Arrowhead Water

Infobox Bottled Water
brand = Arrowhead
country = United States
source = Arrowhead
type = still
ph = 7.94
ca = 20.4
cl = 13.2
fl = 0.1
c2 = 81.1
mg = 3.6
k = 1.5
na = 11.1
s = 3.8
tds = 129
website = http://www.arrowheadwater.com
img_

Arrowhead Water, also known as Arrowhead Mountain Springwater, is a brand of drinking water that is popular in the western United States, particularly in Arizona, the Northwest, and in California, where it is produced.

Discovery

Arrowhead Mountain Springwater takes its name from a natural rock formation in the San Bernardino Mountains shaped like a giant arrowhead. The arrowhead is naturally barren; it is not manicured in any way. Native American legend says the formation was burned in the mountain by the fall of an arrow from Heaven, showing the way to healing hot springs. Adjacent cold springs are the original source and namesake of Arrowhead water.

The first documented reference to the Arrowhead springs was in records of priests stationed at Mission San Gabriel Arcángel, around 1850. Explorer David Noble Smith dubbed the waters "arrowhead". By 1885, the arrowhead waters were famous for their supposed curing powers. By the early 20th century, the hot springs were a popular site for tourism and vacationing.

History of the arrowhead water brand

In 1884, "Puritas Water" was established, becoming the predecessor to the Arrowhead water brand. In 1903, the company formally changed its name to Arrowhead water. The manufacturing and bottling of the water brand took place in the back of a hotel. In 1905, Arrowhead was sold around the Los Angeles area.

By 1917, the bottling operations had been moved to Los Angeles. In 1932, another important development for the company happened in the Los Angeles area, as it was named the official water refreshment of that year's Olympic Games, held at the "City of the Stars".

Arrowhead water would return to the Olympic Games once again in 1984, when the games were again played in Los Angeles.

The Nestlé era

In 1987, Arrowhead waters joined the Nestlé company, as Nestle had shown interest in selling drinking water. Soon after, the presence of Arrowhead water bottles in supermarkets across the Western part of the United States grew considerably.

In 1996, a 24 ounce bottle was introduced by the company. By the early 2000s, the company had introduced waters with different flavors to the market.

"It's Better Up Here!" is a trademarked tagline for the Arrowhead Water brand.

In 2006, Aquapod was released in this brand.

Other information

From 1993 to 2006, Arrowhead Water was the naming rights sponsor of the indoor sports and entertainment arena in Anaheim, California. The company let the rights expire, and at the beginning of October 2006, the Arrowhead Pond became the Honda Center after the city of Anaheim resold the rights.

Current labels 2008 claim the water comes from several springs in southern California, including Arrowhead Springs in San Bernardino County, California.

ee also

*Arrowhead, California
*Deer Park Spring Water Co.

External links

* [http://www.arrowheadwater.com/ Official Arrowhead Water Website]
* [http://delivery.arrowheadwater.com Official Arrowhead Water Delivery]