- Dean Anthony Gratton
-
Dean Anthony Gratton 
Born Dean Anthony Gratton
1968
Cardiff, South WalesOccupation Author and columnist Nationality British Education Barry Boys Comprehensive
Coleg Glan Hafren
The Open UniversitySpouse(s) Sarah-Jayne Gratton (m. 1999–present)
deananthonygratton.comDean Anthony Gratton (born 1968) is a bestselling[1] author and columnist, specialising in wireless communications.[2][3][4] He is married to author, television presenter and former actress Sarah-Jayne Gratton née Camden.
Contents
Early life
Dean Anthony Gratton was born and grew up in Barry, Vale of Glamorgan.[5] Gratton is the first of three children and has two younger sisters,[6] Lisa and Teresa. He attended High Street Primary School, Barry Comprehensive School,[7] Barry College and later Coleg Glan Hafren, Cardiff.
Career
One of Gratton's first jobs was at Barry Island Pleasure Park. He later started employment as a cook at the former Butlin's Barry Island holiday resort.[citation needed]
In 1989, he secured his first software engineering role with Coinmaster Manufacturing Limited (later Coinmaster Gaming Products Limited), Penarth Road, Cardiff, which entered into administrative receivership, March 2003.[8][9]
Gratton moved to Cambridge, England in the mid-1990s to further his career in software engineering. In 2000 Gratton became Editor[10] of the Specification of the Bluetooth Profiles v1.1, Part K:9 (the LAN Access Profile[11]) and in 2001 his work with Bluetooth wireless technology received a US patent.[12] Later that year, Gratton received a publishing contract for his first book titled Bluetooth Profiles: The Definitive Guide,[13] Prentice Hall (an imprint of Pearson Education) which was subsequently published in January 2003. He also participated in defining the initial Bluetooth Personal Area Networking (PAN) profiles, and was active in the Near Field Communication technology and marketing committees.[14]
Gratton studied for a Bachelor of Science in Psychology with the Open University and later in 2007 he received a Doctorate[15] in Telecommunications.
Gratton continues to write books on wireless communications[16][17] and he is also a columnist for Incisor.TV.[18][19]
Social media
Gratton has become an influential social media persona (as @grattonboy) with an increasing Twitter[22] following and has been listed in the 50 “Top Dogs[23][24]” of Twitter (bullsandbeavers.com). Gratton co-authored the book, Zero to 100,000: Social Media Tips and Tricks for Small Businesses.[25] and in it, he discusses the effectiveness of utilizing Cross Platform Promotion (CPP) to ensure consistent[26][27] brand messaging across all social media platforms. CPP tools, such as TweetDeck and HootSuite help deliver consistency across all social media platforms.
Cross platform promotion (CPP)
[CPP] defines the synergetic partnership between social media platforms to bring about the greatest content exposure.—Gratton & Gratton, Zero to 100,000: Social Media Tips & Tricks for Small Businesses, 2011List of works
- The Handbook of Personal Area Networking Technologies and Protocols, Cambridge University Press, 2012 (ISBN 0521197260)[28]
- The Next Generation of Bluetooth wireless technology: Classic Bluetooth, high speed and low energy technologies, John Wiley & Sons, 2012 (ISBN 1119990483)[29]
- Zero to 100,000: Social Media Tips and Tricks for Small Businesses, Que (an imprint of Pearson Education), 2011 (ISBN 0789748002)[30]
- Developing Practical Wireless Applications, Digital Press Books (an imprint of Elsevier), 2007 (ISBN 1555583105)[31]
- Marketing Wireless Products, Butterworth–Heinemann (an imprint of Elsevier), 2004 (ISBN 075065936X)[32]
- Bluetooth Profiles: The Definitive Guide, Prentice Hall (an imprint of Pearson Education), 2003 (ISBN 0130092215)[33]
References
- ^ http://www.barryanddistrictnews.co.uk/news/latestnews/9278206.Barry_born_author_s_latest_best_seller_
- ^ http://www.journalistdirectory.com/journalist/XQgXi/Dean%20Anthony-Gratton
- ^ http://www.amazon.com/Dean-A.-Gratton/e/B001HCVVPS
- ^ http://www.deananthonygratton.com/bio.html
- ^ http://www.barryanddistrictnews.co.uk/archive/2003/02/13/Barry+Archive/4809810.Book_makes_history
- ^ http://www.barryanddistrictnews.co.uk/news/1339538.author_receives_honorary_degree
- ^ http://namesdatabase.com/schools/UK/GA/Barry/Barry%20Comprehensive%20School
- ^ http://www.london-gazette.co.uk/issues/56873/pages/3075
- ^ http://www.accessmylibrary.com/coms2/summary_0286-2823785_ITM
- ^ http://www.palowireless.com/database/stmicro/profiles.pdf
- ^ http://www.informit.com/authors/bio.aspx?a=D64BE246-1DEA-4236-8DE0-594C995C8157
- ^ http://www.freepatentsonline.com/6954438.html
- ^ http://www.pearsonhighered.com/educator/product/Bluetooth-Profiles/9780130092212.page
- ^ http://www.deananthonygratton.com/bio.html
- ^ http://www.barryanddistrictnews.co.uk/news/latestnews/1339538.Author_receives_honorary_degree
- ^ http://www.deananthonygratton.com/books.html
- ^ http://www.amazon.com/Dean-A.-Gratton/e/B001HCVVPS
- ^ http://www.incisor.tv
- ^ http://www.thetop10blog.com/top-10-technology-products-2010
- ^ http://www.authorattic.com/2011/10/02/author-tea-break-dean-sarah-jane-gratton
- ^ http://grattongirl.posterous.com/its-official-weve-been-cartoonized
- ^ http://twitter.com/grattonboy
- ^ http://www.bullsandbeavers.com/2011/02/07/the-50-top-dogs-of-twitter
- ^ http://www.quepublishing.com/authors/bio.aspx?a=fef6d98b-b696-4472-9f5d-487f961f7d72
- ^ http://www.quepublishing.com/store/product.aspx?isbn=0789748002
- ^ "Social Media Cross Platform Promotion - Opening Pandora's Box: Sarah-Jayne Gratton: Article". SocialMediaToday.com. 2011-09-23. http://socialmediatoday.com/grattongirl/362084/social-media-cross-platform-promotion-friend-or-foe. Retrieved 2011-09-23.
- ^ "A Consistent Brand Message Using Cross Platform Promotion (CPP): Dean Anthony Gratton: Article". SocialMediaToday.com. 2011-09-22. http://socialmediatoday.com/grattonboy/362359/consistent-brand-message-using-cross-platform-promotion-cpp. Retrieved 2011-09-23.
- ^ http://www.amazon.com/dp/0521197260
- ^ http://www.amazon.co.uk/dp/1119990483
- ^ http://www.amazon.com/dp/0789748002
- ^ http://www.amazon.com/dp/1555583105
- ^ http://www.amazon.com/dp/075065936X
- ^ http://www.amazon.com/dp/0130092215
External links
Categories:- 1968 births
- Living people
- People from Cardiff
- People from Barry, Vale of Glamorgan
- People educated at Barry Comprehensive School
- Alumni of the Open University
- Welsh writers
- British non-fiction writers
- British columnists
- Technology writers
- Social media
Wikimedia Foundation. 2010.
