Meat and Livestock Australia

Meat & Livestock Australia (MLA) is a producer-owned company which promotes and provides research for the red meat and livestock industry in Australia.

Its marketing activities include appearances by "Lambassador" Sam Kekovich. ^[1][2]

References

1. ^ Abey, Matilda (4 January 2010). "Sam preaches to the world". Weekly Times (Southbank, Victoria, Australia). http://www.weeklytimesnow.com.au/article/2010/01/04/146075_business-news.html. Retrieved 5 January 2010. 
2. ^ "Kekovich takes Meat and Livestock message out to the world". mUmBRELLA (Chippendale NSW). http://mumbrella.com.au/kekovich-takes-meat-and-livestock-message-out-to-the-world-14923. Retrieved 5 January 2010. 

In May 2011, an exposé on the ABCTV current affairs program Four Corners revealed a systemic prevalence of culling techniques by certain Indonesian abattoirs, techniques that have been described as "abhorent cruelty". All abattoirs discussed in the program received training and equipment from Meat and Livestock Australia, who carries responsibility for the monitoring of humane culling of exported Australian cattle. [Warning, this video may upset some people - http://www.youtube.com/watch?feature=youtube_gdata_player&v=2FssedtU8t8 and for the story http://www.abc.net.au/4corners/content/2011/s3228880.htm]

External links

• Official website

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