1934 Centenary of Melbourne

1934 Centenary of Melbourne
Centenary poster

The Melbourne Centenary was a 1934 centennial celebration of the founding of the city of Melbourne, Australia.

The milestone was reached during the Great Depression, and as such, most Melburnians did not feel they had much to cheer about. Organisers responded to this by presenting an image of the city in the mould of a conservative "Britain of the Southern Hemisphere". Melbourne's founder, John Batman, was promoted as an heroic icon in an effort to embody the rewarding aspects of self-improvement.

As part of the centenary, MacPherson Robertson the Confectionery icon, suggested that an air race should be organised from London to Melbourne. The MacRobertson Centenary Air Race was duly organised and attracted international entries from many well known fliers of the day. The Great Air Race started at RAF Mildenhall, Suffolk, England[1], and 2 days, 23 hours, 18 seconds later, at 3.34 pm, on the 23rd. October, 1934, the Comet, "Grosvenor House", piloted by C.W.A. Scott and Tom Campbell Black, crossed the finish line at Flemington Racecourse, Melbourne, winning the speed section of the great race.

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