Cosmetic advertising

Cosmetic advertising

Cosmetic advertising is the promotion of cosmetics and beauty products by the cosmetics industry through a variety of media. The advertising campaigns are usually aimed at women wishing to improve their appearance, commonly to increase physical attractiveness and reduce the signs of ageing.

Criticism

Many campaigns have come under fire through their alleged use of pseudoscience and their promotion of unrealistic goals. Moreover, many campaigns are accused of inducing harmful habits on people (such as bulimia and anorexia), and leading to destructive plastic surgery practices.

ee also

*Sex in advertising
*Angel dusting
*Cosmeceutical

External links

*" [http://www.adstandards.com/en/clearance/clearanceAreas/cosmeticGuidelines.asp Guidelines for Cosmetic Advertising and Labelling Claims] " at the Advertising Standards Canada
*Gibson, Owen. 17 August 2005. " [http://www.guardian.co.uk/uk_news/story/0,3604,1550401,00.html L'Oréal pulls TV ads after ruling] " at Guardian Unlimited
*Begoun, Paula. " [http://www.cosmeticscop.com/learn/art.asp?ID=187 How Cosmetic Advertising Misleads] " at The Cosmetics Cop
*" [http://www.dr-baumann.com/english/be_careful.htm The Cosmetic Wolf] " at dr-baumann.com


Wikimedia Foundation. 2010.

Игры ⚽ Нужно решить контрольную?

Look at other dictionaries:

  • advertising —    Advertising in Spain is part of the international advertising scene, with the top twenty agencies being owned, with very few exceptions, wholly or in part by multinational groups. Most of these groups became established by acquiring or… …   Encyclopedia of contemporary Spanish culture

  • cosmetic — cosmetically, adv. /koz met ik/, n. 1. a powder, lotion, lipstick, rouge, or other preparation for beautifying the face, skin, hair, nails, etc. 2. cosmetics, superficial measures to make something appear better, more attractive, or more… …   Universalium

  • Cosmetics advertising — Actresses Gong Li and Andie MacDowell have both appeared in many advertisements for L Oréal. Cosmetic advertising is the promotion of cosmetics and beauty products by the cosmetics industry through a variety of media. The advertising campaigns… …   Wikipedia

  • Tobacco advertising — Part of a series on Tobacco …   Wikipedia

  • Burger King advertising — Burger King Type Private Industry Restaurants Predecessor Insta Burger King …   Wikipedia

  • Mobile phone content advertising — is the promotion of ring tones, games and other mobile phone services. Such services are usually subscription based and use the short message service (SMS) system to join up to them. Another method is broadcasting messages to the mobile phone s… …   Wikipedia

  • Federal Food, Drug, and Cosmetic Act — Infobox U.S. legislation name= Federal Food, Drug, and Cosmetic Act fullname= acronym= FFDCA, FD C Act enacted by= effective date= public law url= cite public law= cite statutes at large= acts amended= title amended= sections created= sections… …   Wikipedia

  • Food, Drug and Cosmetic Act — (FDCA/FD&C Act) USA The federal statute giving the Food and Drug Administration (FDA) the authority to monitor and regulate the safety of food, drugs and cosmetics. The FDCA authorizes the FDA to, among other things …   Law dictionary

  • Cosmeceutical — Cosmeceuticals refers to the combination of cosmetics and pharmaceuticals. Cosmeceuticals are cosmetic products with biologically active ingredients purporting to have medical or drug like benefits. Dermatological research suggests that the… …   Wikipedia

  • Kristin Holby — Kristin Clotilde Holby is an American actress and model.Holby grew up in Larchmont, New York and attended Murray Avenue School and Mamaroneck High School. After a short acting career with small supporting roles as Penelope Witherspoon in Trading… …   Wikipedia

Share the article and excerpts

Direct link
Do a right-click on the link above
and select “Copy Link”