- McHappy Day
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McHappy Day is an annual event at McDonald's, where a percentage of the day's sales go to charity. It is the signature fundraising event for Ronald McDonald House Charities.[1]
In 2007, it was celebrated in 17 countries: Argentina, Australia, Austria, Brazil, Canada, the United States, Finland, France, Guatemala, Hungary, England, Ireland, New Zealand, Norway, Sweden, Switzerland and Uruguay.
According to the Australian McHappy Day web site, McHappy Day raised $20.4 million in 2009. The goal for 2010 is $20.8 million.[2]
References
- ^ McHappy Day, Ronald McDonald House Charities. Retrieved 12 September 2010.
- ^ McHappy Day Retrieved 8 November 2010.
2011 sees the 20th Anniversary of McHappy Day in Australia being celebrated on Saturday November 12th. 2011 also sees American Express partnering with Facebook with an initiative that will see $1 donated from American Express for each "Check-In" to a McDonald's restaurant on the day (Up to a maximum of $100,000). McDonald's will also be donating $2 from every Big Mac sold throughout the day.
See Also
- McDonalds
- Charitable fundraising
External links
Categories:- Children's charities
- McDonald's
- Brand name food products stubs
Wikimedia Foundation. 2010.
