Kent (cigarette)

Kent (cigarette)
Kent
Kentultra-1.jpg
Kent Ultras
Introduced 1952
Produced by British American Tobacco

Kent is a brand of cigarettes. Kent's Micronite filter was introduced shortly after the publication of a series of articles in Reader's Digest in 1952 entitled "Cancer by the Carton", that scared American consumers into seeking out a filter brand at a time when most brands were filterless. (Viceroy cigarettes had been the first to introduce filters, in 1936.)

From March 1952 until at least May 1956, however, the Micronite filter in Kent cigarettes contained carcinogenic blue asbestos.[1] Kent now uses charcoal filters (a form of activated carbon).

The brand is the property of British American Tobacco Nassi group.

The brand is named after Herbert Kent, a former executive at Lorillard Tobacco Company.

Kent outdoor advertising in Iași, Romania

References

  1. ^ Cancer Research 55, 1 June 1995

External links


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