- Lisa Caputo
Lisa Caputo (born 1965) is currently
Chief Marketing Officer forCitigroup . She has been Chief Marketing andCommunity Relations Officer , Global Consumer Group since September 2005, and has been Chairman and CEO of the Women and Company business since January 2000. She is a member of Citi’s Management Committee and the Global Consumer Group Planning Group.In addition to her posts at Citi, Lisa is a television commentator and public speaker on current events and politics.
She lives in
New York City with her husband, son and daughter.Business career
As Chief Marketing Officer of Citi, Lisa manages the
marketing , branding,advertising and sponsorship strategy for all of Citi in addition to overseeing the marketing, advertising, branding, consumer insights, media, sponsorships, direct marketing and community relations operations for all of Citi’s consumer businesses. Additionally, she manages the company-wide initiative on the corporate brand as well as the production of Citigroup’s corporate brand advertising.Lisa started Women and Company when she first joined Citi. Women and Company is a membership program which provides solutions to address the distinct financial needs of women.
Previously, Lisa was Senior Managing Director, Business Operations and Planning, Global Consumer Group. In this role, Lisa oversaw community relations, public affairs, internal communications, executive communications and the Office of Financial Education for the Global Consumer Group. Additionally, she served as Chief of Staff to the Global Consumer Group CEO. At the request of the Citi CEO, Lisa also developed a strategic plan and organizational structure for the Citi Foundation to focus the company’s philanthropic giving.
Before joining Citi, Lisa held senior executive marketing and communications positions with The Walt Disney Company and The CBS Corporation. At Disney, she oversaw marketing, communications, publicity and cross promotions for Disney Publishing Worldwide, Disney’s publishing subsidiary. At CBS, she was responsible for media relations, program publicity, executive communications and public affairs, and managed the CBS/TIME millennium symposium project, which resulted in the production of a series of nationally broadcast television shows.
Political career
Prior to embarking on a career in business, Lisa spent over a decade in the public sector. She served as Deputy Assistant to the President and as Press Secretary to First Lady
Hillary Rodham Clinton at theWhite House during President Clinton’s first term where she oversaw the communications and media relations operations for the First Lady and the First Family and served as chief spokesperson. She held the same job through the 1992 Clinton-Gore campaign and the presidential transition. Prior to that, Lisa ranAl Gore ’s media operations at the 1992 Democratic National Convention and was the Press Secretary to US SenatorTim Wirth and to US RepresentativeBob Traxler . She also was the National Issues Press Secretary for the 1988 Dukakis-Bentsen presidential campaign. She now serves as a campaign supporter for Hillary Clinton and speaks out to television stations on her behalf. She is frequently seen on CNN as a representative of the campaign.Organizations
Lisa is a board member of: WNET Channel 13, the Sesame Workshop, New Visions for Public Schools, The National Partnership for Women and Families, The Creative Coalition, FINCA’s Village Banking Campaign International Steering Committee, The New York Presbyterian Sloane Hospital Advisory Committee. She is also a member of The Council on Foreign Relations and The Financial Women's Association.
Awards and honors
AWNY has chosen Lisa as its 2008 Advertising Woman of the Year. Lisa is the 2007 NYWICI Matrix Winner for outstanding achievements in the communications industry and was also recognized as the Direct Marketing International Woman of the Year. In 2005, Lisa was selected as a Young Global Leader of The World Economic Forum. In 2004, she was named one of "New York's Rising Stars: 40 under 40" by Crain's New York Business. In 2000, Lisa was named by Crain's New York Business as one of the six New York women who are emerging as influential.
Education
Lisa graduated
magna cum laude fromBrown University and received a Master’s degree in Journalism with highest distinction fromNorthwestern University .External links
* [http://www.womenandco.com/ to visit the Women and Company site]
Wikimedia Foundation. 2010.