Newspapers Canada

Newspapers Canada

Headquartered in Toronto, ON, Newspapers Canada[1] (Journaux Canadiens in French) is a joint initiative of the Canadian Newspaper Association and the Canadian Community Newspapers Association. The trade association represents over 830 daily, weekly and community newspapers in every province and territory in Canada.

Contents

History

The Canadian Newspaper Association (CNA) and the Canadian Community Newspapers Association (CCNA) are two separate organizations that partnered to create one strong industry voice for newspapers in Canada. The CNA and the CCNA are now co-managed[2] by one CEO but remain governed by two separate boards of directors in order to preserve the uniqueness of the programs and services offered to each member. By combining resources and collaborating on a variety of different projects Newspapers Canada provides more relevant services to all newspaper members, while also increasing the profile and effectiveness of the newspaper industry in Canada.[3]

Overview

Today, the primary role of the Newspapers Canada is to represent the needs of CNA and CCNA members in three major areas:

Public Affairs As an advocate in public policy, Newspapers Canada enables daily and community papers from coast to coast to speak with a unified voice when promoting newspaper interests to governments, regulators and the general public. These interests include such issues as taxation, employment standards, recycling, Canada Post, freedom of information, the Canada Periodical Fund, privacy and copyright. In this capacity Newspapers Canada monitors, analyzes and lobbies against legislation potentially harmful to newspapers and freedom of the press.

Marketing Newspapers Canada contributes to the ongoing evolution of the newspaper industry by raising awareness and promoting the benefits of daily and community newspapers to advertisers, media planners, creative agencies and newspapers. Newspapers Canada prepares case studies, advertising effectiveness research and informational presentations to highlight the power and effectiveness of newspapers across all media.

Member services Newspapers Canada acts on behalf of the members of the CNA and the CCNA in a proactive manner for the benefit of newspaper groups and independents alike. Member services include educational webinars, legal resources, research reports, auditing services, regional seminars, newsletters, press release service, award programs and INK+BEYOND - the annual conference and trade show for the daily and community newspaper industry. Newspapers Canada provides a detailed list of all member services on their website.[4]

Boards of Directors

Although the Canadian Newspaper Association and the Canadian Community Newspapers Association are co-managed under the Newspapers Canada brand, each association is governed by its own board of directors. Each board is composed of publishers and senior executives representing the diverse interests of the association's membership. The role of the boards is to identify priorities, approve a budget, develop policy, oversee the committees, and monitor the associations' directions and performance. Committees are chaired by members of the board of directors. The complete list of the CNA and CCNA board can be found on the Newspapers Canada website under Board of Directors.[5]

Publications

Newspapers Canada produces a number of print and digital publications in order to keep members, industry professionals and the public informed on the latest industry news.

  • News on News e-newsletter provides a weekly round-up of the current research, services and activities offered by the Newspapers Canada as well as the top headlines from the publishing industry.
  • The Scoop, a monthly marketing newsletter, is designed to help media planners keep abreast of developments in the industry.
  • Bi-monthly print newspaper, The Publisher, is a trade journal of daily and community newspaper publishing in Canada.
  • Newspapers Canada also publishes a number of reports and surveys, including the annual Freedom of Information Audit, to keep members and other interested parties up to date with industry research.[6]

Programs and Awards

INK+BEYOND Conference and Trade Show Each year, Newspapers Canada hosts the INK+BEYOND conference and trade show in a different Canadian city. The industry conference is the largest of its kind in Canada and in 2010 over 250 representatives from Canada’s daily and weekly publications attended. The 2011 INK+BEYOND conference will be held in Vancouver, BC on April 29–30. The program focuses on innovative online strategies and new directions in print publishing and features speakers, seminars and presentations that will cover a broad range of topics for daily and weekly newspapers.[7]

Training and Education As a way to deliver cost-effective training to members across the country, Newspapers Canada schedules an annual webinar series. The Newspapers Canada training centre provides information about educational resources and programs scheduled throughout the year.[8]

Awards Newspapers Canada administers a number of annual recognition programs to honour outstanding editorial content and advertising in Canadian daily and community newspapers.

Newspapers Canada also support the National Newspaper Awards for editorial excellence.[9]

References

  1. ^ http://www.mediaincanada.com/articles/mic/20110105/newspaperscanada.html
  2. ^ http://thetyee.ca/Blogs/TheHook/Media/2011/01/04/Two-newspaper-orgs-combine-to-create-Newspapers-Canada/
  3. ^ http://www.newspaperscanada.ca/about-us/about-us
  4. ^ http://www.newspaperscanada.ca/about-us/about-us
  5. ^ http://www.newspaperscanada.ca/about-us/boards-directors
  6. ^ http://www.newspaperscanada.ca/Programs/Publications/publications
  7. ^ http://www.newspaperscanada.ca/programs/ink-beyond-2011-conference
  8. ^ http://www.newspaperscanada.ca/programs/training-and-education
  9. ^ http://www.newspaperscanada.ca/programs/awards

External links


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