Bob's

Bob's

infobox company
company_name = Bob's
company_
company_type = Public otcbb|BOBS
foundation = 1952 (Rio de Janeiro, Brazil)
founder = Robert Falkenburg
location = Rio de Janeiro, Brasil
key_people =
industry = Fast food
products = Hamburgers and Milkshakes
revenue =
num_employees = 4,000
parent = BFFC [http://jbonline.terra.com.br/extra/2008/04/09/e09049678.html Controladora do Bob's lucra 36% mais em 2007 (in Portugese)]
homepage = http://www.bobs.com.br/
Slogan = Gostoso é no Bob's

Bob's is the first Brazilian Fast Food Chain, founded in 1952 by the Americo-Brazilian tennis champion Robert Falkenburg, Wimbledon tourney winner in 1948. The first store was open in the borough of Copacabana in Rio de Janeiro.

Falkenburg (also known as "Bob") was the first person to introduce the "fast-food" concept in Brazil.Fact|date=July 2008 The first store in Rio, introduced for the first time in the country Hot Dogs, Hamburgers, milkshakes and sundaes. In 1972, however, Falkenburg sold the franchise which is now owned by the Brazilian Fast Food Corp. (BFFC).

Big Bob

Among the main sandwiches sold by the company, Big Bob is the most popularFact|date=July 2008 and it is made of two hamburgers, onions and lettuce.Another very popular item sold by the franchise is the "Ovomaltine milkshake".

Business Model

In 1984, Bob's started a franchising system, opening new stotes in Vitória, Espirito Santo. Since then, Bob's has been expanding within Brazil and also in other countries.

Today, there are about 610 [http://cidadebiz.oi.com.br/paginas/43001_44000/43191-1.html AmBev quer desbancar Bob's e McDonald's em número de franquias no país (in Portugese)] stores in every single Brazilian state which about 320 are franchises. There are also some stores in Portugal (Carcavelos, Algés and Bragança) as well as in Angola.

References

External links

* [http://www.bobs.com.br/ Bob's Official Website]


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