Eclipse (chewing gum)

Eclipse (chewing gum)

Eclipse is a brand of chewing gum, first introduced in the U.S. by the Wrigley Company in 1999 as its first entrant into the pellet gum segment. However, it was modeled after Excel in Canada, which was launched in 1991, eight years before Eclipse was launched.

Eclipse is a brand that promises to give users "powerful fresh breath". It comes in blister packs of 12 candy-coated pellets. Eclipse gum is available in the U.S, Australia and Latvia, but are also sold in Canada under the name Excel.

Mints, in metal and paper (Europe) containers, are also sold by Wrigley under the Eclipse brand, as is Eclipse Ice gum.

In late 2007, the American Dental Association awarded its seal of approval to Eclipse sugarfree gum. Orbit and Extra, two other chewing gum products from the same company, also bear the ADA seal.

ee also

*Eclipse Ice
*Eclipse (mints)

References

External links

* [http://www.wrigley.com/wrigley/products/products_eclipse.asp Wrigley's page on Eclipse]
* [http://www.ada.org/ada/seal/pro-com1.asp?company=Wm.%20Wrigley%20Jr.%20Company ADA seal search page for Wrigley]


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