More Releases |url=http://www.sonymusic.com.au/cd/releaseDetails.do?catalogueNo=88697187662 |work=SONY BMG Music Entertainment (Australia) |accessdate=2007-12-22] "Gimme More" was Spears' first single release since "Someday (I Will Understand)" in 2005, from the album "". It was released in the UK on October 22, featuring the album version and the Kaskade remix. [Cite web |title=Gimme More Releases |url=http://www.rcalabelgroup.co.uk/releases/587/ |work=RCA Label Group (UK) |date=October 22, 2007 |accessdate=2007-12-22] In addition, a limited five-track 12" vinyl single called "Gimme More Remixes", including reworkings by Paul Van Dyk, Junior Vasquez and Johnny Vicious, Paul Oakenfold and Kaskade and the Eli Escobar and "Doug Grayson Remix" featuring Amanda Blank, [Cite web |last= |first= |title=Gimme More Remixes |url=http://eil.com/shop/moreinfo.asp?catalogid=423190&from=rss-link |work=Eil.com |accessdate=2007-12-22] was released on December 11, 2007 in the US. [Cite web |title=Gimme More: Remixes |url=http://www.billboard.com/bbcom/discography/index.jsp?pid=290150&aid=1095853 |publisher= Nielsen Business Media, Inc |accessdate=2007-12-22] In Taiwan, a 5" European-pressed 6-track enhanced CD was released. [Cite web |title=Gimme More: Taiwan Issue |url=http://eil.com/shop/moreinfo.asp?catalogid=421892 |work=Eil.com |accessdate=2007-12-29]

Reception

Despite the negative reviews from critics after Spears' performance at the MTV Video Music Awards, "Gimme More" was generally well-received. A review from "Blender Magazine" complimented the song for being an "unsettling disco dazzler", giving it four out of five stars. [Cite news |title=Britney's Shocking Comeback Single |url=http://www.blender.com/news/comments.aspx?article=9775 |work=Blender Magazine |publisher=Dennis Digital, Inc. |accessdate=2007-08-31] "Guardian Unlimited"'s Alexis Petridis called the song "futuristic and thrilling". [Cite web |last=Petridis |first=Alexis |title=Britney Spears, Blackout |url=http://arts.guardian.co.uk/filmandmusic/story/0,,2198767,00.html |work=Guardian Unlimited |date=October 26, 2007 |accessdate=2007-12-19] Likewise, MSN observed that "Gimme More" is an "ice cold electro-pop dancefloor filler", and Contact Music described it as having a "predictable but effective dance beat". Nick Levine of "Digital Spy" was also impressed with its club-natured beat writing that Danja's production "melds tack-sharp beats and a deliciously scuzzy bassline to create a dancefloor throb" and "feels devilishly sexy", giving the song five stars. [Cite web |last=Levine |first=Nick |title=Britney Spears: 'Gimme More' |url=http://www.digitalspy.co.uk/music/a77865/britney-spears-gimme-more.html |work=Digitalspy |date=October 22, 2007 |accessdate=2007-12-28] The song was described by "The New York Times"'s Kelefa Sanneh as "a nifty little electro-pop song", and noted that its use of electronic beats and bass lines is "as thick as Spears' voice is thin".

References

External links

* [http://www.britneyspears.com/ Britney Spears' official website]
* [http://www.gimmemorebritney.co.uk/ Official UK website]

###@@@KEY@@@###succession box one to two
before = "Stronger" by Kanye West
title1 = Canadian Hot 100 number-one single
years1 = October 13, 2007 - October 26, 2007
after1 = "Stronger" by Kanye West
title2 = iTunes 100 number-one iTunes sales
years2 = September 24, 2007 - December 2, 2007
after2 = "Crank That (Soulja Boy)" by Soulja Boysuccession box
before = "Don't Stop the Music" by Rihanna
title = Billboard Hot Dance Airplay number-one single
years = October 27, 2007 - December 8, 2007
after = "Carry Me Away" by Chris Lake featuring Emma Hewittsuccession box
before = "Shut Up and Drive" by Rihanna
title = Billboard Hot Dance Club Play number-one single
years = December 6, 2007
after = "Keep Your Body Working" by Tony Moran featuring Martha Washsuccession box
before = "1973" by James Blunt
title = Euro 200 number-one single
years = November 12, 2007 - November 18, 2007
after = "No One" by Alicia Keyssuccession box
before = "Rockstar" by Nickelback
title = iTunes Videos number-one iTunes sales
years = November 12, 2007 - December 11, 2007
after = "Rockstar" by Nickelback