CfMC

CfMC

Type	Private
Industry	Software
Founded	1967
Founder(s)	Leif Gjestland
Headquarters	San Francisco, CA, United States
Key people	Danny Wong, President & CEO
Website	http://www.cfmc.com

CfMC (originally Computers For Marketing Corporation) is a software company. CfMC released the first commercially available statistical analysis software in 1967, and its software is among the most widely used programs for survey research such as market research and opinion polling. The company develops and distributes software for data analysis, manipulation, and collection via CATI and web surveys.

CfMC data collection and analysis software is used by Gallup Poll, LA Times, ACNielsen, J. D. Power & Associates and Davis Research LLC.

CfMC research software modules include:

• Mentor for cross-tabulations and online reporting
• Survent for Computer Assisted Telephone Interviewing
• WebCATI for facilitation of remote interviewers on a centralized survey system
• WebSurvent for conducting Web surveys

See also

• Computer Assisted Personal Interviewing
• Computer Assisted Telephone Interviewing

External links

• The official site of CfMC
• for WebCATI demonstrations and FAQs
• for CfMC demonstrations

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