WFRD

Infobox Radio station
name = WFRD


city = Hanover, New Hampshire
area = Lebanon-Rutland
slogan =
branding = "99 Rock Modern Rock"
frequency = 99.3 MHz
repeater =
airdate =
share = 3.2
share as of = Fa'07
share source = R&Rcite news | first= | last= | coauthors= | title=Lebanon-Rutland Market Ratings | date= | url=http://www.radioandrecords.com/RRRatings/DefaultSearch.aspx?MarketName=Lebanon-Rutland&MarketRank=%20 | work =Radio & Records | pages = | date = | language = ]
format = Alternative
power =
erp = 6,000 watts
haat = 100.0 meters
class = A
facility_id = 68281
coordinates = coord|43|39|14.00|N| 72|17|44.20|W|region:US_type:city
callsign_meaning =
former_callsigns =
owner = Trustees of Dartmouth College
licensee =
sister_stations = WDCR
webcast =
website = [http://www.wfrd.com wfrd.com]
affiliations =

WFRD 99.3 FM is Dartmouth Broadcasting's student-run radio station known as "99 Rock." It plays a variety of rock music and is licensed as a commercial FM radio station, quite rare among university radio stations. It is a stereo FM station with 6000 watts of effective radiated power with offices located on the campus of Dartmouth College in Hanover, NH, USA. [http://www.99rock.com]

Diversity Controversy

In 2003, a student editorial in The Dartmouth [http://www.thedartmouth.com] wrote that 99 Rock's content and marketing may not be in accordance with the College's commitment to cultural and ethnic diversity. WFRD's broadcast region, in central Vermont and New Hampshire, is over 90% white, while the modern rock genre itself also reflects mainly white culture. This argument was refuted by the station management, declaring that adherence to cultural or musical diversity was "not its purpose."

Instead, management of WFRD suggested that students interested in free-form radio utilize [http://www.webdcr.com WDCR-AM 1340] , another college-owned station that broadcasts in monaural sound in the AM band.

Unique Funding Status

Dartmouth Broadcasting is entirely self-funded. [http://www.dartmouth.edu/~brdcast/] Revenues come from advertising commercials aired on WFRD, just as with most commercial FM radio stations. This is an unusual (perhaps unique) arrangement among universities and colleges. Most others use the more common Non-Commercial Educational FCC designation used by KUCI at University of California, Irvine, as well as dozens of similar alternative, free-form college radio stations in the USA.

Ownership and Control

The FCC license and assets of WFRD 99.3 FM are owned by the Trustees of Dartmouth College. However, day-to-day control of the station is entirely under student management.

ee also

*Dartmouth Broadcasting

References