Making Music Magazine

Making Music Magazine
Making Music
Editor Antoinette Follett
Categories Music magazines
Frequency bi-monthly
Circulation 35,000
First issue November/December 2004
Country United States
Language English
Website MakingMusicMag.com
ISSN 1552-2946

Making Music Magazine is a bi-monthly lifestyle music magazine devoted to the recreational musician and all instruments and genres of music. Their tag line is "Better Living Through Recreational Music Making."[1]

The first issue debuted in November/December 2004. It is published six times per year by Bentley Hall, Inc. located in the Armory Square district of Downtown Syracuse, New York.[2]

The content of the magazine is summarized on their website as: Each issue of Making Music offers inspiration, instruction, and information for the amateur musician. Read stories about music makers from all walks of life, learn about the latest medical research into the benefits of making music, discover tips to make you learn better and get the most out of your hobby, and much more.[3]

Contents

Mission Statement

According to the website, the magazine's mission statement is as follows:
Making Music encourages adult amateur and recreational musicians to pursue their fulfilling hobby and become part of a music making community. By advocating the physical, social, and psychological benefits of recreational music making, we intend to build demand for musical instruments and accessories.[4]

Featured Celebrities and Cover Stories

The magazine is known to feature celebrities who are recognizable to the public for something other than music (acting, politics, advocacy, etc.) giving them a chance show off their musical side. These celebrities may not often get the opportunity to talk about the enjoyment they get from making music. Celebrities featured and upcoming include:

Celebrity Occupation
Jeff Daniels Actor, Dumb and Dumber
Lisa Glasberg Radio Personality for Howard Stern
David Pogue Author, New York Times Columnist
Robin Meade[5] News Anchor, HLN
Mitch Albom[6] Author, The Five People You Meet in Heaven
Dave Barry Author and Columnist, The Miami Herald
Montel Williams[7] Talk Show Host, The Montel Williams Show
Michael and Kevin Bacon[8] Actors
Mike Huckabee[9] Former Arkansas Governor, Presidential Candidate
Harry Shearer[10] Actor and Comedian
Ken Follett[11] Author
Dean Fearing[12] Chef, Food Network
John O'Hurley[13] Actor, Seinfeld
Greg Grunberg[14] Actor, Heroes
Lester Holt[15] News Anchor, NBC
Nicole Sullivan[16] Actress, The King of Queens
Bob and Mike Bryan[17] Professional Tennis Doubles Champions

Demographic Breakdown

Circulation: 35,000+ Nationwide (USA)
Audience: 35+ Average Age
$50,000+ Average Income[18]

Magazine Format

Each issue follows this general format:

  • Feature stories: Interviews with famous and not-so-famous recreational musicians and organizations, with a focus on the lifestyle benefits of playing and sharing music.
  • Tips & Techniques: Guides to music theory for beginners and intermediate musicians, maintenance tips, good practice techniques, and how to play with others.
  • Health issues: Advice on keeping the body in shape, health tools, ergonomic issues, music and memory, etc.
  • Product Spotlights: New product features, plus in-depth guides to buying instruments and accessories.[19]

Magazine Staff

The magazine currently employs a staff of 10:[18]

  • Antoinette Follett - Editor-In-Chief
  • Honore Stockley - Marketing Director
  • Cherie Yurco - Assistant Editor
  • Jon Dufort - Web Manager
  • Lisa Mergler-Santoro - Graphic Designer
  • Krista Galster - Advertising Manager
  • Meredith Laing - Staff Writer/Editor
  • Rick Kornak - Staff Writer/Editor
  • Sharon Fumano-Kyle - Accounts Payable
  • Rachel Pavlas - Subscription Coordinator

External links

References


Wikimedia Foundation. 2010.

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