Lippincott

Lippincott

Infobox_Company
company_name = Lippincott
company_
company_type = Partnership| slogan =
foundation =
location =
key_people = Kenneth Roberts
Chairman and CEO
num_employees = NA
industry = Corporate identity
products =
revenue = NA
net_income =
homepage = [http://www.lippincott.com www.lippincott.com]

Lippincott is a consulting firm that primarily deals with brand strategy and the development of corporate identities. The firm was founded in 1943 by J. Gordon Lippincott and Walter P. Margulies as Lippincott & Margulies. [ [http://www.lippincott.com/news/background.shtml Background] ] From 2003 to 2007, the firm was known as Lippincott Mercer. The firm is part of Oliver Wyman Group, a business unit of Marsh & McLennan Companies. Client base includes American Express, AOL, Citigroup, Delta Airlines, ExxonMobil, Goldman Sachs, IBM, Mashreq, McDonald’s, Nissan, Samsung, and Sprint.

Offices

*New York (headquarters)
*Boston
*London
*Paris
*Dubai
*Hong Kong

References

External links

* [http://www.lippincott.com/ Official Website]
* [http://www.businesswire.com/portal/site/google/index.jsp?ndmViewId=news_view&newsId=20071017005992&newsLang=en Lippincott Revitalizes Visual Identity and Customer Experience for Delta Air Lines]
* [http://www.highbeam.com/doc/1G1-96698235.html Lippincott & Margulies and Mercer Management Consulting Unite Brand Capabilities to Form New Organization Called Lippincott Mercer]
* [http://www.hagley.lib.de.us/2206.htm Hagley Museum article]


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