- Paula Begoun
Paula Begoun is the author and publisher of several books on the
beauty industry. Paula Begoun has sold more than 2.5 million copies of her books and is also a syndicated columnist, with her “Dear Paula” column appearing in papers throughout North America.For years Paula earned a living as a
makeup artist. During this time, Paula began to recognize some fundamental problems with the cosmetics industry. Paula’s view on the cosmetics industry resulted in regular appearances on KIRO-TV, a local TV station in Seattle. Paula left KIRO in 1986 after finishing her first book, which was an exposé of thecosmetics industry.Begoun founded her own
skin care and cosmetics company, Paula's Choice, in the 1990s. Begoun has continued to recommend and critique products throughout the industry while also marketing her own line through online sales. [ PierceMattie.com "Meet Paula Begoun--Best Selling Beauty Author, Syndicated Columnist & Creator of Paula's Choice Cosmetics" Part of "Beauty Industry Professiona Profiles" series. [http://www.piercemattie.com/blogs/2007/04/meet_paula_begoun_best_selling.html] ] , [CNN "Live From the Headlines" [http://transcripts.cnn.com/TRANSCRIPTS/0306/17/se.07.html] ]In 2005, she was named one of the top 5 finalists for the 2005 Nellie Cashman Woman Business Owner of the Year award. [Women Business Owners organization [http://www.womenbusinessowners.org/doc/nelliecashman_finalist2005.htm] ]
Books
Her books include:
*"The Best Places to Kiss in Seattle " (1983)
*"Blue Eyeshadow Should Be Illegal" (1985)
*"Blue Eyeshadow Should Absolutely Be Illegal" (1991)
*"The Beauty Bible" (2002)
*"Don't Go Shopping for Hair Care Products Without Me" (2004)
*"Don't Go to the Cosmetics Counter Without Me" (2007)References
ee also
*
Cosmetic advertising
*Cosmetics External links
* [http://www.cosmeticscop.com Cosmetics Cop web site]
* [http://www.beautypedia.com Beautypedia - Paula Begoun's membership driven cosmetics information site]
* [http://www.paulabegoun.com Paula Begoun personal blog]
* [http://transcripts.cnn.com/TRANSCRIPTS/0306/17/se.07.html CNN Anderson Cooper interview with Paula Begoun]
* [http://www.youtube.com/watch?v=5d_z6B528x8 YouTube video -- "Paula Begoun: What Drives the Beauty Industry?"]
* [http://health.discovery.com/centers/healthbeauty/begounqa.html DiscoveryHealth.com Q&A with Paula Begoun]
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