Turn To News

The "Turn To News" package was composed by American composer Frank Gari in 1983 and its first client was WKYC-TV in Cleveland. The station composed a jingle around the theme called "Turn to 3", with Gari himself singing the lead. A year later, Gari was asked by WXYZ-TV in Detroit, which had used his "So Good To Turn To" news package, to update "Turn to 3". He came up with "Stand Up and Tell 'em You're from Detroit!" The promo campaign for WXYZ became a huge success and spread to several stations around the country, including KMGH in Denver, WDSU in New Orleans, WSMV in Nashville, and WHOI-TV in Peoria, IL. The last station to use this package, according to the News Music Search archive, was WNCT-TV in Greenville-New Bern-Washington, NC in 1998. The package was not only used in the United States. It was used also by Australia's Network Ten's Brisbane and Adelaide, and was also adopted in other languages, such as French and Spanish.

tations that used "Turn to News"

United States

International

*Telefe (Argentina, 1988-1991); "Arriba el 11" (1988-1990); "Canal 11 es ahora TELEFE" (1990-1991)
*Network Ten (Australia, 1986-1988); Brisbane: "Stand Up and Tell Them Brisbane's Great"; Adelaide: "Stand Up and Tell Them Adelaide's Great"; also used by CTC-7 in Canberra and NRN-11 in Coffs Harbour.
*Megavisión (Chile, 1990-1991); "El otro canal"
*TV2 (Denmark, 1990-1992); "TV2, Turn 2 TV2"
*M6 (France, 1987-1988); "C’est à voir, c’est sur M6!"
*ATV (Hong Kong, 1986-1990); "Stand Up and Tell'em You're from Hong Kong"
*RCTI (Indonesia, 1992-1994); "The Best Entertainment Is Always Here!"
*Canale Cinque (Italy, 1986-1990); "Il 5 sta in tutta l'Italia"
*TV3 (Malaysia, 1985-1988); "Stand up and tell'em that Malaysia's Great!"
*América Televisión (Peru, 1987-1990); "La televisión que tú quieres" (1987-1989); "El canal del 89 es el 4" (1989); "Aquí en América Televisión" (1989-1990); used also as the news theme from 1988 until 1996.
*GMA Network (Philippines, 1988-1992); used with the slogan "Where You Belong"
*RTP1 (Portugal, 1989-1991); "Televisão começa com 1"
*TV3 (Sweden, 1989-1992); "Stand Up and Tell'em that Sweden's Great"
*Venevisión (Venezuela, 1988-1989); "La tele que usted ve"

External links

* [http://www.southernmedia-nmsa.com/index.php?page=3,1,77 List of American stations that have used the TURN TO NEWS package]
** [http://www.southernmedia-nmsa.com/index.php?page=3,3,6 List of American stations that have used the STAND UP/TURN TO image campaign]