- SmartMouth
SmartMouth is the brand name for a line of dental hygiene products designed to provide long-term fresh breath. SmartMouth brand products, originally marketed under the name TriOral, include
mouthwash ,toothpaste ,gum , andmints .History
In the mid-1990s, Dr. Israel Kleinberg, Chairman of Oral Biology and Pathology at the
State University of New York, Stony Brook dental school, invented the zinc ion technology that is used in SmartMouth Mouthwash. SmartMouth Mouthwash was then developed by Dr. Marvin Cohen, Chairman of Triumph Pharmaceuticals Inc and author of the halitosis section of theEncyclopedia Britannica (1998 Medical Edition); and Dr. Susanne Cohen, President and CEO of Triumph.Composition
SmartMouth Mouthwash contains a two-bottle system that requires the two main ingredients to be mixed just prior to rinsing. SmartMouth uses free, available zinc ions to bind to the protein receptor sites of the bacteria, which prohibits the protein particles from binding. This prevents metabolism of the protein particles and the production of new volatile sulfur gases. The zinc ions act like a barrier around the bacteria, preventing the production of new bad breath gases.
Effectiveness
SmartMouth has been clinically proven to provide fresh breath for 12 hours after each rinse. [http://www.smartmouth.com/news_071009.php] The "American Dental Association" conducted a search of all published, clinical research regarding mouthwashes, bad breath and halitosis. An independent review of this research shows that: (1) SmartMouth Mouthwash has been clinically proven to provide fresh breath for 12 hours, and (2) NO other mouthwash has been clinically proven to provide fresh breath longer than one hour, verifying SmartMouth’s “fresh breath 12 times longer” claim.] [http://www.nadreview.org/DocView.asp?PageContext=233241844512301&SessionID=1313738&DocumentID=6584] NAD Reviews Advertising from Triumph Pharmaceuticals. "National Advertising Division of the Council of Better Business Bureaus." 2008 Jan] [http://www.unboundmedicine.com/medline/ebm/record/15794454/abstract/use_of_a_novel_group_of_malodor_measurements_to_evaluate_an_anit_oral_malodor_mouthrinse] Codipilly DP, Kaufman HW, Kleinberg I. Use of a novel group of oral malodor measurements to evaluate an anti-oral malodor mouthrinse (TriOralTM) in humans. "J Clin Dent 2004;" 15(4):98-104.]
Safety
* When used as directed, SmartMouth is safe for anyone over the age of six.
* 100% alcohol-free
* Effective for both common and chronic bad breath
* Safe for diabetics
* Will not stain teeth, fillings, dentures, or crownsReferences
External links
* [http://www.smartmouth.com] - Official Website
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