- Fusion Cosmetics
Fusion Cosmetics is a fictional business from the ABC daytime drama "
All My Children ".History
Plot
Fusion Cosmetics is founded by character
Greenlee Smythe , and acquires its start while Greenlee, Kendall Hart,Mia Saunders , andSimone Torres are making their own cosmetics (lip color) in Kendall's kitchen. After a few failed attempts, the girls finally come up with a formula that works. And from there the girls, soon to be named the "Fab Four", launch their company, Fusion Cosmetics, which sells at retailers nationwide. Rivals of Fusions Cosmetics include Enchantment Cosmetics founded byErica Kane andRevlon /Giavanna Cosmetics. Fusion Cosmetics is located on 500 Front Street, Pine Valley, PA. Most recently, Fusion Cosmetics spawns a nightclub/bar called ConFusion. Fusion Cosmetics merges with Enchantment Cosmetics when Kendall is appointed CEO of Enchantment after Erica leaves. Fusion Cosmetics is owned by Cambias Industries (a large conglomerate). Greenlee returns back to work, telling the crew that Babe Carey Chandler's shares (which Greenlee sold to get back at Kendall) are now hers again, and that she is the majority stockholder and the boss. Zach retaliates and gives Kendall all of the Fusion shares that Cambias Industries holds. The two women become equal partners once more.Some of their products
* The Fusion
* Enchantment
* Charm!
* Eye Candy
* Bella (recalled, tainted by
Adam Chandler )* Fusion Green (recycling products)
Fusion Cosmetics in real life
In 2004, ABC and "All My Children" launched a real life Fusion Cosmetics line for fans of the soap opera. The first fragrance released was Enchantment, Erica Kane's company. [cite web | author= | title=The Place To Place a Product. Storylines include everything from perfume to potato chips
work=broadcastingcable.com | url=http://www.broadcastingcable.com/article/CA503566.html
accessdate=2007-07-11] [cite web | author= | title=Also Starring (Your Product Name Here)
work=www.commercialalert.org, Publisher Michael McCarthy, USA Today | url=http://www.commercialalert.org/issues/culture/product-placement/also-starring-your-product-name-here
accessdate=2007-07-11] Months later, when Fusion's new spring line debuted, so did its fragrance for real. Both fragrances are available atWal-Mart andonline at ABC. Of this, "The A.V. Club " relayed a statement: cquote|The Enchantment perfume successfully seeped through the television screen and onto Wal-Mart shelves nationwide. [cite web | author= | title=How to smell like a Trump with a hint of Cumming. Stars In A Bottle
work=avclub.com | url=http://www.avclub.com/content/node/24860
accessdate=2007-07-11]Fusion Cosmetics were also sold on the
Home Shopping Network .Fictional Fusion Cosmetics employees
*
Greenlee Smythe -- Founder and Co-Owner*
Kendall Hart -- co- Founder and Co-Owner*
Mia Saunders -- co-Founder and Partner, now is Field Operator for the San Francisco Branch of Fusion*
Babe Carey -- Employee of Fusion Cosmetics, former co-owner (asked back by Greenlee), now Marketing Executive, shareholder*
Amanda Dillon -- Employee of Fusion Cosmetics*
Di Henry -- Employee of Fusion Cosmetics (she left town and runs a Fusion outpost in New York)*
Randi Morgan -- Assistant to Amanda Dillon*
Petey Cortlandt -- Intern; Spy forAdam Chandler Fictional former Fusion Cosmetics members
*
Simone Torres (deceased) -- co-Founder, Former Co-Owner and Former Marketing Executive*
Liza Colby -- Founder, Former Partner of Fusion*
Erin Lavery (deceased) -- Associate; killed by the Satin Slayer*
Jonathan Lavery -- Former Financial analyst (now works at Confusion)*
Michael Cambias (deceased) -- Former Major Stock Holder*
Reggie Montgomery -- Former Employee*
Josh Madden -- Employee through Cambias Industries*
Bianca Montgomery -- Developing products for their teen line*Zoe Luper -- Former Employee
*
Zach Slater -- Owner of Cambias Industries which owns Fusion Cosmetics (gave his shares to Kendall)*Carlos Reyes -- Advertising pitchman
*
Danielle Frye -- Former Employee of Fusion Cosmetics, Head of Teen Line*
Ava Benton -- Former Model for Fusion cosmetics; Kendall fired her (Fusion Green campaign)*
Annie McDermott -- Former Employee of Fusion Cosmetics, Quits. Comes back, and then gets fired.References
External links
* [http://abc.go.com/daytime/allmychildren Official ABC page]
* [http://www.walmart.com/ Walmart.com]
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