Sarah-Jayne Gratton

Sarah-Jayne Gratton
Born	Sarah-Jayne Camden 1966 Cambridge, England
Occupation	Author and television presenter
Nationality	British
Spouse(s)	Dean Anthony Gratton (m. 1999–present) «start: (1999-10-13)»"Marriage: Dean Anthony Gratton to Sarah-Jayne Gratton" Location: (linkback://en.wikipedia.org/wiki/Sarah-Jayne_Gratton)
sarahjaynegratton.com

Sarah-Jayne Gratton, née Camden^[1] (born 1966 in Cambridge, England) is a bestselling^[2] author, television presenter^[3][4][5] and former theatre performer. She is married^[6] to author and columnist Dean Anthony Gratton.

Early life

Gratton attended the Shrubbery school and the King Slocombe Stage^[7] school in Cambridge, which led to her appearance on BBC Look East, a regional television talent show in the late 1970s. From there, Gratton went on to perform at the Cambridge Arts Theatre, the Prince of Wales Theatre, London and Caesar’s Palace, Luton in the early 1980s.

Career

Sarah-Jayne Gratton, You Are The Supermodel, Social media correspondent^[8]

A former actress, Gratton has become an influential social media persona, speaker^[9] and writer, being regularly featured in Social Media Today^[10][11] and other publications including In-Spires Lifestyle Magazine^[12] and blogcritics.org^[4]. Gratton was nominated for a Shorty Award^[13] in social media and is one of “Twitter’s Top 75 Badass Women^[14][15]” (bitrebels.com). She is listed in the Top 10 of The Sunday Times Social List^[16].

Gratton is now the European correspondent^[5] for the television show, You Are The Supermodel^[17] where she hosts a weekly segment on personal branding.

Gratton studied at Cardiff University and received a Bachelor of Arts in Educational psychology. She later received a Doctorate in Psychology.

Social media

Sarah-Jayne Gratton as portrayed in her book Zero to 100,000^[18][19]

Gratton has become an influential social media persona (as @grattongirl)^[20] with an increasing Twitter following and Facebook fans. She continues to write about social media and in her book, Zero to 100,000: Social Media Tips and Tricks for Small Businesses,^[21] she discusses the effectiveness of utilizing Cross Platform Promotion (CPP) to ensure consistent^[22][23] brand messaging across all social media platforms. CPP tools, such as TweetDeck and HootSuite help deliver consistency across all social media platforms.

Reinvention allows us to continually discover new gifts within ourselves.

—Sarah-Jayne Gratton, Zero to 100,000: Social Media Tips & Tricks for Small Businesses, 2011

Cross platform promotion (CPP)

[CPP] defines the synergetic partnership between social media platforms to bring about the greatest content exposure.

—Gratton & Gratton, Zero to 100,000: Social Media Tips & Tricks for Small Businesses, 2011

List of works

• Zero to 100,000: Social Media Tips and Tricks for Small Businesses, Que (an imprint of Pearson Education), 2011 (ISBN 0789748002)^[24]
• Marketing Wireless Products, Butterworth–Heinemann (an imprint of Elsevier), 2004 (ISBN 075065936X)^[25]

References

1. ^ Sarahjaynegratton.com Sarah-Jayne Gratton:Biography. Retrieved 2011-10-30.
2. ^ http://www.barryanddistrictnews.co.uk/news/latestnews/9278206.Barry_born_author_s_latest_best_seller_
3. ^ You Are The Supermodel - Create Your Style With Us
4. ^ ^{a b} Interview: Sarah-Jayne Gratton, Correspondent, Producer, Writer, and "Badass Woman of Twitter" - Blogcritics Culture
5. ^ ^{a b} Sarah-Jayne Gratton Supermodel | hollywoodstarshoney.com
6. ^ http://www.barryanddistrictnews.co.uk/archive/2003/02/13/Barry+Archive/4809810.Book_makes_history
7. ^ http://www.kingslocombe.com
8. ^ You Are The Supermodel - Create Your Style With Us
9. ^ 20 Years of Sport (20YS) - Experts - Sarah-Jayne Gratton - Consultant - Sarah-Jayne Gratton
10. ^ How To Write a Blog That Others Will Want to Read | Social Media Today
11. ^ Social Media is a Contact Sport! | Social Media Today
12. ^ Wonderwoman: Sarah Jane Gratton | In-Spire Lifestyles
13. ^ Sarah-Jayne Gratton (@grattongirl on Twitter) was nominated for a Shorty Award
14. ^ Twitter’s Top 75 Badass Women | Bit Rebels
15. ^ http://www.quepublishing.com/authors/bio.aspx?a=fef6d98b-b696-4472-9f5d-487f961f7d72
16. ^ The Social List
17. ^ You Are The Supermodel - Create Your Style With Us
18. ^ http://www.authorattic.com/2011/10/02/author-tea-break-dean-sarah-jane-gratton
19. ^ http://grattongirl.posterous.com/its-official-weve-been-cartoonized
20. ^ Author Attic Author Tea Break – Dean & Sarah-Jane Gratton October 2, 2011.
21. ^ http://www.quepublishing.com/store/product.aspx?isbn=0789748002
22. ^ "Social Media Cross Platform Promotion - Opening Pandora's Box: Sarah-Jayne Gratton: Article". SocialMediaToday.com. 2011-09-23. http://socialmediatoday.com/grattongirl/362084/social-media-cross-platform-promotion-friend-or-foe. Retrieved 2011-09-23. 
23. ^ "A Consistent Brand Message Using Cross Platform Promotion (CPP): Dean Anthony Gratton: Article". SocialMediaToday.com. 2011-09-22. http://socialmediatoday.com/grattonboy/362359/consistent-brand-message-using-cross-platform-promotion-cpp. Retrieved 2011-09-23. 
24. ^ Amazon.com: Zero to 100,000: Social Media Tips and Tricks for Small Businesses (9780789748003): Dean A. Gratton, Sarah Gratton: Books
25. ^ Amazon.com: Marketing Wireless Products (9780750659369): Sarah-Jayne Gratton, Dean A. Gratton: Books

External links

• Official website
• Twitter page
• Facebook Page
• IMDb Page

Persondata
Name	Gratton, Sarah-Jayne
Alternative names
Short description
Date of birth	21 May 1966
Place of birth	Cambridge, England
Date of death
Place of death