WQTX

Infobox Radio station
name = WQTX


city = St. Johns, Michigan
area = [http://www.radio-locator.com/cgi-bin/pat?call=WQTX&service=FM&status=L&hours=U]
branding = Oldies 92.1
slogan = The Oldies Station; Good Times & Great Oldies
airdate = 1972
frequency = 92.1 MHz
format = Oldies
erp = 4,000 watts
haat = 122 meters
class = A
facility_id = 72121
coordinates = coord|42|53|29|N|84|34|27|W|type:landmark
callsign_meaning =
former_callsigns = WTXQ (7/20/04-10/10/05)
WKMY (9/18/03-7/20/04)
WWDX (5/18/93-9/18/03)
WXMX (11/30/91-5/18/93)
WGOR-FM (4/26/89-11/30/91)
WLNZ (?-4/26/89)
WKLH-FM (?-?)
WRBJ-FM (?-?)
owner = Rubber City Radio Group, Inc.
sister_stations = WJXQ, WJZL, WQTX, WVIC
webcast =
website = [http://www.wqtx.net/ http://www.wqtx.net/]
affiliations = Jones Radio Networks "Good Time Oldies" format

WQTX (92.1 FM, "Oldies 92.1") is a radio station broadcasting an oldies format. Licensed to St. Johns, Michigan, it first began broadcasting in 1972 and has been through a number of different calls and formats during its history.

92.1 FM was originally WRBJ-FM, and, in a simulcast with WRBJ-AM (now WWSJ) 1580, served St. Johns and Clinton County as a full-service local station. Original owner Robert Ditmer sold WRBJ-AM/FM in 1981 and changed both stations to a country simulcast as WQTK-AM/FM, the first of many identity changes over the next twenty years for the AM 1580 frequency (see the WWSJ article for more). The calls eventually became WKLH on both AM and FM, continuing with a country format as "K-92", until Labor Day 1985 when WKLH-FM became WLNZ, "The Lazer", with a rock format (the "lazer" part of the positioning referring to the station's being the first in the Lansing market to play music from compact discs). WLNZ changed to CHR/Top 40 as "The Ape" WGOR (as in "gorilla") in 1989, but found its ratings success against WVIC limited and its advertising revenue even worse. One more unsuccessful format followed - smooth jazz and new age music as WXMX "The Mix" from 1991 to 1993, before the station debuted what would become its most successful format yet.

In 1993, 92.1 FM became WWDX ("92-1 The Edge"), a modern rock station and the first such commercial radio station in Michigan in this format outside the Detroit area. Despite its limited signal reach, WWDX finally became a ratings success as "The Edge," due largely to the large college-student population in the area.

In September 2003, it changed format to hot AC as WKMY "My 92.1." The death of "The Edge" left the decidedly non-commercial WDBM from Michigan State University as the only source for alternative rock music in the market, and left many of WWDX's loyal listeners very angry. Following the change to "My 92.1," the station plummeted in the ratings, and then changed calls to WTXQ and began to simulcast a sports-talk format with WQTX-FM 92.7 Charlotte as "The Ticket."

After WJIM-FM dropped its long-running oldies format in favor of Top 40 in the fall of 2005, WTXQ changed its calls to the current WQTX (WQTX 92.7 Charlotte is now smooth jazz WJZL 92.9 Grand Ledge) and switched from sports talk to oldies, using a satellite-delivered format from Jones Radio Networks.

On September 2, 2008, Oldies 92.1 added a live and local morning show, hosted by Lansing broadcast veteran Tim Barron.

Sources

* [http://www.michiguide.com/dials/rad-p/wqtx.html Michiguide.com - WQTX History]

External links

*FMQ|WQTX
*FML|WQTX
*FMARB|WQTX