WHRK

WHRK

Infobox Radio Station
name = WHRK


city = Memphis, Tennessee
area = Memphis, Tennessee
branding = "K-97.1"
slogan = "#1 for Hip Hop and R&B"
airdate = 1960s
frequency = 97.1 (MHz) HD Radio
97.1-HD2 for Classic Hip Hop
format = Mainstream Urban
erp = 100,000 watts
haat = 162 meters
class = C1
facility_id = 54916
owner = Clear Channel Communications
sister_stations = KJMS, WDIA, WEGR, WHAL, WREC
"Under LMA: KWAM
TV stations WPTY-TV and WLMT pending sale to Providence Equity Partners
webcast =
website = [http://www.k97fm.com/ www.k97fm.com]
callsign_meaning = W Harold R. Krelstein (executive of former owner Plough Broadcasting)
The K is used in K-97.1 branding

WHRK is a very successful Mainstream Urban station owned by Clear Channel Communications. It is licensed to Memphis, and it broadcasts at 97.1 MHz frequency.

History

The station was originally WMPS-FM and had offered an Adult Contemporary format during the 1960s and 1970s. That was until 1977 when it flipped to a Rhythmic Contemporary Hit Radio hybrid format that featured Disco. Even after Disco's demise they still continued to add Dance and Pop/Rock product throughout the 1980s but would evolve to Urban contemporary format by the end of that decade. It was purchased by Chancellor in the late 1990s along with sister station WDIA and former competitor KJMS. Today the station continues to dominate the Memphis Urban radio wars against KXHT, who has shifted back to a Rhythmic direction.

Station Management

* General Manager Timothy P. Davies
* Program Director Devin Steele
* Community Affairs Director Jae Henderson

External links

* [http://www.k97fm.com Official Website of "K-97.1"]
*FMQ|WHRK
*FML|WHRK
*FMARB|WHRK



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