ILoo

ILoo

The iLoo was either a short-lived Microsoft project to develop a Wi-Fi-enabled Internet flush toilet or a hoax perpetuated by a British division within Microsoft. News of the iLoo was widely reported, including by the Associated Press and the Wall Street Journal. Notably, the iLoo was "not" announced on April Fools Day.

According to news releases, the iLoo was originally planned for summer music festivals in England, following a pattern of other unusual marketing devices such as an Internet-access park bench. However, due to confusion within the company about whether the project was a hoax, the project was quickly cancelled.

Microsoft has denied the existence of the iLoo project. According to some news services, though, Microsoft later retracted the denial, claiming that sources within Microsoft (incorrectly) believed the project to be a hoax.

External links

* [http://online.wsj.com/article/SB105287273938196000.html?mod=article-outset-box The Wall Street Journal - Microsoft Scratches Plan for Web in Potty]
* [http://online.wsj.com/public/article/SB114424637699117715-OO16F7Ov3DMZcs1xpbu5ksPDTl0_20070503.html?mod=blogs The Wall Street Journal - The Best of the Worst]
* [http://www.snopes.com/computer/internet/iloo.asp snopes.com - iLoo]
* [http://www.theregister.co.uk/2003/05/14/microsoft_iloo_was_no_hoax/ Microsoft iLoo was no hoax – official]


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