Inext

articleissues
primarysources=September 2008
tone=September 2008

Inext is a tabloid sized bilingual compact news daily published from 9 cities namely Kanpur, Lucknow, Allahabad, Agra, Meerut, Dehradun, Patna& Ranchi.

Inext is from the house of India’s largest read and circulated daily Dainik Jagran which has 31 editions in 11 states of India.Jagran Group which has evolved to a multi-media group, has various other strategic divisions to provide integrated communication solutions to the advertisers under its umbrella.

Inext is the Next Generation Newspaper focused mainly towards the youth of the 21st Century. In its small size of 24 pages it encompasses all the aspects of news.

Page 1 of the newspaper covers the Lead Story which is closely related to a city's local life. It covers the national as well as the international events in a compact form making it friendly for the readers. It not only covers the news content but also includes special weekly articles on Gadgets, Fashion trends, Career Counselling, Numerology & Astrology predictions.

The last page caters the parties and functions that happened recently in the town and also carries special interviews of the Celebrities visiting the town. It is for this reason that within a short span of less than two years, it has spread itself to eight locations and is running successfully in all these cities. As per a Market Survey, it is the second largest selling Newspaper in Kanpur, Lucknow and Allahabad.

References :

Epaper Vesrion : http://www.inext.co.in/epaper/

Columnists : Aaadietya Pandey http://en.wikipedia.org/wiki/Aaadietya

Wordpress : http://mediaworld.wordpress.com/2006/12/07/dainik-jagran-set-to-launch-its-compact-daily-inext-in-mid-december/

Indian Media Observer : http://www.indianmediaobserver.com/modules.php?name=News&file=article&sid=1283