- WNRV
Infobox Radio station
name = WNRV
city = Narrows-Pearisburg, Virginia
area =Narrows, Virginia Giles County, Virginia
branding = "AM-990 The Ridge"
slogan = "Bluegrass Radio"
airdate = 1953
frequency = 990 kHz
format = Bluegrass
power = 5,000Watt s daytime
10Watt s nighttime
erp =
class = D
callsign_meaning = W New River Valley
W NaRrows Virginia
former_callsigns =
owner = Perception Media Group, Inc.
sister_stations =WWWR
webcast = [http://www.wnrvbluegrassradio.com/listenlive.html WNRV Webstream]
website = [http://www.wnrvbluegrassradio.com/ WNRV Online]
affiliations =WNRV is a Bluegrass formatted broadcast
radio station licensed to Narrows-Pearisburg, Virginia , serving Narrows andGiles County, Virginia . WNRV is owned and operated by Perception Media Group, Inc., based in Roanoke, Virginia.History
The station signed on in 1953 when the Federal Communications Commission granted an AM broadcast license to "Happy" Romanus, the owner of a department store in Narrows. Romanus sold the station to E.D. McWilliams in 1960. Upon E.D.'s death, his wife, Megan, assumed ownership of the station. McWilliams and General Manager Robert Whitehead operated the station until 1990, when she sold it to a local partnership under the name Monarch Communications. The Monarch partnership launched Giles County's first FM station, WZFM in 1991. However, a series of engineering mishaps forced both stations off the air in September 1992. Then, a Christiansburg, Virginia-based radio group acquired WNRV shortly afterward and simulcast it as "990 AM Kool Country". Then, in 1999, Perception Media Group purchased the station. For nearly eight years, WNRV served as a simulcast station for 910(3WR)WWWR-AM, a Southern Gospel station in Roanoke.
In July 2007, WNRV changed its format to Bluegrass and began broadcasting local programming back home out of old its studios between Narrows and Pearisburg, under the brand "AM-990 The Ridge."
In July 2008, WNRV started full-time 24/7 Web-Steaming.
External links
* [http://www.wnrvbluegrassradio.com/ AM-990 The Ridge]
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