- Oodle
-
Oodle, Inc. 
Type Private Founded 2005 Founder Craig Donato
Scott Kister
Faith SedlinHeadquarters San Mateo, California, United States Website www.oodle.com Type of site classifieds Available in English Launched 2005[1] Current status active Screenshot 
Oodle.com main pageOodle, Inc. is an online marketplace based out of San Mateo, California. It was founded in 2005 by ex-Excite executives Craig Donato, Scott Kister and Faith Sedlin.[2]
Contents
Overview
Oodle is currently the largest classifieds aggregator,[3] and aggregates listings from sites like eBay, ForRent.com, Myspace, as well as local listings from local newspapers and websites.[4]
Oodle powers Facebook Marketplace, the app on Facebook for buying, selling, lending and gifting among one’s community. Oodle strongly encourages posters to include a Facebook profile with listings, believing that users will prefer the transparency of dealing with someone with a name and face attributed to their listing.
Oodle also powers other companies' classifieds websites, from the online classifieds for traditional newspapers including The Sun [5][6], The Washington Post Express [7], New York Post [8] to other large websites like AOL[9], Lycos [10], Local.com [11], Military.com [12], MySpace [13], to non-traditional classifieds hosting sites like Wal-Mart [14]. Oodle searches vertically in the classifieds categories of cars, real estate, renting, jobs, personals, merchandise, tickets, pets and services.
Oodle aggregates listings from national and local sources, covering over 1000 regions in the United States, UK, Canada, Ireland, and India
On March 6, 2009, Facebook launched a new version of its Marketplace application powered by Oodle.
In November of 2010 Oodle acquired Grouply, a platform for building custom social networking groups.
Third Party Resources
Oodle provides its classifieds content for publication on external websites through the use of an API or simpler JavaScript Widget.
Partner Listings
Websites supply their classified ad listings to Oodle in the form of XML or CSV files which Oodle parses into their database for redistribution. Oodle currently has over 75,000 partner listings.
References
- ^ Oodle Company Info;
- ^ Oodle FAQ;
- ^ ISO Best-Selling Model for Web Classifieds
- ^ Dot-com refugees land at a new home
- ^ News Corporations UK Newspaper The Sun Partners with Oodle to Launch Classified Advertising Section on http://www.thesun.co.uk/
- ^ Sun claims soaraway success
- ^ Classifieds Search-Engine Oodle to Power Washington Posts Express Newspaper
- ^ Oodle Does Classifeds for the New York Post
- ^ http://blog.clickz.com/090223-173154.html/ Oodle's AOL Deal Boosts Network Scale
- ^ Oodle Announces Partnerships with Lycos and Backpage
- ^ Local.com Adds 20 Million Local Classifieds Listings
- ^ Military.com Unveils New Resources for Veterans, Active Military Personnel and Their Families
- ^ MySpace Classifieds, Now from Oodle
- ^ Wal-Mart Adds Free Online Classifieds
External links
Categories:- Advertising
- Employment websites
- Privately held companies based in California
Wikimedia Foundation. 2010.
