Westfield Whitford City

infobox shopping mall
shopping_mall_name = Westfield Whitford City

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image_width = 250
caption =
location = Hillarys, Western Australia, Australia
coordinates = coord|31|47|50|S|115|45|00|E|display=inline,title
opening_date = 21 March, 1978
owner= The Westfield Group
manager= The Westfield Group
developer=
number_of_stores = 299
number_of_anchors = 4
floor_area = 76,463 m²
parking = 4165
floors = 1
website = [http://www.westfield.com/whitfordcity/ westfield.com/whitfordcity]

Westfield Whitford City is a major shopping centre, owned by the Westfield Group and located in Hillarys, a suburb of Perth. It is located approximately 18 kilometres north west of the Perth CBD on Marmion Avenue. In 2006, it had an annual turnover of A$395.4 million and approximately 7.2 million customer visits. The trade area population is about 224,410 and the total retail spending in trade area A$2.3 billion.

History and Development

Whitford City opened on 21 March 1978, and is the currently the largest single level shopping centre on the Perth's Northside. Whitford City is Perth's largest shopping centre without a flagship department store, such as a Myer, David Jones, or Harris Scarfe. However former department store chain Aherns did have an outlet there until 1985. Currently Whitford City is home to over 240 specialty stores. Whitford City has been officially part of the Westfield Group since 2004.

Redevelopments

While Westfield Whitford City has been gradually upgraded over the years, the most extensive development occurred between 2002 and 2004, with the area being expanded to about twice of its original size. Over 100 new stores have been added to the centre, including the relocation of Woolworths to the far west of the centre, a new fresh food mall, a new Best and Less store and a new restaurant precinct called The Piazza, which is located on top of the Dampier Avenue entrance. Upon completion, the centre was re-branded as a Westfield. Prior to this a Greater Union, currently a Grand Cinema complex and the now closed Intencity video arcade were developed in 1996. While there are no new development plans are in place, Whitford City could potentially host a full line department store, as the Northern suburbs continue to grow and consumer demand increases.

Transport

The centre is bounded by the major roads of Marmion Avenue and Whitfords Avenue in Hillarys. Bus routes 460, 461 and 462 also service the centre from the Whitfords railway station and Joondalup railway station.

Facilities

Major Retailers

Major retailers within Whitford City include:
*Best and Less
*Big W
*Grand Cinemas
*Progressive Supa IGA (formerly Action Supermarkets)
*Target
*Woolworths Supermarkets
*Dick Smith Electronics

Major food restaurants

Major food retailers within the centre include:
*Chicken Treat
*Han's Cafe
*KFC
*Nandos
*McDonald's
*Subway

Major food restaurants outside of the centre include:
*Hungry Jacks
*KFC
*Red Rooster

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External links

* [http://www.westfield.com/whitfordcity Westfield Whitford City website]