KDFX-CA

KDFX-CA

Infobox_Broadcast
call_letters = KDFX-CA
station_
station_slogan =
station_branding = "Palm Springs' FOX 11"
analog = KDFX-CA 33 (UHF)
digital = KESQ-DT 52.2 (UHF)/PSIP 33.2
affiliations = Fox
founded = 1990
location = Indio/Palm Springs, California
callsign_meaning = Desert Fox (former slogan)
owner = Pacific Media Corporation,
operated by News-Press & Gazette Company
"(Gulf-California Broadcast Company)"
former_affiliations = CBS (via KECY-TV), (1990-1995)
effective_radiated_power = 9.6 kW/ m(analog)
homepage = [http://kesq.com/global/Category.asp?c=81311 Station Website]

KDFX-CA channel 33 is the Fox-affiliated television station, licensed to Indio, California/Palm Springs, California, with studios and offices in Palm Desert, California, United States. The station is owned by Pacific Media Corporation, and is currently being operated by Gulf-California Broadcast Company (a wholly owned subsidiary of the News-Press & Gazette Company of St. Joseph, Missouri), owners of ABC-affiliated KESQ-TV. KDFX-CA is referred on the air as KDFX and Fox 11, as channel 11 is its official designation on all Coachella Valley area cable systems.

History

KDFX-CA went on the air on channel 40 in 1990, originally a translator of KECY-TV, a CBS affiliate from El Centro, California/Yuma, Arizona. Became KDBA-LP on November 1, 1992, but switched to full-time FOX programming in 1995, when KECY switched their affiliation. In 1997, it split off from KECY to become a self-supporting FOX affiliate for the Coachella Valley when Pacific Media Corporation, principally controlled by Judge Robinson O. Everett of Wilmington, North Carolina, entered into a management agreement with Lambert Broadcasting of Los Angeles.

Lambert Broadcasting invested heavily in KDBA and relaunched the station as a separate, stand alone entity known as KDFX- the Desert Fox. The station was very successful in its first year of operation as a stand-alone entity and Lambert Broadcasting sold its option and management contract to News Press Gazette just one year later.

In the interim, Fox programming came via cable through Los Angeles' KTTV. When KDFX-CA became an independently-run local station, the Coachella Valley area cable companies displaced KTTV (at KTTV's request), and KDFX-CA adopted the "Fox 11" moniker.

External links

* [http://kesq.com/global/Category.asp?c=81311 Station Website]
* [http://kesq.com KESQ Website]
*TVQ|KDFX-CA


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