Shan Masala

Shan Masala

Shan is a brand of "Easy to cook" mixes for Pakistani food. Its popularity has been enhanced because Pakistani cuisine is usually hard to prepare due to the large quantities of spices required.

Shan Food Industries began as a cottage industry in 1981. A few years later it started exploring the international market and exports went out to Europe, UK, USA and the Middle East by the mid 80s. Within a decade Shan was exporting to 25 countries. In 2000 it fortified its sales with local penetration in the central and northern regions of Pakistan and officially launched in India in 2004 – the toughest of its competitors in the international markets. Today, Shan is exporting to 56 countries making it the largest exporter of premium quality Packaged Spices; Spice, Food, and Rice Mixes.

Achievements

2005-2006 Best Export Performance Award, FPCCI

2004-2005 Best Export Performance Award, FPCCI

2004-2005 Best Merit Performance Award, FPCCI

2003-2004 Best Export Performance Award, FPCCI

2003-2004 Export Performance Awards, KCCI

External links

* [http://www.shanfood.com/ Shan Food Industries]


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