Blackcoffee

Blackcoffee is an independently owned brand consultancy, located in Boston, Massachusetts USA. Specialists in Brand Expression, Blackcoffee uses a non-linear methodology that integrates Brand Strategy + Brand Identity to develop Brand Signals. Brand Signals are the sensory building blocks, such as brand name, logo, sonic branding and packaging, that serve to identify and differentiate brands from competitors.

Brand Expressionists Mark Gallagher and Laura Savard founded Blackcoffee in 1994.

Services

BRAND STRATEGY

Brand Mapping

Brand Architecture

Brand Positioning

BRAND IDENTITY

Verbal Identity

Visual Identity

Packaging Identity

Clients

Blackcoffee works with leading brands across a vast range of industries. Current and past clients include:

Acura

Cannondale

Carpet One

Converse

Fox Sports

Hasbro

Kryptonite

MTV

Naked Lion

Numark

Puma

Reebok

Rockport

Salomon

Showtime Networks

Sperry Top-sider

Timberland

Winston Flowers

Zildjian

Publications

Blackcoffee has published two books:
"Best of Business Card Design 6" — Rockport Publishers (2004) ISBN-10: 1592532330
"1000 Icons, Symbols and Pictograms" — Rockport Publishers (2006) ISBN-10: 159253239X

References

[http://blackcoffee.com/ Blackcoffee.com]

[http://www.brandterms.com/ Brandterms.com]

[http://www.amazon.com/s?url=search-alias%3Daps&field-keywords=1%2C000+Icons%2C+Symbols%2C+and+Pictograms&x=0&y=0 1,000 Icons, Symbols, and Pictograms]

[http://www.amazon.com/dp/1592532330 Best of Business Card Design 6]